Asians in Advertising Bernice Chao and Ariba Jahan
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- Society & Culture
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The Asians in Advertising podcast is back for Season 3! Join Bernice Chao and Ariba Jahan as they discuss the unique cultural struggles and the lack of visibility faced by AAPIs in advertising.
Hear insightful interviews from AAPI industry talent to learn who they are, how they got to where they are today, and what advice they have for those looking to make their mark in this industry.
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Website: asiansinadvertising.com Support this podcast: https://podcasters.spotify.com/pod/show/asiansinadvertising/support
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30. The Uncharted Road with Kerou Chang, Director of Commercial Finance at Publicis Media
Discover the captivating career journey of Kerou Chang, Director of Commercial Finance at Publicis Media, in this enlightening podcast episode. From originally envisioning a legal career to becoming an integral part of the advertising industry, Kerou shares her unique trajectory that spans film production, financing, and her niche in Commercial Finance. Gain valuable insights into her role, including details on global pitches, staffing intricacies, and remuneration plans.
Explore her impactful projects, such as contributions to the internal AI platform Marcel and her dedicated work in diversity and inclusion. Kerou offers valuable advice on career mobility within a company, emphasizing networking, showcasing transferable skills, and being open to new opportunities. Delve into her experiences as an Asian professional, navigating identity in a multicultural setting, and confronting discrimination. Gain a fresh perspective on the evolving landscape of diversity in the advertising industry and the challenges and opportunities it presents. Learn about Kerou's rich ethnic background, straddling Taiwan and the United States, and how it influences her work in understanding diverse demographics in advertising.
E-mail Us: asiansinadvertising@gmail.com
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29. A Journey from Tech to Marketing with Jocelyn Ochinang, Senior Director of Customer Experience Intelligence at RAPP
In this episode, we chat with Jocelyn Ochinang, Senior Director of Customer Experience Intelligence at RAPP, who has 18 years of experience in market intelligence. Jocelyn shares her career journey from technical roles to leadership in healthcare companies like Cardinal Health and CareFusion.
She discusses a pivotal health challenge that led to a career pause, emphasizing the importance of self-confidence, mentorship, and continuous learning. Jocelyn reflects on her Filipino-American heritage and breaking cultural barriers. Tune in for valuable insights into building relationships with C-Suite executives and excelling in your career.
E-mail Us: asiansinadvertising@gmail.com
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Learn More: asiansinadvertising.com
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28. Navigating Success with Lisa Tran Perez, Regional VP of Sales at Magnite
In this episode, we sit down with Lisa Tran-Perez, VP of Regional Sales at Magnite. Lisa’s incredible career journey started in New York, where she danced for the New York Knicks for three seasons while working at Condé Nast. From there, Lisa worked diligently to expand her career, embracing challenges during the digital revolution and always looking for opportunities to learn more.
Lisa’s dedication led her to tenures at companies like Spotify and Salesforce before she boomeranged back to Magnite in LA. Today, she leads Magnite's West Coast Demand Facilitation team and is the executive sponsor for the Asians at Magnite ERG. From surviving as one of the "boat people" escaping Vietnam to becoming a leader in the advertising world, Lisa's story is a testament to the power of determination and continuous learning.
E-mail Us: asiansinadvertising@gmail.com
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Learn More: asiansinadvertising.com
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27. Breaking Boundaries to the C-Suite with Tammy Henault, CMO at the NBA
In this episode, we sit down with Tammy Henault, Chief Marketing Officer of the NBA. Tammy’s impressive career stems from diversity initiatives like the Multicultural Advertising Internship Program (MAIP) and the Logan Scholars Program. From these opportunities, Tammy gained the courage and experience to expand her career, making a name for herself at renowned media companies like Paramount+, The New York Times, and Time Inc.
As a Korean-American professional and mother of two young girls, Tammy has faced her share of stereotypes and intersectional challenges, but her determination to push forward and advocate for herself and those on her team has molded her into the leader she is today. Her story exemplifies the power of calculated risk-taking, investing in people, and leading with heart and empathy.
E-mail Us: asiansinadvertising@gmail.com
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Learn More: asiansinadvertising.com
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25. Pivoting with Purpose: Career Growth and Nuanced Data Strategy with Lily Ng, Head of Data Strategy at Droga5
In this episode, we’re joined by Lily Ng, Head of Data Strategy at Droga5. Lily started her career as a Data Analyst for the city government of New York before leaning on her network to find a more challenging role. Coming into advertising from an unconventional background, Lily committed to being a sponge, seeing every obstacle as a chance to expand her skillset and learn something new.
As a first-generation Chinese-American and founder of Droga5’s Asian and Asian American ERG, Lily is providing safe spaces and new opportunities for AAPI talent in the industry. Her dedication to nurturing the unknown and expanding her horizons proves that anything is possible when you embrace your curiosity.
E-mail Us: asiansinadvertising@gmail.com
Shop: asiansinadvertising.com/shop
Learn More: asiansinadvertising.com
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22. Championing Diversity in the Workplace with Vice President, Diversity, Equity, & Inclusion at AEG Jae Requiro
In this episode, meet Jae Requirio, VP of Diversity, Equity, and Inclusion at AEG. After studying social business at UCLA, Jae started her career as an NBC Page, a unique experience that would later lay the foundation for her career in diversity and inclusion. Jae's career path then led her to Toyota, where she combined her marketing expertise with diversity and inclusion work to pioneer diversity practices when it was a rarity in corporate culture.
Today, Jae works diligently at AEG to infuse diversity and inclusion into the company's DNA, creating opportunities, representation, and access within the workforce and the marketplace. Don't miss Jae’s insightful advice to fellow Asian professionals, emphasizing the importance of self-recognition, value demonstration, and seizing opportunities rather than waiting for recognition.
E-mail Us: asiansinadvertising@gmail.com
Shop: asiansinadvertising.com/shop
Learn More: asiansinadvertising.com
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Support this podcast: https://podcasters.spotify.com/pod/show/asiansinadvertising/support
Customer Reviews
Loved it
This is such a great podcast! So many relatable stories and easy to listen. Looking forward to more episodes.
Amazing podcast
This touches on subject matter that has yet to be covered and offers great insight and guidance from Asians who have broken barriers and are able to give back to the community.
Cool pod, great people
I’m not in advertising but this is still a great podcast to listen to.