Congratulations to Ivan Escobar on 9 years with Atomic Brands! We recently caught up with Ivan on his time at Atomic and his progression from RAM to his current role Marketing Manager - Brand Deployment focusing on partnerships and our activations across the country. What have you enjoyed the most in your role at Atomic? Seeing the company grow into what it is today has been incredibly rewarding. The best feeling is watching all our hard work as a team translate into retail success. What surprised you about your role? How quickly things can shift. One moment, you're planning out the week, and the next, you're adapting to new challenges on the fly. It's a fast-paced environment, and that keeps things interesting. What does a day-in-the-life look like? My day starts early—courtesy of my one-year-old, who's the most reliable alarm clock around! After helping get him set for the day, I jump into work mode. It's a blend of managing event logistics, tracking deliverables, and keeping our partnerships on point. It's like orchestrating a big show but with more coffee and fewer intermissions! What is most exciting about the role and keeps you motivated? I enjoy being part of a fast-growing company. There's a real sense of momentum here, and contributing to that keeps me motivated. Plus, knowing what we're creating resonates with consumers is a big win. Who has supported your growth? What are your future career aspirations? Don Deubler, our CEO, has been instrumental in my growth. Working alongside him and learning from his guidance has shaped who I am today. I'm aiming to continue growing my skills and leadership abilities, with the goal of steeping into a C-suite role down the line. You started as a RAM. Was that a good entry point into Atomic? Absolutely - working as a RAM gave me a deep understanding of what retailers are looking for, both in terms of challenges and wins. It taught me to see our products through their eyes and to collaborate effectively to get our brand across. Being a RAM also empowered me to handle all types of retails stores, from the smallest liquor shop in the middle of nowhere to the largest accounts in the state. Every visit mattered, and it showed me how the small wins add up to achieve the bigger vision and goals. Plus, I never got lost driving around town again, ha. Atomic is a fun, dynamic brand, and the people here make it even better. If you're looking for a place where you can grow, contribute, and be part of something big, this is where you want to be. What's your favorite Monaco flavor? Citrus Rush. This flavor brought everything together. After one sip, I knew I needed to be part of this team, ha. #MonacoCocktails #RTD #KentuckyCoffee #Ollitas #BikiniIsland Tiffany Lair Michael Farias Matt Follis Amy Pentek
About us
Atomic Brands defines itself by putting people first, creating products that consumers want and developing unparallel brands that shake up the industry. From understanding consumer trends to fine-tuning flavor profiles, the details matter and Atomic is meticulous about getting them right.
- Website
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http://atomic-brands.com
External link for Atomic Brands
- Industry
- Food & Beverages
- Company size
- 51-200 employees
- Headquarters
- Miami, Florida
- Type
- Privately Held
- Specialties
- Monaco and KentuckyCoffee
Locations
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Primary
78 SW 7th St
Miami, Florida 33130, US
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220 N Green St
CHICAGO, Illinois 60607, US
Employees at Atomic Brands
Updates
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Do you drive for results? Are you action oriented? Do you find creative solutions to problems? If you answered YES to these questions, Atomic Brands might be the team for you! https://lnkd.in/damdJdcZ 🍸Retail Account Manager - Annapolis, MD https://lnkd.in/eZZSgkQd 🏖️Retail Account Manager - Ft. Lauderdale, FL https://lnkd.in/e_85AcCy 😎Retail Account Manager - Oakland, CA (East Bay) https://lnkd.in/e9aSkpGw 🚀Retail Account Manager - Orlando, FL https://lnkd.in/eUQYq2a6 🥃 Retail Account Manager - South Louisiana https://lnkd.in/ecsTw85j 🥊Retail Account Manager - Wilmington, DE https://lnkd.in/epMfN4Pz
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Our marketing team has been hard at work this year making activations like this come to life! #MonacoCocktails #RTD #KentuckyCoffee #Ollitas #BikiniIsland Ivan Escobar Sammy E. Emily Benson Carolina Calandriello Emily Maczko Tracey Clapp Chris Pilcher
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Follow Aleziia's lead and take your next career step at Atomic Brands! Visit https://lnkd.in/damdJdcZ to learn more! #MonacoCocktails #KentuckyCoffee #Ollitas #BikiniIsland #RTD
Retail Manager | Driving Operational Excellence, Team Leadership, and Customer Satisfaction | Elevating Retail Performance and Profitability
I am very excited to start a new position as a Retail Account Manager at Atomic Brands! If anyone is looking to grow their career within the CPG space, follow Atomic Brands to learn more about all of the opportunities nationwide.
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Mike Ohara recently joined some of our Southwest region team to visit Republic National Distributing Company Texas where our new RAMs and interns learned first-hand about the distributor side of the industry. (This also happened to be George Briskie's last week before retirement!) Thanks to RNDC for the hospitality and providing this educational experience for the team! Sullivan Scott Emily Lovelace Ben Schimpf Jordan Grant William Gannon Wylie Glover Tim Tardie Noah Hughes Caitlin Burroughs Tiffany Lair Irving Richardson
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Look who we spotted enjoying some nature while sharing about our brands! None other than Emily Lovelace and Jay Villalobos treating some consumers to tastings of #MonacoCocktails, #KentuckyCoffee, #OllitasTequila, and #BikiniIsland Nick Leaders Amy Pentek Alexander Johnson Melanie Sherman Zachary Roby Jack Ortner Mike Ohara Tim Tardie Tyler Korous William Newhouse Aneesh Thakkar Austin Harrison Alec Lee Maguire Glennon
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We're proud that #MonacoCocktails is the official RTD of Ultimate Fighting Championship and we get to watch some amazing fights at UFC 303 Saturday! Look for #2ShotsinEveryCan in the octagon and comment if you'll be in the stands or watching at home! Amy Pentek Noah Hughes Kaitlyn Cherry Irving Richardson Nick Leaders Matt Follis Shelton Smith Caitlin Burroughs Alex Morris, MBA Sean Graham Tiffany Lair Andrew Kim Michael Farias Marques Dukes Zachary Gale Sam Vlasak Alexander Johnson Melanie Sherman Christopher Janson Jay Villalobos
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Looking to further develop your career in the beverage alcohol industry? Curious to grow distribution for in-demand brands like #MonacoCocktails, #KentuckyCoffee, #OllitasTequila, and #BikiniIsland? Want to work with industry pros like Irving Richardson, Kaitlyn Cherry, Amy Pentek, Mike Romano, and Chris Pilcher? Checkout our job opportunities at https://lnkd.in/damdJdcZ! Tim Tardie Mike Ohara Roxana Berentes Melanie Sherman Jeremy Fuentes Diego Gastelum Mike Jackson Ashley Jung Mark E. Kaucher Mark Treichel Michael Koehn
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Ultimate Fighting Championship 302 was fire in New Jersey last week and here's a reel to prove it! If you are looking to join our team, checkout https://lnkd.in/damdJdcZ 🚀 #UFC #MonacoCocktails #KnockoutPunch #2ShotsInEveryCan Amy Pentek Kaitlyn Cherry Christopher Riquinha Marcus Sabian Mike Ohara Chris Pilcher Tim Tardie
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Hot job! 🚀 Join Atomic Brands as a Retail Account Manager in San Jose, CA! https://lnkd.in/eb5sURjc Tim Tardie Mike Ohara Mike Jackson Mark E. Kaucher Jeremy Fuentes Ashley Jung Roxana Berentes Matt Follis
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