Alex Vacca 🧠🛠️

Drive 3x Revenue burning less $$ on ads, ( attracting more visitors ) Your Brand follows a funnel: - to attract cold audience - nurture warm audience - engage hot audience for this you set up a budget : - to put ads - optimise funnels - hire paid influencers - setup email campaigns - build social media profiles While Putting hours + effort making plans and strategies, pouring $$ in setting up, You dream of attracting an ideal audience who purchase your amazing solution but what actually you get: - fails to convert visitors - cart abandonment issues - theme codes get broken - Less than 2% of visitors turn into customers. - can't customise code to personalise content - can't differentiate what is causing them to leave - getting frustrated on managing all at once After doing all you know, - Figuring out all on your own, - Pouring money without seeing a decent ROI - Getting frustrated + tired For most D2C brands average CR is 2% Processing 1000+ Globally, I designed my own CRO System, Driving 3x Revenue fixing: ▪️ Poor user experience ▪️ Lack of customization ▪️ Technical difficulties ▪️ Cart abandonment issues ▪️ Check out Glitches ▪️ Poor Website Copy ▪️ Liquid Coding Errors From 2019, I was constantly observing D2C brands skipping same steps, I observed & developed my own CRO system - no fluff just plug and play. My CRO System includes: ✅ Code + Design ✅ Customization ✅ Step-by-step checklist ✅ Helps you launch + fix After a lot of trial + tests, Took me 5+ years to build, CRO System that helps you - Save $$ on ad spend, - Great User Experience - Optimise sales funnels, - Clear + irresistible offers, - Copy that hooks to needs, - Convert 3 to 4 times better Are you seeking More Sales? Enjoy 3X More Revenue? 📈 Less Cart Abandonment? 🛒 Book a Discovery Call Now! You'll get - high-impact areas - Implement my CRO Systems - Watch your profits soar!

4

3 Kommentare

Scaling your SaaS company? Avoid these 5 common mistakes: 1. Not defining your Ideal Customer Profile (ICP) 2. Scaling too quickly without a solid foundation 3. Ignoring customer retention in favor of acquisition 4. Failing to adapt to changing market conditions 5. Not measuring key metrics like churn rate and CAC Don't let your growth stall. Learn from the mistakes of others and scale your SaaS company with confidence. #SaaSTipsAndTricks #RevenueGrowthForSaaS #SaaSMarketingAndSales #SaaSRevenueOptimization #SaaSGrowthAndScaling

4

Shopify droshipping is NOT the way to go for 99% of people that want to get into eCommerce. If you're pumping money into popular platforms like TikTok, Facebook, or Google to drive traffic (which is what you need to do to get results)… …here's the cold, hard truth: maintaining consistent profitability is incredibly challenging (if you can even construct a profitable ad campaign in the first place). Sure, finding a profitable product and ad campaign can be euphoric, but even IF you find a successful combo, the competition will catch on, driving your ad costs through the roof. You could be throwing your money into a bottomless pit without any promise of finding a winner...and just restarting the cycle every time until you give up. This is what I'd do instead if I was a complete beginner: https://lnkd.in/ech_tXVX

2

Fake VC website. Fake VC LinkedIn Profiles. An entire fake outbound campaign for a non-existent company from a non-existent person. That's the outbound strategy in a YouTube video from a pretty popular LinkedIn outbound influencer. With revenue, do the ends justify the means? I get it. Agencies have toed the line with a lot. Fake email personas | Which are wrong, have been around a long time. Fake LinkedIn profiles | Which are wrong, have been around a long time. I mean, even I overlooked email persona's, only because the limitations that agencies had in the early days of sales tech. But, to hear a strategy be taught...not executed in a back secret room...rather taught out in the open, like it's accepted as normal and everyone should do it. Is crazy to me. Very few if any of my clients would accept a strategy like that. To create a fake website, of a fake VC firm, and qualify it with setting up a fake LinkedIn, etc...ugh...that's what's wrong with outbound. Also, this is exactly why phone will continue to be the most important sales channel.

