Author Archive
 

 

Behind the US/Worldwide Weekend Box Office – 7.14.2024

  OPENINGS:  LONGLEGS (Neon) captured the zeitgeist, successfully delivering the marketing message that it was the scariest horror movie in recent memory.  The result was  a$22.6M weekend, which set a new Neon record by...
by Mitch Salem
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Behind The US/Worldwide Weekend Box Office – 7.7.2024

  OPENINGS:  DESPICABLE ME 4 (Illumination/Universal) arrived at the high end of expectations with a $75M 3-day weekend and $122.6M since its July 3 opening.  That was a tad below 2013’s Despicable Me 2, which also...
by Mitch Salem
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Behind the US/Worldwide Weekend Box Office – 6.30.2024

  OPENINGS:  A QUIET PLACE: DAY ONE (Paramount) handily exceeded expectations with $53M in the US, better than its predecessors ($50.2M and $47.5M respectively, although Part II earned $57.1M over its 4-day holiday launch...
by Mitch Salem
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Behind the US/Worldwide Weekend Box Office – 6.23.2024

  OPENINGS:  THE BIKERIDERS (Regency/Focus/Universal) seized the opportunity to open on a prime summer weekend without any new tentpole releases, and the studio estimate (which assumed the strongest Sunday hold in the Top...
by Mitch Salem
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Behind the US/Worldwide Weekend Box Office – 6.16.2024

  OPENINGS:  INSIDE OUT 2 (Pixar/Disney) overdelivered massively compared to expectations with $155M in the US, a remarkable $65M higher than the start for 2015’s original Inside Out, and depending whether you count...
by Mitch Salem
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Behind the US/Worldwide Weekend Box Office – 6.9.2024

  OPENINGS:  Hollywood breathed a collective sign of relief as BAD BOYS: RIDE OR DIE (Columbia/Sony) arrived moderately above expectations with $56M.  That was down just 10% from 2019’s Bad Boys For Life (although ...
by Mitch Salem
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Behind the US/Worldwide Weekend Box Office – 6.2.2024

  OPENINGS:  The major studios abandoned this normally prime summer-season weekend, and a flood of indies rushed in to grab the available theaters.  None were able to capitalize to a particularly notable extent, with the...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 5.26.2024

  OPENINGS:  It was a bleak Memorial Day weekend at the box office, the worst in decades.  FURIOSA: A MAD MAX SAGA (Warners) limped to a victory for Friday-Sunday with $25.5M, but it may well tumble to 2nd place once the...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 5.19.2024

  OPENINGS:  IF (Paramount) was at the low end of projections with $35M, although that was an improvement over where it seemed to be headed after Friday’s $10.4M.  The key was strong family turnout on Saturday, but...
by Mitch Salem
 

 
 

Behind the US/Worldwide Box Office – 5.12.2024

  OPENINGS:  After last week’s Fall Guy stumble, KINGDOM OF THE PLANET OF THE APES (20th/Disney) arrived at the high end of projections with $56.5M.   That was roughly on par with the starts for 2011’s Rise ...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 5.5.2024

  OPENINGS:  Pundits have been quick to celebrate the current fade of the comic book genre, but the truth is that Hollywood hasn’t yet found anything to reliably replace it at the top of the box office.  After year...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 4.21.2024

  OPENINGS:  ABIGAIL (Universal) launched at the low end of expectations with $10.2M, lower than the $11.8M for Night Swim and virtually the same as the $9.9M for Imaginary.  Those films are respectively at $32.5M and $2...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 4.14.2024

  OPENINGS:  CIVIL WAR (A24) marked its studio’s biggest swing to date, with costs that will approach $100M for production and worldwide marketing.  (A24 limited its risk by pre-selling some overseas territories to...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 4.7.2024

  OPENINGS:  MONKEY MAN (Universal) walked an odd path to theaters, originally being targeted for a Netflix release.  While the result earned strong reviews (87% on Rotten Tomatoes), there was no storybook ending at the ...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 3.24.2024

  OPENINGS:  GHOSTBUSTERS: FROZEN EMPIRE (Columbia/Sony) played as a family movie, with a Saturday afternoon bump, and that enabled it to match projections at $45.2M, slightly higher than the $44M start for 2021’s G...
by Mitch Salem