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Comedian Kevin James is going viral on X – but it’s not for any reason you would expect.
Over the weekend, X (formerly known as Twitter) users began using a promotional image from the comedian’s CBS sitcom The King of Queens as a reaction image, and it’s since taken off like wildfire.
In the photo, James looks straight into the camera with a smirk on his face, shoulders raised and hands jammed into his pockets.
In its own weird way, the meme dominated the cultural conversation on X alongside this weekend’s biggest headlines.
Whether people were talking about the WGA strike coming to an end or Travis Kelce and Taylor Swift seemingly confirming dating rumors, James was there. And some people are loving it.
If you somehow haven’t seen it yet all over your feeds yet, here it is in all of its glory:
Some people even compared the photo to that viral image of Lin Manuel Miranda, which has a similarly cringe vibe, leading to some pretty bizarre mashups.
James is best known for starring opposite Leah Remini in King of Queens, in which the pair played couple Doug and Carrie Heffernan from 1998 to 2007. Life is good for the Heffernans until Carrie’s father, played by a hilarious Jerry Stiller, moves in with them.
While the show has been off the air for over a decade, the meme has brought King of Queens back into the public consciousness, and some people are thrilled to see James having his moment in the spotlight.
“I know this meme going viral. But man I love to see Kevin James get his flowers this way. King of Queens still one of my favorites [sic] shows,” one X user wrote.
Though he hasn’t addressed the viral meme yet, James celebrated the show’s 25-year anniversary on social media just a few days ago.
“25 years ago today, we aired. I am so incredibly blessed to have taken this ride with the insanely talented @leahremini and Jerry Stiller,” he wrote. “I love you both so much… and thank you to the GREATEST FANS in the world LOVE YOU.”
James is currently doing a national comedy tour after recently starring in the comedy film Home Team.
The comedian is set to star opposite Luis Guzmán and Christina Ricci in Guns Up, an action comedy slated for 2024.
