Paula Pazos

Understanding user behavior with limited access to users can be tricky, but it's crucial for developing great products. Carol Hernández, our Head of UX, shares how we tackle this challenge at Tadaweb 👇🏼 Our strategy embraces triangulation to cross-reference data from multiple sources, enhancing the reliability and quality of our learning and their application to product decisions. We gather data from web analytics, customer success feedback, direct user interactions, and subject matter experts. By combining the qualitative and quantitative information that flows between teams and engagement metrics, we aim to grasp the full context and get the "why," "how," and "what" of user behavior. Given the nature of our business, we need to adopt a multifaceted —and often resourceful, approach to gain a thorough understanding of our users. This involves continuously developing our capacity to manage biases in interpreting observations and research output, especially since many of our insights come from indirect observation. Carol highlights three key activities that maximize the value of user-related information collection: Standardization and centralization: Use a structured method for collecting user feedback. Keep all qualitative data in one place to analyze systematically and consistently before it becomes outdated or gets lost in oblivion. Training: Develop the skills of people with customer-facing activities to ask clear, unbiased, non-leading questions and maximize the insights we can extract from live time we have with end users. For example, shifting from asking "Do you like our product?" to "Can you tell me about a time when Tadaweb was particularly useful to you?" is likely to yield more insightful and detailed responses, uncovering underlying needs and opportunities. Awareness of Bias: Acknowledge and address inherent biases in interpreting feedback. Use probing questions and cross-reference with quantitative information and other qualitative insights. This ensures a more accurate understanding of user needs and experiences. By following these strategies, we ensure that we continually improve our products to deliver the best value to our users and help them obtain the right information at the right time 🚀 #userfeedback #UX #productdesign #leadership #growth #scaling #userbehavior

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DVA is not associated with this job opportunity. Lead UX Designer, Colombia https://lnkd.in/gQbs5A_8 What you'll get to do... Lead, define, and orchestrate strategic frameworks for both new and existing solutions spanning multiple product areas and experiences Guide strategic discussions, brainstorming sessions, and framework and design reviews within teams Contribute to a broad range of projects or specialize to yield for high impact Present a point of view, summarizing rationale, decisions, and impact, including analytics, insights, and the rationale for proposed next steps Demonstrate proficiency in utilizing tools that contribute data to shape the optimal customer experience... #employeeexperience #people #culture #hiring #talent #skills #passion #leadership #hr #humanresources #team #strategy #hrstrategy #business #team #careers #employment #jobs #hiring #job #jobsearch #recruitment #career #work #careers #recruiting #nowhiring #resume #jobhunt #business #jobseekers #jobopening #jobseeker #hiringnow #interview #jobsearching #vacancy #cfbr #education #jobinterview #jobopportunity #employmentopportunities

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🚀 Citrux Unveils the Power of UX-Driven Design Systems 🚀 Our UX/UI Designer, Sofia Martinez, dives into the world of design systems and how UX research is the secret ingredient to their success. Learn how to create design systems that prioritize user needs, leading to happier customers and a more efficient design process. #Citrux #UXDesign #UIDesign #UserExperience #UserResearch #DesignSystems #ProductDesign Continue reading here: https://lnkd.in/gPdPZZuS

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How can you tune search unless you know what users are doing with the results? Check out Eric Pugh of OSC and Stavros Macrakis of OpenSearch Project talking about how OSC are helping build User Behaviour Insights, a way to (ethically) track how users interact with search results - vital for improving search result quality. This is a chance to set an #opensource standard for the whole search industry https://lnkd.in/ewn8ta7k #OpenSearchCon

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Join us next Tuesday, April 30th, for a ProductBC after-hours workshop at 5 pm PST as Sean McKay walks through the "Whole Product Thinking" framework. This framework is intended to help structure conversations and align teams around the fundamental concepts needed to deliver human-centered products that are meaningful to users and effective for business. https://lnkd.in/gYx5UmWa #productmanagement, #wholeproductthinking, #productworkshop

