Arnaud Caron

Findings confirm the future of #video - and the new challenges ahead "As exclusive streaming-only sporting events are on the rise, a survey from Qwilt sheds light on the challenges and considerations of content publishers looking to plan and execute mass live streamed events....identifies ongoing and new themes in mass live event delivery in 2024, from CDN capacity and performance to QoE metrics, overall event success, capacity requirements, and cost optimization." Video is moving online away from traditional methods of #distribution and towards internet, even what people consider #lineartv is more and more being delivered by the internet. In Europe, its a bit different, internet distribution is being done alongside traditional #broadcast yet its still present. "Streaming-only live events are quickly becoming the new normal, with #streamingservices like Peacock leading the way. Peacock recently reported 16.3 million concurrent devices during an exclusively-streamed NFL playoff game in January, marking Comcast’s biggest night on the Internet." #livesports is/was the last holdout of traditional #linear #television but now, especially in the US, things are changing and even live broadcast is now done exclusively on the internet. With these changes come challenges, as the report highlights: "#CDN performance and capacity continue to dominate concerns, with 29 per cent identifying CDN performance as their greatest technical concern regarding video delivery...46 per cent say the average bit rate would be in the 4 to 6Mbps range. This compares to only 30 per cent of respondents expecting the average bit rate to be in the 4 to 6Mbps range in the 2022 survey. Using an average bit rate of 5Mbps, 16.3 million viewers would mean over 80 Tbps of CDN capacity would be needed at peak for the event. " - This is crucial to the delivery of content, but also, I think the cost of CDN must also be a point of concern. When delivering to multiple takers, CDN costs can grow considerably, and so while it appears far cheaper initially than traditional delivery, costs add up quickly. Quality of Experience is vital too. It's amazing that you can watch TV in full HD and have a seamless viewing experience via the internet, its the norm for entertainment and is becoming more common in #liveevents And yet, can CDN bitrates balance with costs to give QoE, particularly when viewers are demanding more and more. I noticed in the UK that streaming of the #euros isn't always in #hd which is really surprising from an end-user perspective. Users now want #4kuhd not just HD, so its a fine balancing act to ensure these three elements, CDN performance, CDN costs and QoE/UX are in harmony. #streamingplatforms #streaming #tvindustry #livetv #broadcastmedia https://lnkd.in/dmMrG4S2

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Paris 2024 will be the first edition of the Games to trial an AI-powered end-to-end 8K livestreaming system from OBS into an 8K HDR, 60-frames-per-second (FPS) stream in milliseconds to CTV devices around the world #Paris24

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The changing face of broadcast monitoring and OTT analysis Viewers are used to the best possible picture and sound quality on both traditional TV channels and streaming platforms. This is putting ever-greater demands on the technology and facilities used to monitor and analyze broadcast and OTT services. But as Erik Otto, chief executive of Mediaproxy, explains to TM Broadcast International, the technology continues to evolve - https://lnkd.in/e9R-QYR3 #Mediaproxy #LogServer #Multiviewers #OTT #Broadcast

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Optimize streaming quality and reduce latency with CDN technology. Discover the pivotal role CDNs play in enhancing your streaming operations and user experience. Read all about it 👉: https://lnkd.in/eHPKXuvB #ott #iptv #mwaretv #cloudtv #ottplatform #middleware #streaming #reducinglatency #cdn #smarttv #tvaas

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Video Over IP demystified for IT Engineers. As I have been working in the broadcast and the media business for many years, one of the main challenges I see when meeting customers is the great divide between the broadcast and the IT teams. With more and more IP and IT people entering the realm of content acquisition, production, delivery and distribution it is vital that both teams talk the same lingo, understand the requirements and nomenclature of each other. Many broadcast teams tend to think that the IT people are well in sync with the standards and what is needed to build and maintain an IP network ( suitable for live video delivery ). I thought it might be a good reading material to share with the IT teams to bring them up to speed in the KPI's and what each measurement can tell them about the IP links under their responsibility. One of the main outcomes I would like the reader to come out after reading this article is the understanding on the frail nature of video as it travels through an IP network. #RIST #SRT #AlvaLinks #NDI #ST21110 https://lnkd.in/dE89E6v2

