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October 23 - November 13, 2012
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@mediabistro #mbchats Do you think Jim Lehrer deserves all the criticism?
@KaraKennedy Absolutely. You NEVER lose control of a debate.
@M_Lewando #NO What is he supposed to say Shut up President! but we need a better system of debates!
@Angels941 Why should Jim Lehrer be criticized? #Obama got "clobbered" fair and square.
@aminaya227 Yes! He wasn't a strong moderator. He didn't make the candidates answer the questions or stay on topic. Ugh!
@WhitneyPipkin I liked hearing the candidates talk w/o distracting "great questions" #JimLehrer (who I got to meet in college) had a tough gig
Follow mbtweets on Twitter @mediabistro
Lost Remote Twitter and Fact-checking Dominated Second Screens During Debate
TVNewser It's Official: Ann Romney To Guest-Host GMA Next Week
TVSpy LIN Media Expands in New York
SocialTimes Tumblr Has an Official Analytics Tool
AllFacebook Questionable Facebook Content Hurting Chances At College Admission
AllTwitter Is Social Media The Wrong Venue For Customer Complaints? [INFOGRAPHIC]
10,000 Words 5 Stats That Should Have Journalism Organizations Thinking About Mobile
AppNewser Starbucks To Accept Square App Payments & To Add Digital Tipping Next Year
GalleyCat Google & Publishers Settle After Seven Years
PRNewser Calm Down, Everybody: Big Bird Will Be Fine
AgencySpy Florida Art Director Can't Decide Who to Vote For, Solicits Twitter Help
MediaJobsDaily PivotPlanet Launches Site to Connect Job Seekers & Dreamers With Experts
FishbowlNY WSJ Sends Out 'The Layoffs Memo'
FishbowlDC How Libs Reacted to Obama's Poor Debate
FishbowlLA WEHOville.com Publisher's Career Reaches Back to the Dawn of NYT Website
UnBeige Want Your MOCAtv? L.A. Museum Launches YouTube Channel
In this episode of "Cubes," NewsBeast's senior columnist John Avlon takes you into the belly of the Beast, which is home to the magazine, the website, a daily web series and a lot of free food.
On CNN this morning, anchor Carol Costello talked with PBS president and CEO Paula Kerger about Romney's mention of the PBS funding issue in last night's debate.
After going from digital to print and back to digital again, this writer reveals his biggest lessons and what every reporter needs to know about advancing his career.
Click here to receive mediabistro.com's Morning Media Newsfeed via email.
10.3 Million Tweets Sent During Last Night’s Presidential Debates (AllTwitter)
President Obama and Mitt Romney met in Denver last night to verbally duke it out, and Twitter was listening. Between 9 p.m. and 10:30 p.m. EDT, users sent 10.3 million tweets related to the Presidential debate.
WaPo Dives Into Nightly News With "The Fold" for Google TV (AllThingsD)
In the changing media landscape, classically print-centric institutions must innovate. In this light, The Washington Post is launching "The Fold," a nightly newscast created specifically with Google TV and Android devices in mind.
George Zimmerman To Sue NBC Over 911 Tape Edit: Report (HuffPost)
George Zimmerman is reportedly suing NBC, NBC News president Steve Capus and correspondent Ron Allen over the network's editing of his 911 call to police before he shot Trayvon Martin.
Bring ideas that are relevant and well researched to this authoritative Oregon voice.
Click here to receive mediabistro.com's Morning Media Newsfeed via email.