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Hot topics from SAFe Product Owners/Product Managers in our July class... - How do we break down Features and Stories? - Help me with splitting patterns for work? - How do we write acceptance criteria together? - Why don't we pre-write user stories before PI Planning? (link here - https://lnkd.in/dQ6J-5d) Congratulations to everyone who have already passed exams and best of those still studying. Justin Yon Natasha Ager Sudharsan Rajendran Stokes Dallas Anthony M. Mark Nilsson Jon Graeme Hewitt Patricia Melendre Diptungshu Mazumder Ratul Want to learn more? Next SAFe POPM Class is 19/20 August AEST https://lnkd.in/g8JkC7QX Claire Sanders Melissa Hay Adrienne Wilson Nicholene Africa Em Campbell-Pretty Emma Sharrock Scaled Agile, Inc. Rob Howard Belinda Tee #Productowners #SAFe #POPM #Productmanager #notrainwrecks #tribalunity #ScaledAgile #ScaledAgileFramework

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Improve UX success by measuring, managing, and prioritizing design debt. We love Joana Cerejo’s article (by way of Juan Fernando Pacheco) as a practical guide to measuring and managing design debt, focusing on transforming businesses into user-centered successes. Design debt is akin to technical debt, reflecting the accumulated effects of past design and development decisions that negatively impact user experience. Check out her post: https://lnkd.in/gFXCCQqa Types of design debt: UX design debt ↳Directly affects business goals by impacting adoption rates, learnability, and user satisfaction. Operational design debt ↳Results from inefficient processes and poor organizational structures supporting design and development teams. Visual design debt ↳UI inconsistencies that undermine the product’s credibility. Testing and research debt ↳Lack of UX research and testing leads to poor user experiences and lower product adoption. Understanding and addressing design debt is necessary for enhancing user satisfaction and achieving business success. Joana emphasizes the importance of a strategic approach to managing design debt, aligning design improvements with business objectives for optimal results. We agree! Using iterative design and continuous research with Helio is an amazing way to reduce your design debt and create a business lift. #uxresearch #productdiscovery #marketresearch #productdesign

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Join Jared Spool for Monday’s Talk UX Strategy live discussion: ❗️Winning Over Research-Resistant Stakeholders❗️ Monday, May 6 at 2pm ET (18.00 GMT) Few things are more exhausting than stakeholders' resistance to user research. Deep in your soul, you know how valuable the insights will be. Yet, you’re told there’s no time. The insights will be too hard to implement. You can’t bother your customers or create a political situation by talking with users. Everybody already knows what users need, so why bother? Of course, this is all wrong. But you have no idea how to deal with this resistance. Welcome to modern-day UX research. It doesn’t have to be this way. Your stakeholders can embrace research and the benefits it brings. Your organization can see how customers love the products your team delivers when you put your users’ needs at the center. In this session, Jared Spool will explore how to win over your most research-resistant stakeholders. You’ll discover new, proven techniques and perspectives that motivate stakeholders to embrace UX research and celebrate the vast benefits it can bring. Uncover how you’ll… … Position your research efforts as a must-have part of every project, informing every product and development decision with user-centered insights. … Drive innovative product improvements from a shared deep understanding of users and their needs, which comes straight from your extensive research efforts. … Shift the mindsets of even your most stubborn stakeholders to embrace research as a required part of your product development and delivery process. And that’s not all. We have more UX Research centered events in May (with descriptions coming soon) including: 👉Evolving from Product Research to Experience Research Monday, May 13 at 2pm ET (18.00 GMT) 👉Building an Influential Proactive UX Research Program Monday, May 20 at 2pm ET (18.00 GMT) 👉Justifying UX Research: The Costs of Guessing Wrong Tuesday, May 28 at 2pm ET (18.00 GMT) RSVP & Connection instructions: https://cstu.io/a81b5a

