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YouTube TV, the $35-a-month service that launched in April in New York, Los Angeles, San Francisco, Philadelphia and Chicago, announced the addition today of 10 new local markets: Washington, DC, Houston, Atlanta, Phoenix, Detroit, Minneapolis-St. Paul, Miami-Ft. Lauderdale, Orlando, Charlotte and Dallas.
With service in those 15 markets, YouTube TV covers roughly one-third of U.S. households. YouTube says in today’s announcement that it is the first of the streaming-bundle services — which includes services like PlayStation Vue, Hulu With Live TV and DirecTV Now — to offer all four of the major broadcast networks in nine of the new markets. (Dallas will have live local feeds for CBS, FOX and NBC plus on-demand programming from ABC.)
YouTube says in the announcement that it will continue expanding to additional markets and has a webpage here where you can enter your zip code to get an email when the service launches in your local market.
With the exception of Dallas, which YouTube presumably had some urgency to launch as the fourth largest market in the United States and where the service will have a nearly comprehensive lineup, YouTube TV has distinguished itself from its competitors by going into each of its markets with a programming package that includes CBS, FOX, NBC and ABC. That strategy may put YouTube TV behind many of its competitors in getting to medium-sized and smaller markets, but its able to do so with clear lineup instead of one that includes different Big Four networks in different markets.
Since its launch, YouTube TV has also added several cable channels to its lineup, including the AMC Networks channels (AMC, BBC America, BBC World News, IFC, WE tv and SundanceTV) and additional NBCUniversal Channels (Telemundo, Universo and the Olympic Channel). YouTube TV now has 48 broadcast and cable channels. The service also includes a cloud DVR, up to six customizable accounts for family members, and is available for iOS, Android, Apple TV and Chromecast.
Scott Porch writes about the streaming-media industry for Decider and is also a contributing writer for Playboy. You can follow him on Twitter @ScottPorch.
