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Sportall deploys the Bitmovin Player and Analytics to level-up sports streaming

Sportall has deployed Bitmovin’s playback solutions to optimize video streaming for sports fans

Vienna, Austria, May 30, 2024 – Bitmovin, a leading provider of video streaming infrastructure, announces that Sportall has deployed the Bitmovin Player and Bitmovin Analytics to deliver a superior viewing experience for its audience by ensuring its service enables high-quality streams for its live and VOD content to the broadest range of devices.

Sportall, a leading global streaming platform that empowers leagues, federations, clubs, and event organizers to seamlessly transition into their own media entities, leveraging innovative business models for unparalleled success. Distinguished by its comprehensive suite of services and solutions, Sportall is dedicated to supporting sports rights holders in executing Direct-to-Consumer video strategies at the highest level. By offering a top-tier marketplace, Sportall consolidates the OTT and content offerings of its esteemed partners into a unified, global multi-sports business-to-consumer application. Sportall’s technological platform is based on the latest technologies, offering scalability and reliability for live and VOD content distribution without compromising the quality of service. Sportall opted for the Bitmovin Player due to its reputation for flawless playback across all devices, a capability highly sought after by leading media organizations globally. With the Bitmovin Player, Sportall can ensure its content is easily available to a wider audience on existing devices and seamlessly launch content on new platforms as they emerge.

“Providing a high-quality experience for our viewers, encompassing programming, navigation, and the underlying streaming infrastructure, is at the core of every decision we make for our service,” said Arnaud Caron, CEO at Sportall, “We’re currently running our service on 32 different apps, so we needed a robust player with extensive device coverage. Bitmovin’s player surpasses anything else on the market, making them the clear choice when evaluating our needs.”

A key differentiator of the Bitmovin Player for Sportall is its support for React Native, the open-source framework that empowers developers to use one codebase on multiple platforms so time and resources can be focused on other priorities. Additionally, because the Bitmovin Player supports React Native, Sportall can benefit from faster time to market when delivering streams to different iOS and Android devices, and it also reduces development and maintenance costs. Furthermore, the Bitmovin Player also provides Sportall with a custom UI to better align with the required brand aesthetics, and it’s easy to integrate with its existing video workflows.

Sportall has also deployed Bitmovin Analytics on Amazon Web Services to provide real-time monitoring and guarantee each stream’s reliability by analyzing user session data. This allows the player to identify and fix playback issues before viewers notice them.

“Bitmovin and Sportall both embrace the spirit of collaboration, and we have a shared desire to continue to push the boundaries of video streaming in the world of sports,” said Stefan Lederer, CEO and co-founder of Bitmovin, “It’s a proud moment for us to see the Bitmovin Player and Analytics in Sportall’s starting line up as it continues on its quest to deliver high-quality video streaming experiences for its viewers.” 

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