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https://lnkd.in/eKMeePJa D2X Multicast Broadcast Disaggregation System Architecture supports an SFN underlay RU Category (A) and SFN Wide Area RU Category (B), From perspective RU on a symbol-by-symbol basis under control D2X scheduler via eCPRI protocol messages D2X virtual frame (1000ms) is constructed. First VFS Bootstrap + L1 Signaling (1 + 2) time domain I/Q is sent to I/Q DAC, upconverted RF, PA. Then emitted antenna air interface aligned GPS 1PPS to begin D2X virtual frame. The D2X virtual frame (1000ms) shows highlighted (red) the virtual sub-frames with a mixture of D2X services for SFN underlay and the SFN wide area topologies. The remaining virtual sub-frames have only SFN wide area D2X services. The D2X scheduler eCPRI protocol messages for RU Type (A) sub-frames. The virtual sub-frame SS (3 + 4) is sent from cloud to RU D2X sites (1, 2, 3). Then all PRB for a symbol with D2X services (5) for wide area SFN are sent. Then RU generates three duplicate symbols for each sector (A, B, C) of SFN. Then for all VBP the PRB for D2X services (5) geo-targeted for SFN underlay is sent with eCPRI signaling to direct to a specific Site RU and sector. These are inserted by RU shown in the correct sector as signaled to complete a symbol. This process repeats for each symbol of a virtual frame with SFN underlay D2X services. If virtual sub-frame has only SFN wide area D2X services, then the SFN sectors are generated and the next step for insertion SFN underlay is skipped by D2X scheduler for each symbol of the virtual sub-frame. This is only an example the D2X scheduler, and algorithms are not specified in D2X standard. Only L1 signaling syntax and semantics for receivers (UE) and eCPRI messages to enable innovation using D2X harmonized 5G NR and aligned using O-RAN principles. #D2X #ORAN

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Sports Presenters / Producers how to use AI properly for your job. Let's goooo: AI tools such as Claude Sonnet 3.5 and ChatGPT4o (both premium versions) are definitely reshaping how we might prepare for broadcasts. At least in my experience anyway. I've found AI to be a powerful ally - when used wisely. Here's my take on leveraging AI in sports commentary: Advantages: Information organisation: Feed AI player stats, match previews and tournament history and it'll structure it into digestible formats. Custom knowledge bases: Create specific GPTs with comprehensive tournament and player data for quick reference. Draft generation: AI can help craft initial outlines for previews and reviews, saving time on the first draft. Real-time data interpretation: During live events, paste in stats or play-by-play notes from any source and AI can quickly summarise key points. It can also translate really well! Idea generation: Use AI to brainstorm unique angles or talking points you might have overlooked. Pitfalls to Watch: Accuracy issues: AI will make mistakes or present outdated info. Always fact-check! AI is super annoying so do not rely on it at all! Lack of context: AI might miss nuances or recent developments that a seasoned commentator would catch. Over-reliance: Don't let AI replace your unique insights and storytelling abilities. Best Practices: Use AI as a starting point, not the final product. Cross-reference AI-generated info with official sources. Inject your personal experiences and insights to add depth. Stay updated on AI capabilities and limitations in your field. Remember, AI is a tool, not a replacement for your expertise. It's about enhancing your prep work but not automating your job. The goal is to free up more time for what truly matters - delivering engaging, insightful commentary that connects with your audience. How are you incorporating AI into your broadcasting workflow? Lemino! #SportsCommentary #AIinBroadcasting #CommentaryPrep #BroadcastingTips

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[INT_PRODUCT] Agora Controller 2.2.1 is now online with a lot of improvements and the new gigaACE mode for Allen & Heath dLive consoles. This new mode has been co-developped and tested with A&H R&D and support team and is compatible with the just released 2.0 dLive firmware version. “Our audio transport protocols were designed as plug-n-play, point-to-point, Layer 2 connections for ease of use and minimal latency. But as IT networking technology enters the traditional pro audio space and demand for converged networks keeps growing, we have been working with Agora to support the use of gigaACE over VLANs and fibre trunks” says Nic Beretta, Director of Product at Allen & Heath. “This means that for the first time, customers can reliably combine gigaACE and other traffic reliably when they use the correct settings and switch profile.” DAVID ROCHER, from Agora adds : “This new step in interoperability between A&H gigaACE and G-mk2 models opens a very large scope of applications for end-users and customers. Now it’s possible to build a true convergent network with gigaACE devices and other audio protocols in a cost effective ratio. Working with A&H teams has been a pleasure and we enjoy to deliver these new features for the benefit of our customers.” #AgoraController #Allenandheath #dLive #gigaACE

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We've integrated SRT Path Redundancy to ensure reliable live video streaming ✅ What does this mean for broadcasters❓⬇️ SRT Path Redundancy enhances streaming reliability by simultaneously sending the same video stream across multiple network paths 🌐. This ensures continuous, high-quality delivery—even if one path encounters issues—making it indispensable for live events like sports 🏆, news broadcasts 📰, and concerts 🎶. More on our blog 🔗 #Comprimato #SRT #PathRedundancy #VideoStreaming #Broadcasting #LiveTranscoder #LiveStandardsConversion

