'Here Comes Honey Boo' attracts record audience

Good lord, she’s more popular than ever: TLC’s Sunday airing of Here Comes Honey Boo Boo: A Very Boo Halloween attractedthe show’s biggest audience to date.

More than 3.1 million people tuned into the “holladay” special — besting all season one episodes of Here Comes Honey Boo Boo. The special also ranked No. 2 among all ad-supported cable in its Sunday at 9 pm. slot. In the episode, Honey Boo Boo’s mom June faced her phobia of mayonnaise, she dyed her hair blonde and dressed as Marilyn Monroe. The family also tried on costumes in a costume shop and went in a corn maze — where June decided to pee.

In November, TLC announced there would be four “holladay” specials featuring Honey Boo Boo’s clan. The next one involves Thanksgiving and will air on Jan. 13.