The Social Good Summit, one of the few public events being held during UN Week, was all about solutions. Every speaker, from (RED) CEO Susan Smith Ellis to Jumo Founder Chris Hughes, explained how digital media and innovative ideas can combine to achieve the Millennium Development Goals (MDGs), the UN’s framework for creating a safer and healthier world for us all.
For everyone who didn’t make the event or watch it live, thanks to Livestream, we have all the videos below in chronological order for presentation. Included are links to the some of news coverage surrounding the announcements made during the event. We’d also love any feedback about how we can make the event better in the future. We're continuing our series of events during UN Week with the Digital Media Lounge, which is also being streamed live during the week. Also, for more UN Week coverage, visit our Social Good channel or UNWeekMedia.com
Livestream Videos of Speakers
Opening Keynote from Susan Smith Ellis, CEO of (RED)
(RED) CEO Susan Smith Ellis took to the stage to announce the organization’s goal of using social media to help ensure that no child is born with HIV/AIDS by 2015. Ellis also announced the first ever Social Good Day in partnership with Mashable.
Malaria and Social Media
Ray Chambers, special envoy of the secretary-general for Malaria, talks about the fight to end malaria and the role of social media in helping to achieve its end. In fact, social media helped 174 million people get the message about malaria.
A Conversation with Geena Davis and Soledad O'Brien
Geena Davis, Academy Award-winning actor and founder, See Jane, in conversation with Soledad O’Brien, anchor and special correspondent, CNN/US.
Harnessing the Social Web for Social Good
Adam Conner, associate manager of Public Policy at Facebook, talks about how Facebook and the social web can be harnessed for social good.
How Sesame Street Is Changing Our World
A conversation with Sherri Rollins Westin, executive vice president and chief marketing officer of Sesame Workshop, and Kami from Takalani Sesame.
MTV CEO Judy McGrath: Activating Millennials for Social Good
Judy McGrath, CEO of MTV Networks, overseeing MTV, Comedy Central, Nickelodeon and VH1 among other media brands, interviewed by Elizabeth Gore, executive director, Global Partnerships, United Nations Foundation.
Howard W. Buffett: Preserving Humanity in the Age of Technology
Howard W. Buffett, director of Agriculture Development, U.S. Department of Defense shares a moving story and talks about the human elements that drive innovation.
Digital Youth and the Social Good: Opportunities and Challenges
Carrie James, research director, Project Zero, Harvard University talks about how young people use social media and the untapped opportunity it presents.
Johnson & Johnson’s Commitment to Women and Children through mHealth
Sharon D’Agostino, vice president of Worldwide Corporate Contributions and Community Relations at Johnson & Johnson, talks about the importance of education for expecting mothers and delivering life-saving information via mobile SMS.
DIY Film Distribution, Fighting Hunger and Social Commerce
Oren Jacob, executive producer, Ready, Set, Bag! from Ensemble Pictures talks about using independent film, social networking and social commerce to fight hunger and benefit everyone.
Empowering Entrepreneurs
Jessica Jackley, founder and CEO of proFounder/founder & former CMO of Kiva, says the stories of those in poverty can inspire people to action and that micro-financing can empower them for good.
The World In A Grain Of Sand
Dr. Lisa Masterson, co-host of The Doctors and founder of Maternal Fetal Care International, interviewed by Rachel Sklar, editor-at-large, Mediaite.com.
Pouring His Heart into a Cause
CNN Hero Doc Hendley, founder and president of Wine to Water, talks about what clean water can do to end poverty and improve health around the world. He said it's one of the easiest fixes and one of the most important.
Engaging Consumer Advocates for Social Good
A conversation with Jack Leslie, chairman of Weber Shandwick and chairman of the U.S. African Development Foundation, and Bonin Bough, global director of Digital & Social Media, PepsiCo. During his presentation, Bough announced that the Pepsi's Refresh Project racked up more votes than the last presidential election.
A Social Network for the Social Sector
Chris Hughes, a co-founder of Facebook, talks about how a connected people can create change, so he's building Jumo, a social network for non-profits. Hughes also answered some questions from Mashable's Josh Catone about the real value of social media for social good.
Edward Norton: Crowdrise and Online Fundraising
Matthew Bishop, American business editor and New York bureau chief of The Economist, makes some remarks about social media for social good before Edward Norton takes the stage. Edward Norton talks about how he first was quite skeptical of social media, but is convinced that it can be used with a purpose. Crowdrise, he said, is one of those platforms that is about taking action at its core.
Closing Keynote Interview with Pete Cashmore and Ted Turner
Ted Turner, chairman of Turner Enterprises, Inc & Pete Cashmore, founder & CEO of Mashable sit down to talk about the power of media to inform the masses, whether MDGs are realistic and more.
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Supporting Sponsors
Blackbaud is the leading global provider of software and services designed specifically for non-profit organizations, enabling them to improve operational efficiency, build strong relationships, and raise more money to support their missions. Since 1981, Blackbaud’s sole focus and expertise has been partnering with non-profits and providing them the solutions they need to make a difference in their local communities and worldwide. For more information, visit www.blackbaud.com.
Johnson & Johnson is committed to helping achieve the Millennium Development Goals, particularly in the areas of maternal and child health by applying innovative mobile technologies. The rapid proliferation of cell phones has made it possible to provide timely health information in even the most remote locations. In February 2010, Johnson & Johnson launched Text4Baby in the U.S. through its partnership with the National Healthy Mothers, Healthy Babies Coalition (HMHB). In September 2010, we announced a five year initiative with our affiliate, BabyCenter, focusing on mobile health outreach to mothers in six countries starting with China, India and South Africa.
P&G’s purpose is to improve people’s lives, and its Children’s Safe Drinking Water Program (CSDW) is a non-profit initiative that has provided over 2.4 billion liters of clean drinking water to people in need since 2004. CSDW has partnered with a diverse network of organizations to help distribute PUR™ Purifier of Water packets. These packets, developed by P&G and the Centers for Disease Control, use some of the same ingredients as municipal water systems to remove pollutants from contaminated water. To learn more about the CSDW program, and see how the PUR™ Purifier of Water packets work, please visit www.csdw.org and get involved at http://givehealth.changents.com/.
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