Architectural Digest

“The end goal is to design a home gym that is not just a place to exercise,” says designer Tanya Ryno of New Jersey–based luxury gym design firm Iron House Design, “but a bespoke wellness retreat that inspires and supports the client’s health and fitness journey whether they are a weekend warrior, longevity seeker, or a professional athlete.” If a trip to a home gym is meant to accomplish more than just a quick weights session, it’s got to look—and play—the part. In recent years, workout equipment brands like Technogym, Mirror, and Peloton have set a new, sleek standard for the aesthetic of gym machines. Gone are the days of bulky black plastic treadmills rotting away in an unfinished basement or cluttered garage. Now the room should also rise to the occasion, and to do so it should be an extension of a home’s overall aesthetic—not its ugly-duckling space. Read how you can design a home gym that can pull its weight 👉 https://shorturl.at/299YI

Everything great about living in #Miami is reflected in Tamara Feldman’s interiors. Spacious rooms for entertaining friends, unobstructed views of turquoise waters, and refined outdoor spaces for enjoying the weather—all make the most of the city’s best bits. Born in Mexico City, Feldman was naturally influenced by its rich architecture, history, and unique identity. Her upbringing and exposure to its ever-changing cultural landscape guided her decision to pursue interior design. Mexican architecture’s organic style is rooted in its ability to cohesively bring the outdoors indoors, which is reflected in her work. Feldman enjoys exploring the use of color to enrich the senses while maintaining a balanced approach. Read more on the designer and browse the expertly curated #ADPROdirectory 👉 https://lnkd.in/eeA73bhQ

How do you lock down a repeat customer? For #ADPRODirectory designer Lorna Gross of Lorna Gross Interior Design, the answer is simple: blow them away the first time. An industry expert whose clients often come back for more, Gross and her team commit to “not just executing design, but checking the pulse of the client” throughout the course of the project. At the end of the day, her goal is always to exceed their original vision. This week, we’re recapping the top strategies designers swear by to turn new customers into repeat customers. Read more on their top retention tips here 👉 https://shorturl.at/3uQDt

“How long can we look at beige, gray, and white?!” interior designer Brian McCarthy asks. Like many in the industry, McCarthy’s clients are craving the deep, saturated colors used regularly by old-school firms like Parish-Hadley—where he first cut his teeth. “It became a norm to have virtually no color backgrounds, and now people are realizing how wonderful, modern, contemporary, and traditional art fits beautifully when paired properly with color,” he notes. Colors such as oxblood, pistachio, and saffron—all throwbacks to interiors of yesteryear—have crept back into residential interiors. Why now? Read about the down-to-earth interior trend and more 2024 color trends 👉 https://shorturl.at/evn3g

Should retailers be creating environments that feel more like a home than a showroom? The latest coterie of designers and brands is moving past the white-walled product space in favor of “stealth showrooms”—spaces that conjure the notion of home. By all accounts, they are earning ink and repeat customers alike. It looks like today’s brands are looking beyond the white walls of the showroom—and opting to help clients feel decidedly at home. Read about the recent retail phenomenon 👉 https://shorturl.at/eyzYm

Connection and collaboration are the magic ingredients behind #AD100designer Oliver Freundlich and his team’s craft-forward approach. “The goal is to create spaces that are rooted in a sense of place and ultimately reflective of the lives within them,” he says. This innate desire to materialize owners’ lifestyles and aspirations into homes has earned him a formidable repertoire of clients since founding his namesake firm 13 years ago. Homes such as this 1870s Brooklyn town house of photographer R.A. McBride and her family reveal a talent for weaving new stories into a space while simultaneously honoring the building’s history. Browse the full AD100 list 👉 https://shorturl.at/ovUbi

Is there room for “brat green” in the world of interiors? We’ve had color on the brain the past few weeks, and not just because of our Color Trend Report. As Color of the Year season kicks off, and forecasters look to 2025 and beyond for the shades that will rule interiors in months to come, senior digital design editor Sydney Gore is here to decode one spectacularly viral shade that has dominated the discourse this summer: brat green. Does the color have any staying power, or any place in today’s interiors? We asked Sydney for intel. Read this and more exclusive content by subscribing to The Source 👉 https://shorturl.at/M6SPc

Struggling to see eye to eye with your client? “The temptation is to defend, explain, or even personalize. Stick to the facts" says Ramani Durvasula, a clinical psychologist and author of New York Times bestseller It’s Not You. "Don’t feel like you need to ‘win’—you just need to get the job done successfully and get paid.” In a perfect world, your interior design roster would be full of decisive and low-maintenance clients—and learning how to deal with difficult clients would be unnecessary. But no matter how many dream projects you’ve scored, you’ve probably worked with at least one client who is downright difficult. Read our tips 👉 https://shorturl.at/nYIZi

Would you prioritize skill set over personality fit when considering a new hire? #ADPRODirectory designer kristen pena of K Interiors wouldn’t—she’ll always verify that a new hire’s personality matches the vibe before making a final decision. “Always make sure that their energy is a fit for your team, projects, and clients,” Peña says. And she’s not alone—several designers agree that personality is paramount. This week, we’re revisiting 8 things designers wish they’d known before making their first hire. Read more on their hiring tips here 👉 https://shorturl.at/rftxS