31

31 Kommentare

7 Meta & TikTok ads concepts that are crushing it for DTC brands in 2024 👇 → USP hooks: "3 reasons why..." → Street interviews: “Excuse me, where did you get your outfit?” → Outrage invoking hooks: "Vegans will hate this..." → Video reviews: "I saw this on TikTok so I bought it" → Shortcut to success: "I found a hack to achieve…” → UGC style: "How I styled my latest order" → Self improvement: "This is the best way to level up your home" Emotions lead to higher engagement. Don't be afraid to be controversial! That is what makes ads go viral. At the same time, be careful with your choice of creator. The creator should be your ICP (ideal customer persona). They must resonate with your brand. Leave a comment about which one you've tried.

71

9 Kommentare

What sounds easier? a) Sell 100 different products for $3 each b) Sell 3 different products for $100 each You already know the right answer. Focusing your marketing and ad budget on three products rather than 100 is UNBELIEVABLY easier. And if you think only having 3 products is crazy… Some of the world's most successful women business owners focus on 3-5 main products. Typically, for an information business, that means a lower-level offer (<$500), a mid-level offer ($500-$5,000), and a top-dollar membership, course, or mastermind (>$5,000). For a professional services firm, it may mean a mix of more expensive ‘done for you’ services and other, cheaper services that are ‘done with you’. What does the right product mix look like in your business? I’ve put together a blueprint where you can map out exactly what products and services you need to reach your revenue and profit goals this year. And don’t worry – it’s not maths intensive. In just 11 pages, I’ll show you how to create a simple plan to directly turn your products and services into profits. Get the blueprint now 👉https://lnkd.in/gNaC2Pph

1

SaaS Decision Makers, struggling to boost signups? We turned 100 visitors into 28 leads. Want to know how? 💡 Did you know? Companies that invest in website optimization see a 33% increase in signups on average. Here's our 6️⃣-step process to get more signups from your SaaS website: ↳ Find where visitors drop off. ↳ Learn user behavior and preferences. ↳ Create custom optimization strategies. ↳ Enhance user experience and engagement. ↳ Track performance with real-time analytics. ↳ Improve strategies using data insights. Why Us? 💪 15+ years of experience optimizing websites—we know what works. 💪 We don't guess—we use only data. Real results guaranteed. 💪 Proven success stories from happy clients. Let's Increase Your Signups! DM me "Signups" for a free audit and don't forget to repost ♻ this!

5

5 Kommentare

Agency founders: ready to scale to $5-10M+ ARR? Or increase your pipeline by 400%? If you're an agency > $1.5M ARR - here’s how I can help you get there (and what the process looks like too). I’ve spent over 10+ years in agency land helping founders scale by overcoming these common challenges: → Unpredictable revenue, profits and EBITDA → Inconsistent lead generation → Uncontrollable churn → Struggling to find and keep top talent → Spending lots of time on little results I spend a significant amount of time - 4 months on average - getting to know my prospects. My goal? Work with the RIGHT agencies and give them the results they deserve. And politely declining those that I don’t feel are a good fit. For those that don’t fit my ICP - they get free advice, we get to know each other, and I introduce them to anyone that might be better suited to help them on their journey. Win-win for all. Curious what the process looks like? Here it is - 1. Intro call ↪ 30 mins 1:1 call to determine if we’re a good mutual fit ↪ Free agency advice & insights to give you a feel for my areas of expertise 2. Discovery questionnaire ↪ 3-4 1h sessions to understand everything about your business ↪ A deep dive into Sales/Marketing/Ops/HR/Org structure ↪ Understanding your North Star metrics, and helping set the right metrics ↪ Uncovering the obstacles preventing you from getting the scale you desire 3. Growth acceleration plan & roadmap ↪ Exec summary ↪ High impact growth levers to pull ↪ Marketing budgets needed to succeed ↪ Suggested 12-month roadmap to scale ↪ Investment options 4. Kick-off & onboarding ↪ Scheduling client for next intake 5. Post-kick-off ↪ Clear plan outlined within Clickup + holding everyone accountable to execute ↪ Almost daily contact with the founder, as well as the exec team ↪ Weekly recurring meetings with the founder to progress core growth areas ↪ Deep integration within the business via Slack, meetings, calls and emails. ↪ Working with department leads to mentor/coach as needed (Sales, HR, Retention, Ops, Marketing etc) ↪ Supporting with exec offsite - ideal structure, planning for future quarters ↪ Supporting with future forecasts - creating data-driven, accurate forecasts for the business ↪ QA & coaching across marketing & sales efforts (sales decks, sales process, launching ads, copy best practices, creative best practices etc) Wondering what it’s like to work with WKC? Now that you know; happy to answer any further questions on your mind too. PS: I only work 1:1 with 5 agencies at once; my next cohort kicks off in September. Ready to crank your agency growth? DM me “crank” - we’ll setup a time to chat.

