Best Pop Culture Halloween Costumes For Adults 2023: Barbie to Super Mario

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The calendar may still read August, but before you know it, Halloween will be here, and you don’t want to be scrambling for a costume on October 30.

This year, there’s no shortage of great pop culture inspired costumes from some of the year’s biggest movies and TV shows, but there’s also nothing wrong with taking some inspo from older pop culture moments that have managed to stay relevant throughout the years.

Below, we’ve rounded up 26 costume options that range from Barbie to 2023’s hottest celeb couple, along with accessories where necessary, to craft your perfect pop culture Halloween costume with so much time to spare before the big day!

  1. Barbie and Ken

    'Barbie'
    Photo: Everett Collection

    This list wouldn’t be complete without the hottest couples costume of the moment: she’s everything, and he’s just Ken.

  2. Stranger Things

    Stranger Things 4
    Photo: Netflix

    There’s no shortage of great costume ideas from Stranger Things with four seasons and so many characters to choose from! With a Hellfire Club tee, you can be any number of characters from Season 4. Prefer to be a Hawkins High cheerleader? We’ve got you covered. Scoops Ahoy from Season 3 more your speed? Pick between Steve or Robin’s uniform!

  3. Oppenheimer

    Cillian Murphy in 'Oppenheimer'
    Photo: Everett Collection

    If Barbie pink isn’t quite your thing, go as the second biggest movie of the year.

  4. Travis Kelce and Taylor Swift

    Travis Kelce and Taylor Swift
    Photo: Getty Images

    Channel the couple of the moment this Halloween with a few easy pieces.

  5. Wednesday Addams

    Wednesday. Jenna Ortega as Wednesday Addams in episode 104 of Wednesday. Cr. Courtesy of Netflix © 2022
    Photo: Netflix

    Wednesday hit Netflix last November, so this is the first Halloween we’ll have the opportunity to dress up as the new version of the classic character, played by Jenna Ortega. Black tulle and lace, plus long black braids are a must when it comes to recreating this look.

  6. Spider-Man

    Photo: ©Sony Pictures/Courtesy Everett Collection

    Our Spidey senses are letting us know you might be looking for a Spider-Man costume. Luckily there are a few options, including a Miles Morales suit and a more classic look.

  7. Daphne Bridgerton and Kate Sharma from Bridgerton

    Daphne Bridgerton and Kate Sharma
    Photos: Netflix

    Be the Diamond of the First Water at your Halloween parties and dress as either of Bridgerton‘s two leading ladies so far — Daphne has a softer pastel color palette, while Kate rocks bold jewel tones.

  8. Carmy Berzatto from The Bear

    Jeremy Allen White as Carmy on 'The Bear'
    Photo: Chuck Hodes/FX

    Looking for a costume that’s super easy, but still recognizable? The Bear was a huge pop culture moment this summer, and putting together a costume inspired by Carmy only requires two pieces — a white T-shirt and a blue apron.

  9. Ahsoka Tano

    ahsoka halloween costume
    Photos: Suzanne Tenner / Lucasfilm Ltd.; shopDisney

    Dressing up as this rebel will make the perfect Star Wars costume this year. This full costume comes with the outfit, arm covers, and lekku headpiece.

  10. Ted Lasso

    ted lasso and coach beard wearing sunglasses
    Photo: Apple TV+

    We believe Ted Lasso is a character worth channeling this Halloween. Pair the items below with a comfy pair of khakis, some aviators, and a whistle — you’ll be good to go!

  11. Super Mario Bros.

    Watch THE SUPER MARIO BROS. MOVIE online
    Photo: ©Universal/Courtesy Everett Collection

    Whether you’re a Mario or a Princess Peach, costumes inspired by the Nintendo video game universe will definitely be popular this year thanks to the blockbuster animated movie that debuted this spring.

  12. M3GAN

    M3GAN Halloween costume
    Photos: Universal Pictures / Courtesy Everett Collection; Spirit Halloween

    One of 2023’s horror icons is M3GAN, the toy turned rogue AI. Impress everyone at your Halloween party with M3GAN’s sick dance moves and creepy stares.

  13. Ariel from The Little Mermaid

    The-Little-Mermaid-Halle-Bailey
    Photo: Disney

    Princesses always make a good Halloween costume, and this year, Ariel is definitely the moment since the release of the live action The Little Mermaid earlier this year.

  14. Cocaine Bear

    cocaine bear halloween costume
    Photos: Universal Pictures/Courtesy Everett Collection; Amazon

    You’ll be the most comfortable person at the Halloween party if you opt for this costume inspired by the movie Cocaine Bear, since all it entails is essentially a pajama onesie. As for the cocaine component… powdered sugar or baby powder will do just fine.

  15. Maverick from Top Gun

    tom-cruise-in-top-gun-maverick
    Photo: Paramount Pictures/Courtesy Everett Collection

    Even though Tom Cruise’s Maverick first appeared on screen in 1986, the character has remained a popular Halloween go-to, and his return in Top Gun: Maverick only further cemented him as one of the coolest guys around. Throw on a pair of aviators and pair it with Maverick’s signature bomber, or, if you’re feeling more like Goose or Iceman, opt for a flight suit.

  16. Choni (Cheryl Blossom and Toni Topaz) from Riverdale

    cheryl blossom and toni topaz riverdale
    Photo: The CW

    So, you’re looking for a unique couples’ costume. Consider Choni, the beloved ‘ship that “won Riverdale,” which may have just wrapped its run, but will live on forever because of the dedicated fanbase.


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