Photo by USA TODAY Sports

Former *NSYNC member Joey Fatone, who is adding new meaning to the phrase he is available, will lead the “world’s largest pillow fight” during the South Dakota-South Dakota State football game this weekend.

The pillow fight will take place after the first quarter of the rivalry game. Fatone will throw the first pillow, and then it’s expected to continue in the grandstands.

The previous world record, set in Chicago, is 3,813 participants. I have no idea how many people typically attend South Dakota-South Dakota State, but I like to think those plucky fans have it in them to set the record.

Just please everyone, watch out for Fatone’s face. That’s the moneymaker.

(Thanks to Yahoo for sharing.)