Prime Video India’s crime drama “Mirzapur” has set a new benchmark with its third season, becoming the platform’s most-watched show in India during its launch weekend.
The series has also gained significant international traction, trending in the platform’s Top 10 list across more than 85 countries, including the U.S., U.K., Canada, and Australia.
Produced by Excel Media and Entertainment, the show began streaming from July 5 and was watched in 98% of India’s post codes during its opening weekend, Prime Video said.
In response to the show’s performance, Prime Video and Excel Media and Entertainment have begun development on a fourth season. While details about the upcoming instalment are under wraps, fans can expect the series to continue its exploration of power dynamics and criminal underworld in the heartland of northern India.
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The ensemble cast of Season 3 features Pankaj Tripathi, Ali Fazal, Shweta Tripathi Sharma, Rasika Dugal, Vijay Varma and Isha Talwar, Anjumm Shharma, Priyanshu Painyuli, Harshita Shekhar Gaur, Rajesh Tailang, Sheeba Chadha, Meghna Malik and Manu Rishi Chadha. Directed by Gurmmeet Singh and Anand Iyer, the 10-episode season is currently streaming on Prime Video in 240 countries and territories worldwide.
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Nikhil Madhok, head of India originals at Prime Video, said: “The third season of ‘Mirzapur’ has broken all previous records, including those set by Season 2. This success highlights the strong connection that audiences have with the show’s characters, making it a significant part of popular culture and everyday conversation.”
Ritesh Sidhwani, producer at Excel Media and Entertainment, added: “I am thrilled by the overwhelming response from the audiences, who have helped us grow strength to strength with each season. It’s their continued love and support, right from the first season, that has made our show a global sensation. This historic success is a result of the hard work, dedication and commitment of our entire team.”