48

32 Kommentare

Your landing page is losing you money Here are 3 steps to fix it: 1) Clear and benefit-driven copy Use this formula to help the consumers understand your products Feature -> Advantage -> Benefit Example: The drill has X23T processor -> drills holes in 3 seconds -> save time and effort 2) Include video UGC Video is still king and it seems these days customers trust authentic and raw UGC way more than "ad creative videos" 3) Remove distractions The only focus is: 1) Add to cart 2) Review cart 3) Checkout Forget about planting trees and signing in with Google Accounts Every hour you don't fix your landing page is money lost

3

2 Kommentare

Software launch. 94K revenue, 90 days. Here's the ad funnel. 𝗙𝗶𝗿𝘀𝘁, 𝘀𝗼𝗺𝗲 𝗯𝗮𝗰𝗸𝗴𝗿𝗼𝘂𝗻𝗱 𝗶𝗻𝗳𝗼: ➝ Type: B2B SaaS ➝ Audience: Professional Services ➝ Price Point: $500-$15K/yr ➝ Ad Spend: $7k/month ➝ ROAS: 3.56x 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗔𝗱𝘀 𝗳𝘂𝗻𝗻𝗲𝗹: 1. Cold ads - by industry - direct to demo 2. Retargeting - message ad, invite to demo 3. Retargeting - drive to call booking 4. Retargeting - thought leader ads 5. Retargeting - testimonials Funnel strategy depends on the target audience, the market, and the offer. In this case, there was active market demand for a new solution, so LinkedIn Ads direct to demo works to the cold audience. -- No need to make the capture side longer than necessary. If there wasn't active demand, we'd put more focus on cold awareness building first. Then segmenting by industry allowed us to call out each persona by name and list the specific tasks they need to complete, which hugely increased CTR & CVR. 𝗡𝗼𝘁𝗲𝘀: * When you run cold ads to demo, many people are kicking the tires at first and just curious. * Retargeting builds understanding & desire with those people. #saas #productlaunch #b2bmarketing

1.162

71 Kommentare

My current tech stack: 23 SaaS I’m not ready to churn from 👇 Inbound leads generation: - LinkedIn: To publish my daily posts - Taplio: To look for LinkedIn content ideas, follow my stats, schedule posts, and engage automatically - Tweet Hunter: To look for X content ideas, follow my stats, schedule posts, and engage automatically - Kleo: Generate LinkedIn content ideas - YouTube: To post weekly videos on outbound and LinkedIn Sales navigator use cases - vidIQ: Help me beat the YouTube game - Tella: To record interactive videos about outbound - Brevo: To write and send newsletter / Create landing pages - Ahrefs: To manage SEO - HoneyPipe: To trigger conversations with my ICP based on their interactions with LinkedIn posts - lemcal: Make it easy for people to book your calendar. Create qualitative prospects databases: - Clay: To glue all my sales enablers together - LinkedIn Sales Navigator: To find the right target accounts for our portfolio - Ocean.io: To run lookalike searches - BuiltWith: Find companies’ technography - Scalelist: To find my prospect valid emails + phone numbers (validated) from LinkedIn Sales Navigator - Hunter.io: Find additional valid emails - Snov.io: Find additional valid emails - Datagma: Find additional valid emails - ZeroBounce: To validate prospects’ emails - OpenAI: Enrich, summarise specific company and leads information Store, organise and send outreach campaigns: - HubSpot: CRM to store and organise data - lemwarm: Keep your cold emails out of Spam - lemlist: To send personalised cold emails; LinkedIn messages (audio/text) What do you have in your tech stack that I should look into or have? 👇

98

32 Kommentare

Track EVERY single email and SMS click Track/tag these: Header/Hero Main CTA Discount Product Collection UGC Support Links Social Links Footer Links Etc. And watch the trends unfold. And focus your content around those trends. Your customer is telling you what they want to buy. Often, it’s not what marketers expect.

