Exciting Changes Coming to the ANA Masters of Marketing Conference in 2024! 🚀🌟 Hello LinkedIn family! As we gear up for the 2024 Masters of Marketing Conference, we are thrilled to share some groundbreaking changes that will redefine our gathering into an unmissable event for marketing professionals. 🔹 Strategic Shifts for Maximum Impact: The ANA is making significant shifts to transform the conference into a pivotal platform for future-facing discussions. Say goodbye to traditional formats as we shift from inspiration to tangible impact, ensuring every attendee leaves with actionable insights and stronger industry connections. 🔹 Team-Focused Experience: Recognizing that growth is a team sport, the 2024 conference introduces structured sessions for team breakouts and workshops. This year, bring your whole crew to strategize and spar over how you’ll translate what you’ve learned and heard into your 2025 plans. 🔹 Ecosystem Alignment: We're syncing up the entire marketing ecosystem! From spotlight sessions featuring ANA's "Business Machines" to aligning all ANA community initiatives, the conference will serve as the culminating event of the year’s most crucial conversations. 🔹 Global Thought Leadership: Prepare for an international lineup of speakers ready to share revolutionary ideas. With industry giants from various sectors, each session is designed to spark profound discussions on the future of marketing. 🔹 Impactful Content & Sessions: Experience a dynamic content framework focusing on crucial pillars like Brand Building, Data & Tech, Talent, and Society & Sustainability. Each track is tailored to foster deep dives into specific areas, ensuring relevance and impact. 🔹 Innovative Brands Have Their Say: We’ll grapple with the hands-on experiences of new and emerging brands breaking through the noise and take away real-life strategies and tactics that anyone can use. 🎉 Enhanced Networking Opportunities: With an extended schedule of events, the networking possibilities are endless. Connect with peers, thought leaders, and innovators in a myriad of settings, crafted to encourage meaningful exchanges. Why Attend? This isn’t just another marketing conference – it’s the destination that will help shape your 2025 agenda: a strategic platform to drive your professional growth, influence industry trends, and shape the future of marketing. Be part of a community poised to make the most significant impact on the industry in the coming year. 📅 SAVE THE DATE - October 21-25, 2024 - and stay tuned for more updates as we redefine what it means to be at the forefront of the marketing industry. #ANA2024 #ANA #MastersOfMarketing #MarketingConference
Association of National Advertisers
Non-profit Organizations
New York, NY 37,421 followers
Driving growth for you, your brand, the marketing industry, and humanity
About us
Become part of the world’s most influential community of marketers, and together, let's elevate the power of brands and marketing to connect and shape a better world.
- Website
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https://www.ana.net
External link for Association of National Advertisers
- Industry
- Non-profit Organizations
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Nonprofit
- Founded
- 1910
Locations
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Primary
708 3rd Avenue
New York, NY 10017, US
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2020 K Street, NW - Suite 660
Washington, DC 20006, US
Employees at Association of National Advertisers
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Stephanie Fierman
Chief Marketing Officer | Full Stack CMO: Brand + Business Growth
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Sonia David
Vice President, B2B Marketing Practice | Sales Marketing/Client Solutions Consultant
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Alexandra Salomon
Global business development executive | international markets expert | digital maverick | fitness & wellness advocate | brand ambassador | passionate…
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Mark Stouse
CEO, ProofAnalytics.ai | Forecast & Optimize Your Effectiveness | MASB | ANA | GTM50 | Samsung, Bayer, Honeywell, Intel, SFDC
Updates
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Enhancing customer experiences necessitates the integration of a personal approach with the advantages of Artificial Intelligence. https://shorturl.at/ZZOES
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Association of National Advertisers reposted this
He's at it again. As marketers take more responsibility for revenue and buyers bypass sales, Phillip Katz speaks with the Association of National Advertisers on the importance of embracing a more personalized and sophisticated approach to B2B nurturing efforts. Read the full article here 👇
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According to a recent study, it is critical for brands to advocate for transparency when acquiring media through their agency partners. https://shorturl.at/baHJK
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Artificial Intelligence is poised to significantly expedite the functions within marketing procurement. Let's explore its potential implications. https://shorturl.at/rUTik
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Mark your calendar for the 2024 ANA Measurement & Analytics Conference. Get ready to deep dive into the evolving world of industry measurement, explore innovative tools, and learn how marketers are harnessing change for growth. Join us in Chicago Sept 16-18 in person or virtually. 💼📈 https://shorturl.at/jrC6a
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Excitement is building for the #ANAmulti Awards. 🎉 Learn insights from Gustavo Cecilio on the criteria for excellent multicultural marketing campaigns. Don't miss your chance to submit before the deadline on August 16th. https://shorturl.at/7SzTX
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Don’t miss the ANA Virtual Supplier Diversity Fair: Meet Hispanic Owned-Companies on Thursday, August 15, 2024, from 11am to 1pm ET. Foster connections and learn how these representatives can boost your business with their expertise and services. The event will kick off with a case study presented by Chemistry Cultura and the National Football League (NFL), followed by presentations from an outstanding lineup of Hispanic-owned companies. This event is free and open to all! Register today at https://shorturl.at/KKxhi #ANAdiversity
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Association of National Advertisers reposted this
As we grapple with how to move forward with AI, "trust" remains the most necessary element. This article, along with the Association of National Advertisers' new guidelines, excites me because "trust" is what PR builds. The credibility and insights that come from earned media coverage of your business or service continues to have unmatched value and brands will need it now more than ever. You can't grow a business without trust.
Advertising Ethics in the Age of AI
ana.net
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Association of National Advertisers reposted this
Association of National Advertisers recently released their Ethics Code of Marketing, offering guidance to marketers navigating the challenges of AI. Courtney Miller, EVP and Head of U.S. Strategy, provides key insights in this article from ANA Magazine. Dive into the full piece: https://edl.mn/46xBpcQ
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