The world of skincare is glowing up with the latest trend to hit Australia: Glass Skin.
With over 2.2 billion views on TikTok the Korean phenomenon featuring a flawless, dewy look has captivated women across the country.
But surprisingly, the brand leading the charge isn’t Korean — it’s Melbourne’s very own Krepubliq Glass Skin.
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Founded by beauty entrepreneur Belinda Rudd, Krepubliq offers a unique take on the trend.
Unlike the traditional seven-step Korean routine, Krepubliq simplifies things to just three steps, promising instant results and long-term benefits.
Young women are flocking to Krepubliq for the on-trend dewy effect, while those with more mature skin appreciate its ability to reduce the signs of ageing.
![Krepubliq was invented by Belinda Rudd.](https://cdn.statically.io/img/images.7news.com.au/publication/C-15278532/fe7e1fde0933ae6da48d9e4cd9835baa52995fce-161x229-x72y0w2171h3088.jpg?imwidth=650&impolicy=sevennews_v2)
![Krepubliq’s Glass Skin products.](https://cdn.statically.io/img/images.7news.com.au/publication/C-15278532/dd571ef4dc52926aed8784e438e1b2b2cf6bccdc-161x229-x137y0w882h1254.jpg?imwidth=650&impolicy=sevennews_v2)
The secret lies in innovative ingredients such as bakuchiol, a gentle alternative to retinol that promotes skin resurfacing.
The formula also boasts high doses of peptides, vitamin C and niacinamide for comprehensive skincare.
But the true game-changer is polyglutamic acid (PGA), which holds four times more moisture than hyaluronic acid.
This ensures not just a surface-level glow, but deep, lasting hydration that creates a glassy, plump appearance that lasts all day.
Krepubliq Glass Skin’s impressive results and word-of-mouth popularity have fuelled its explosive growth.
![Bouncy, dewy skin within reach.](https://cdn.statically.io/img/images.7news.com.au/publication/C-15278532/7b9dbb22a19008f226207cafb8971221b2173ea2-161x229-x0y446w1080h1536.jpg?imwidth=650&impolicy=sevennews_v2)
![The transformations are incredible.](https://cdn.statically.io/img/images.7news.com.au/publication/C-15278532/8f5c1ffb05e3ba802059fcb2c1d6477340ed0a65-4x3-x0y125w1000h750.jpg?imwidth=650&impolicy=sevennews_v2)
The Glass Skin Trio pack, which usually retails for $298 and includes an essence, skin glaze and finishing glaze, is reduced in price by 67 per cent — so you can pick it up for just $99.
“I’ve tried so many skincare products but nothing has given me that lit-from-within glow like Krepubliq Glass Skin,” one woman wrote.
“After just a few weeks, my skin is smoother, plumper and looks amazing!”
“As someone in my late 40s, I was starting to see fine lines and wrinkles. Krepubliq Glass Skin has been a lifesaver. It has minimised the appearance of wrinkles and given my skin a youthful bounce.”
To shop the products while they’re discounted, head to the Krepubliq website here.