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Please, stop calling it cable. Cable bundled networks, and new streaming bundles are being announced by the day, but these new bundles are not replicating cable, nor are they replicated the incentivization structure, security, and limited access points of cable. Does that mean bundles are bad? Not at all. (Spoiler alert: people LOVE bundles.) But we need to be better with our verbiage. Yes, the pay TV business model was built on a collection of channels that were bundled into a single consumer product. And, yes, this corporate arrangement loosely approximates some version of that strategy. But this reductive theorizing about bundling completely ignores the key differences between the economics of streaming and pay TV. When we talk about cable we are referring to a very specific incentive structure, a very specific unified product, and a very specific relationship between supplier and distributor. Pay TV bundling, after all, was traditionally a leverage game, in which the weakest channels in a seller’s package (like Freeform or truTV) rode on the coattails of the strongest (e.g., ESPN or TNT). For distributors, it was worth paying for a few dozen barely watched networks in order to secure the ones that subscribers couldn’t live without. These days, however, the line between distributor and supplier has all but evaporated for most of the streaming juggernauts. And owning the relationship with a customer—having their viewing data, credit card information, geolocation, etcetera—is the coin of the realm. Rather than pursuing a singular focus on creating content and selling it to Charter, for example, Warner Bros. Discovery is concerned with interface technology, algorithmic recommendations, and editorial curation on homepages, all of which help the company utilize its shows and movies to attract and retain subscribers—and, over time, serve them ads. Even if some of the same players are still around, the business incentives have changed dramatically from the halcyon days of cable. To wit: In the cable era, the original differentiator was scarcity—both the limited pathways to access video content and the small number of in-demand networks that consumers were willing to overpay for to watch their favorite shows. Streaming widened the aperture by multiplying the number of pathways and flooding the marketplace with content, which made it all seem more indistinguishable. Cable companies were stable and static businesses, whereas streamers must constantly worry about month-over-month churn. Now again, that's not to suggest bundles are bad. The Disney+/Max bundle is a great idea (and an even bigger win for Disney). The Peacock/Apple TV+/Netflix bundle helps all three companies for very different reasons. And, as we all know, we as customers LOVE bundles. But please, stop calling it cable.

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An excellent example of 4K/UltraHD signal transmission over a private 5G network with ultra-low latency, thanks to the collaboration between France Television, Haivision and Obvios

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"Spending by video-on-demand (SVOD) platforms will reach €10 billion in Europe’s major TV markets in 2024. The figure overtakes the investment made by the region’s commercial broadcasters in original and acquired content. (...) The answer from the broadcasters has been to intensifying their focus on streaming strategies, even though their content spending budgets have reduced by 19% since 2016. (...) However, Ampere Analysis warns that content spending strategies should not be the only consideration; broadcasters must also prioritise the transition of audiences to streaming to ensure their long-term relevance. This involves investing in their video-on-demand platforms, expanding content libraries, enhancing digital advertising capabilities, experimenting with content release strategies across linear and VOD, and tailoring content output to cater to younger demographics." #streaming

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In a new article from Broadcast Tech, our VP of Business Transformation Bleuenn Le Goffic discusses the concept of 'end-to-end' and what it truly means in an OTT streaming context. While many vendors claim to offer comprehensive end-to-end solutions, their actual offerings often lack in key areas, leading to issues like compatibility problems and subpar user experiences. In reality, there is most often a need to work with a prime system integrator that can take care of managing the complexities of the OTT ecosystem, connecting disparate technologies and individual components to effectively mimic the characteristics of a true end-to-end offering. Accedo.tv recently launched a dedicated Managed Services offering to address this challenge, taking complete ownership of operating and enhancing your video streaming service so you can focus your full efforts on driving key business goals. Read the full article here: https://lnkd.in/g829bjTa

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STREAMING BUNDLES: Is the cable box making a comeback!? Subscriber churn remains an issue for SVOD services – 42% of US streaming subscribers report that they “'regularly subscribe, cancel and resubscribe,” according to Ampere’s Media Consumer survey covering 1Q24. But bundling streaming services can have a significant impact on mitigating the issue. Ampere cites Disney subscribers as an example: Consumers who had previously churned and then returned to take the Disney+/Hulu/ESPN+ bundle are 59% less likely to churn within 12 months than those who take Disney+ alone, based on 1Q23 sign-ups. Ampere also found that US resubscribers skew younger (aged 18-44), are more likely to be in family households, and are typically avid media consumers. And with that wide media diet, the cohort is 40% more likely than average to exhibit signs of subscription fatigue and 21% more likely to desire unified access to content across different services. Which makes bundles, Ampere concludes, a key strategy in subscriber retention. The cable box is making a comeback! This time, it's on your mobile device$!

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