29

9 Kommentare

3 cold email essentials: 1. Deliverability 👉 Number 1 priority. Whatever your goal is, you need to hit the inbox first. - Don't send photos/links/PDFs - Avoid spam words (cash, discount, prize) - No more than 100 emails a day per domain - Keep your bounce rates under 2% 2. Copy 👉 Prospects don't read; they scan - keep that in mind. - Make sure it's short and concise (mobile-friendly) - Less "I" and "My Company", more "You" - Don't sell the process, sell the outcome - Make an offer your competitor wouldn't (it's worth it, promise) 3. CTA 👉 Just as important as the first two. - Don't ask for a meeting in the first email - Make it soft - Use only 1 CTA per email - Make them say the first "yes" without thinking too much Follow me for daily tips on cold emails! ✨ #coldemail #coldemailing

84

44 Kommentare

1 click and 497 email addresses later, how this SDR closed 9 meetings from an email list exported right from Sales Navigator ⬇️ ⬇️ ⬇️ The SDR was struggling with: 1. Spending too much time creating emails lists 2. Searching for emails manually (or via too many separate tools) 3. Exporting leads in a CSV But they wanted to: - Build email lists faster - Reach out to more prospects - Use verified emails to not be blacklisted So here's what they did: 1. Signed up on Scalelist . com 2. Installed the Scalelist Chrome Extension 3. Searched for leads on Sales Navigator 4. Clicked the Scalelist "Export Leads" button (right from Sales Nav) And this is what they got: > Scalelist gathered all relevant lead data (LinkedIn URL, name, title, company, location, industry, company domain, etc...) > Then started searching for the professional emails of their leads > When found, it verified the emails to label them as "valid" (safe to use) or "risky" (email is not verifiable) > a CSV file containing all the above data 1 email credit = 1 valid email. Risky emails are always free. Leads with no emails are also free. The result so far: 1. They exported 1,172 leads from Sales Navigator 2. Scalelist found 497 email addresses 3. They closed 9 meetings in 1 month via cold emailing This SDR was able to achieve this with the Scalelist Scaler plan : (1000 valid emails at $99 /month) So if this resonates with you and: - You're looking for a solution to export your Sales Navigator leads - Have them on a CSV with all details (including LinkedIn URLs) - Need to find the professional email of your Sales Navigator leads - Don't want to waste time exporting prospect lists Try out Scalelist or reach out on youssef@scalelist.com for a demo * Find 20 email addresses from Sales Navigator with the free trial ** Paid plans get you much farther

33

1 Kommentar

1 click and 497 email addresses later, how this SDR closed 9 meetings from an email list exported right from Sales Navigator ⬇️ ⬇️ The SDR was struggling with: 1. Spending too much time creating emails lists 2. Searching for emails manually (or via too many separate tools) 3. Exporting leads in a CSV But they wanted to: - Build email lists faster - Reach out to more prospects - Use verified emails to not be blacklisted So here's what they did: 1. Signed up on Scalelist . com 2. Installed the Scalelist Chrome Extension 3. Searched for leads on Sales Navigator 4. Clicked the Scalelist "Export Leads" button (right from Sales Nav) And this is what they got: > Scalelist gathered all relevant lead data (LinkedIn URL, name, title, company, location, industry, company domain, etc...) > Then started searching for the professional emails of their leads > When found, it verified the emails to label them as "valid" (safe to use) or "risky" (email is not verifiable) > a CSV file containing all the above data 1 email credit = 1 valid email. Risky emails are always free. Leads with no emails are also free. The result so far: 1. They exported 1,172 leads from Sales Navigator 2. Scalelist found 497 email addresses 3. They closed 9 meetings in 1 month via cold emailing This SDR was able to achieve this with the Scalelist Scaler plan : (1000 valid emails at $99 /month) So if this resonates with you and: - You're looking for a solution to export your Sales Navigator leads - Have them on a CSV with all details (including LinkedIn URLs) - Need to find the professional email of your Sales Navigator leads - Don't want to waste time exporting prospect lists Try out Scalelist or reach out on youssef@scalelist.com for a demo * Find 20 email addresses from Sales Navigator with the free trial ** Paid plans get you much farther

27

1 Kommentar

How I find 1000+ leads /mo on LinkedIn Sales Navigator ... Automatically + CSV export them with their professional emails in 1 click ✅

32

How I find 1000+ leads /mo on LinkedIn Sales Navigator ... Automatically + CSV export them with their professional emails in 1 click ✅

49

2 Kommentare