Reviewing the Debate on TV: Paging Jim Lehrer... (USA Today)
Apparently, Jim Lehrer thinks the best moderator is no moderator at all. Politico Lehrer, the executive editor of PBS Newshour, sat behind the desk for the 12th time in the history of televised presidential debates on Wednesday night -- and drew some of the most blistering reviews of his career. The consensus: Lehrer did not control the debate, failed to enforce the time limits, did not press the candidates enough and generally was steamrolled by the presidential candidates, Mitt Romney in particular. The Washington Post / Erik Wemple Lehrer's real problem was that, for one night, he had to play stand-in for the entire American media. And if there's one thing the American public enjoys, it's bashing the American media, no matter how it performs. San Jose Mercury News / Elections 2012 Let the fact-checkers do their thing. Let the pundits judge who won. For the television audience -- and, after all, we are the real target for the debate, particularly the undecideds on the couch -- there are more visceral cues we'll seek before anointing a winner. NYT Theater seats? Check. Shrimp cocktails and crudités? Check. Flat-screen television with the volume low just waiting for the big show to start? Check. People who have been un-friended on Facebook by relatives because of their political views? Oh, yes. Seattle Post-Intelligencer / AP "Tonight is a game, it's not the Super Bowl. The Super Bowl is in November... I'd say Romney got a pretty solid lead in this game," said Republican Art Rotelli, a 35-year-old advertising product designer. Even some Romney opponents begrudgingly gave the debate "win" to the Republican. TVNewser Following the debate, however, things got interesting on MSNBC. The hosts pretty much agreed with the consensus that a fired up Mitt Romney triumphed over a laid back President Obama. NYT Presidential debates are customarily scored and picked apart the instant the moderator says "good night" at 10:30 p.m. But the Web is speeding up time. When the first of this season's debates started on Wednesday in Denver, the scoring began at 9:01 p.m., as soon as Lehrer said "good evening." HuffPost / AP Social networks lit up Wednesday as users argued over who emerged as the key character from Wednesday's first president debate. The candidates? Forget it -- most attention focused on Lehrer, or the cherished children's TV character Big Bird. ABC News / OTUS According to Twitter data, the words "Big Bird" were tweeted 17,000 times per minute and "PBS," the channel that airs Sesame Street, peaked at 10,000 tweets per minute. "Big Bird" was also the fourth highest-rising search term on Google. Romney's comment sparked the hashtag #SaveBigBird, which was trending worldwide, and spawned at least three pro-Big Bird Twitter handles, @BigBird, @BigBirdRomney and @FiredBigBird. Ad Age / Campaign Trail TV ads in this year's U.S. presidential race are more negative in tone than in any of the previous three White House campaigns, according to a report Wednesday by the Wesleyan Media Project. Almost two-thirds of presidential ads on the air between June 1 and Sept. 30 were negative, compared to about 40 percent during that period in 2008. PRNewser What's the real PR value of a debate? We can't imagine that too many voters would honestly describe themselves as "undecided" at this point, but an estimated 50 million people will watch the events live -- and an audience that big has to be worth something, right?
Fast, But Not Magical Sales for Rowling Book (Yahoo! News / AP)
Sales for J.K. Rowling's first adult novel were hardly magical during its first six days. But the publisher isn't complaining. Entertainment Weekly / Shelf Life Rowling's The Casual Vacancy is reportedly "on track to become the year's bestselling novel in hardcover," according to EVP of Little, Brown Michael Pietsch. Which is another way of saying it'll be one of the best-selling novels of the year other than E L James' paperback Fifty Shades trilogy. THR / Heat Vision Little, Brown and Company announced that the book sold 375,000 copies across all formats, print and digital, in its first six days on the market.
MediaPost: NBC News Plans to Launch Ads 'That Blur the Line Between Editorial and Brand Content' Update: Or Not? (TVNewser)
MediaPost reports that NBC News (specifically NBC News Digital) is planning a shift away from advertising targeting demographics (i.e. adults 25-54, women 18-49, etc.) and towards "personas" of news consumers, with names like "Always On," "Skimmers," "Veterans" and "Reporters." MediaPost / Online Media Daily "Essentially, we've discovered there are four archetypes of news consumers," Kyoo Kim, vice president of sales at NBC News Digital, explained in an exclusive interview with Online Media Daily unveiling the new persona-based targeting concept. "Why does this matter to advertisers?" he continued. "Because focusing on behavior vs. demographics gives our customers better insights into the tendencies of our viewers."
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News 12 Long Island in Woodbury, NY
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Netted by the Webbys in New York, NY
Business Development Executive
JBA International - IT talent management in Pasadena, CA
Ed Schultz: ‘I want to be the best employee in the building'
The MSNBC political commentator tells us what it took to go from All-American football player to cable opinion host, and what Howard Cosell had to do with it. watch the video
How To Pitch: VibeGet familiar with this mag's Vibe before pitching profiles of emerging personalities in the music scene and beyond.
Hey, How'd You Build Paperless Post Into a Powerhouse, Alexa Hirschfeld?One of the most powerful women in tech recalls her start and gives tips to aspiring entrepreneurs.
The movie man recalls working with Michael Jordan, gives advice to college students and, of course, shows off his new kicks.
Managing Up: 7 Ways to Keep the Boss HappyWorkplace experts give tips on how to project efficiency and smarts to your manager.
How To Pitch: Writer's DigestPen the perfect profile or stick to industry trends for this definitive writer's guide.
The former dancer and actress tells how she scored TV hosting gigs at Extra, HGTV, Nickelodeon and more.
How To Pitch: PhiladelphiaMore than a city pub, this glossy seeks short and long-form writing tailored to its affluent, educated readers.
News and analysis of media industry job moves
Revolving Door Newsletter: 10.02.12
Ad Agencies Cut Staff; Networks Announce Debate Coverage
Noreen Henson has been named sales and marketing director at Berghahn Books. She had been executive director at Demos Health. (mb)
Allie Lewis Clapp has been named food editor at Bon Appetit. She had been food director at Real Simple. (mb)