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Curious about the ROI of investing in UX? In our new blog, Shelly Holbrook, explains how prioritizing UX in product design and honing in on user needs can make a significant impact on your company’s future. Think lower support costs, higher customer retention, and competitive advantage. Shift the focus to your users, and the results will amaze you! 📈 👉 https://lnkd.in/gaaFim4y 🚀Let's talk about your Q2 and Q3 initiatives! #UX #userresearch #ROI #innovation #UserCentricDesign #ProductDevelopment

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Looking to level up your design and product skills? Learn from the best with Scott Belsky! Check out his extensive experience, including engaging books, newsletters, and podcasts, and how to execute his strategies to boost your SaaS product experience. #SaaS #productmanagement #productstrategy #productexperience

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Today we continue our series of posts on project management tools. Tool #4 - Notion Notion is a connected workspace that allows you to write documentation, track tasks, and so much more. The interface in Notion is like a set of building blocks that teams can use to customize the information they are capturing. Pages within Notion can start with simple text, but contain many different types of information and files. You can transform items within the page to different formats and rearrange blocks easily within the page. The tool is focused on collaboration with notifications for edits, comments and mentions. You have a dedicated inbox to pull those notifications together into one spot. #projectmanagement #solopreneur #smallbusiness #tipsandtricks

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What is the job of a Product Manager? It can’t only be holding long meetings with seemingly every department in the company, right? Ben Henderson shares his perspective on the role in this month’s episode of The Supportive podcast, chatting with Mathew Patterson about product management, car trunk Tetris, and some practical ways that support leaders can build a relationship and influence with the people deciding what gets prioritized and what does not. Subscribe to the podcast in your favorite player, or find the full episode transcript, show notes, and further reading here: https://lnkd.in/gR7A6Btz #productmanagement

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When digging through your knowledge base feels like answering a riddle, maybe it's time to rethink organization! 🧩 Check out our blog on product information structure in the comments. #OrganizeForSuccess #KnowledgeBaseChaos #UserXD #UXDesign

DVA is not associated with this job posting Senior Product Designer https://lnkd.in/ghdTwqy4 About the Role As a Senior Product Designer at Circle, your role extends beyond crafting beautiful interfaces; you are a strategic partner influencing our community engagement SaaS platform's future. You'll have a high degree of autonomy and will be entrusted with significant responsibilities, shaping user experiences and design outcomes. Your work will contribute to Circle's growing impact in a sector that is not only culturally significant, but also a major economic driver, generating billions globally. As Circle strives to be the go-to platform for creators looking to scale their communities and monetize their content, your role will be instrumental in turning that vision into a reality. #innovation #management #digitalmarketing #technology #creativity #futurism #startups #marketing #socialmedia #socialnetworking #motivation #personaldevelopment #jobinterviews #sustainability #personalbranding #education #productivity #travel #sales #socialentrepreneurship #fundraising #law #strategy #culture #fashion #business #networking #hiring #health #inspiration

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Calling all Product Teams! Are you tired of burning valuable dev hours on projects that miss the mark? If yes, take a moment to consider this: running user tests on your Figma prototypes can be a game-changer. Here's why: User tests offer invaluable insights into how real users interact with what you are building- whether it's an app or a website. But here's the catch: finding testers that match your target personas and waiting for test results can be time-consuming, taking weeks or even months. That's where usaible steps in. With usaible, you can effortlessly create tester personas, conduct usability tests, and receive actionable insights INSTANTLY. Yes, you heard that right - no more waiting around for weeks. Don't just build - understand your users, iterate, shorten design cycles, and launch products faster with usaible. Ready to elevate your design game? Join the waitlist now! #ProductDevelopment #UserTesting #Usaible #WaitlistOpen #DesignAI #usaibilitytesting #FigmaPrototypes #Figma https://theusaible.com/

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