‘Southern Charm’: Everything You Want to Know About Naomie Olindo’s Clothing Line, L’Abeye

Last night on Southern Charm, we got a look at Naomie Olindo’s clothing business L’Abeye (run by CEO Gizmo the cat, of course), and if you want to know more about it, Decider’s got the deets for ya.

L’Abeye launched in June 2018, and while Olindo runs the online clothing store out of her office in Charleston, you can place an order online right now. And you should! There are tons of super cute clothes the line offers, and if you want to know when new items are available or some of the cute dresses, tops, rompers, and more items are restocked, you should definitely be following her on Instagram, as she’ll often model the clothes in her stories — even if it  makes her groan. When we spoke to Olindo earlier this month in Charleston, she told us, “I hate doing that. It took me over a year [to start], but we sell so much more, so a girl’s gotta do what a girl’s gotta do.”

And since Olindo is taking her job seriously (“I would literally chug that right now if I didn’t have to go back to work,” she said of the Trop Hop we were drinking in the late morning), it’s really paying off. She said it’s going, “Awesome, and keeping me super busy. We’re just very grateful that people buy stuff, I still can’t really believe it.” Well, she better believe it because sales are sure to skyrocket after a glimpse at the biz on the show.

Plus, she’s often wearing the clothes on Southern Charm (and looking amazing in them) including to last season’s crazy reunion, so pieces will sell out quickly.

For more info on L’Abeye, check out Shoplabeye.com.

Southern Charm airs Wednesdays at 8pm ET/PT on Bravo. 

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