When the two heroes of summer’s biggest theatrical release are the exact colours of ketchup and mustard, it has to be Heinz. Once you see the latest spot for Marvel Studios’ Deadpool & Wolverine, you can’t unsee it. See Marvel Studios’ #DeadpoolAndWolverine, in theaters July 26.
About us
Rethink is one of the largest global independent agencies. Founded in Vancouver in 1999, it now has offices in New York, Toronto, Vancouver, and Montréal. Rethink is the Effies most effective independent agency in North America, and AdAge's 2021 Creative Agency of the Year. It is the second ranked independent agency in the world by the 2021 Cannes Lions. Rethink has been recognized as Strategy Magazine’s Agency of the Year, three years running, and as Canada’s top ranked agency according to the Strategy Agency of the Year Report Card.
- Website
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http://www.rethinkideas.com
External link for Rethink
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- Vancouver, BC
- Type
- Privately Held
- Founded
- 1999
- Specialties
- Marketing, advertising, design, online, digital, pay-for-performance, and social media
Locations
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Primary
Suite 700
470 Granville St.
Vancouver, BC V6C 1V5, CA
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Suite 700
720 King Street West
Toronto, Ont M5V 2T3, CA
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55 Mont-Royal O. Ave
Suite 980
Montréal, Quebec H2T 2S6, CA
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275 7th Avenue
New York, New York 10001, US
Employees at Rethink
Updates
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What is Independent’s Week? If you’re just tuning in, it means that all Rethink offices are fully OOO for the first week of July. We will see you all in a week, when we are fully recharged after Independent’s Week. C’est la Semaine de l’indépendance chez Rethink. Et ça, ça veut dire que nos quatre bureaux sont complètement fermés la première semaine de juillet. On se voit à notre retour, plus reposé.e.s que jamais.
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Our promise to our people is that they’ll do the best work of their careers at Rethink. And setting the conditions for award caliber work fits with that promise. That’s why in September we wrote down a big hairy audacious goal: “2024 Cannes Independent Network of the Year ” But the ‘how’ was just as important as the ‘why’. So we created a detailed plan that every Rethinker had a part to play in, no matter what the department. And today, we did it. Rethink is: 🤯The 2024 Cannes Independent Network of the Year 🤯The 2024 Independent Agency of the Year - Toronto 🤯 Creative Strategy Agency of the Year 🤯 Engagement Agency of the Year 🤯 # 2 Agency of the Year (overall) And a nice bonus was being awarded 26 Lions, including the Creative Effectiveness Grand Prix for Heinz Sustained Business Success. We are incredibly proud of this one. To our Rethinkers and incredible agency partners: Take a bow. We did it.💙 🇨🇦🇺🇸
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+5
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What a night! Rethink was awarded Campaign UK's Global Independent Agency Of The Year. We’re incredibly proud of every Rethink office and honoured to have won in a category with 6 other amazing nominees.
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We all know those moments when you really need your internet to work… like summer camp registration or for a virtual pitch. So when the stakes are high, you want the best: PureFibre Internet, not unreliable cable internet. Here’s to great summers and smooth pitches with TELUS. https://lnkd.in/eY_dmm9n
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Cannes goers: Our Global CCO Aaron Starkman is speaking with Judy John and Mandie van der Merwe at Creatives on the Terrace on June 17 @ 15:30. Come through if you’re in the neighbourhood. https://lnkd.in/dmSRJahv
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Let’s talk about The One Show! Rethink won: 🤯 Independent Agency Network 🤯 Independent Agency of the Year, Toronto. 🤯 Rethink NYC was ranked 4th Independent Agency of the Year in our first year at the show 🤯 + 30 pencils!? 🤯 10 gold, 10 silver 10 bronze on 8 different projects. And then came the best of disciplines, where Rethink was the only agency to have a best of discipline for more than one project. We won best of discipline for: 1. Coors - Lights Out - Outdoor 2. Just Crack An Agg - Date a Farmer - PR (out of Rethink NY) 3. Heinz. - Ketchup Fraud - Print And the thing we’re most proud of: The Penta Pencil with Heinz (for our work together over the last 5 years) Congrats Rethinkers and all of our amazing clients👏👏👏
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Thank you PRovoke Media for 2 SABRE PR Awards. Congratulations to Rethink's Brand Narrative team for their first-year submission wins!
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Thank you to The Clio Awards for recognizing Rethink as Independent Agency of The Year. Congratulations Rethinkers! Another congratulations to our Rethinkers and partners at Molson Coors Beverage Company for winning a Grand Clio for Coors Lights Out. Merci aux The Clio Awards d’avoir nommé Rethink Agence indépendante de l’année. Bravo à nos Rethinkers! Et félicitations aux Rethinkers et à nos partenaires chez Molson Coors Beverage Company qui ont remporté un Grand Clio pour Coors Lights Out.