OK, so “Views” don’t exist in Google Analytics 4 the same way they do in Universal Analytics 🤦 Those who appreciated the Views feature had to essentially relearn how to filter and process data on GA4 in a way that was reminiscent of the tool they grew to love. Sound like you? 🗣️ In this blog, we compare and contrast the functionality of Views with Data Streams, to see how they measure up. And, we even walk through how to achieve a similar Views experience in GA4 using the custom reports feature. Read more at the link below! https://bit.ly/3K2wqpW #Brafton #GA4 #GAViews
Brafton Inc.
Technology, Information and Internet
Boston, MA 35,987 followers
Fuel Your Brand.
About us
Brafton is what happens when a bunch of creative geniuses get their hands on killer marketing data and tech. Our goal: Simplify high-impact content marketing with Brafton’s platform, strategy and content creation services. We've been at the forefront of content marketing since 2008, with offices in Boston, Chicago, San Francisco, London and Sydney. There’s nothing our global team of SEOs, social media mavens, wordsmiths, designers, developers, videographers and consultants can’t create: Search Performance Briefs. End-to-end inbound strategies. Landing pages. Blog posts. eBooks. White papers. Infographics. Press releases. Videos & animations. Newsletters, drips & other email content. Web design, development and UX. Much more. Content marketing is our calling. We follow it to ROI for our customers.
- Website
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https://www.brafton.com
External link for Brafton Inc.
- Industry
- Technology, Information and Internet
- Company size
- 201-500 employees
- Headquarters
- Boston, MA
- Type
- Privately Held
- Founded
- 2008
- Specialties
- Content Marketing, Organic Search Engine Optimization (SEO), Content and Keyword Strategy, Content Marketing Analytics, Brand Consultancy, Social Media Consultancy, PPC, Content marketing management, and Content marketing software
Products
The Brafton Content Marketing Platform
Content Marketing Software
Plan, produce and measure performance for all your content marketing in just one place. This is the only content marketing platform built by content marketers, for content marketers.
Locations
Employees at Brafton Inc.
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Nami Kodaka
Freelance Japanese Editor for Brafton
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Eric Bush
Director of Performance Marketing and Paid Media
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Stewart Snow
CTO at Brafton Inc - Entrepreneurial Technologist
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Julie Timmer
Former chief legal officer, published author, freelance researcher/copywriter, writing instructor.
Updates
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What happens after you publish a blog? It’s time to craft something new. Don’t start from scratch; your existing content has plenty of value you can glean. This guide shows you exactly how to repurpose your content for maximum impact: https://bit.ly/3zVnG39 #Brafton #ContentRepurpose #ContentIdeas #ContentTips
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Do lawyers need content marketing? The answer is a big “yes.” ✅ Find out what you could be missing if you’re not on the content marketing train: https://bit.ly/3Q1k1Gm #Brafton #Lawyers #LegalMarketing
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Meet Ben, a biology major turned content writer who delivers skillful blog posts, white papers and dental technology puns to his clients. Read more about Ben’s journey on the Brafton Blog: https://bit.ly/4fvJfb2 #Brafton #BlogPosts #MarketingBlog #CopyWriting
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Landing pages do more than fill your sitemap. They explain your brand’s values, collect conversions, share important info and more. Learn 12 marketing benefits of landing pages on the Brafton Blog: https://bit.ly/4c9j9Yr #Brafton #LandingPage #MarketingBlog #LeadGen
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Google Analytics is a marketer's best friend 👭. This means it can be tough to say goodbye to an old version of the technology — but that's where we’re at. Universal Analytics is out; GA4 is in. Are you up to speed 📊? Our checklist ✅ can get you more familiar with GA4: https://bit.ly/3wV0i4F #Brafton #UniversalAnalytics #GA4
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From organizing client meetings to managing project timelines, Sara Payne is a project management maestro fit for the stage. See how she did it: https://bit.ly/44G43aA #Brafton #ContentMarketer #ProjectManager
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Discover the unique aspects of travel content marketing that can set your brand apart. Our blog discusses everything from emotional appeal to influencer collaborations. A must-read for industry leaders! https://bit.ly/4fqI8tg #Brafton #SEOTips #MarketingBlog #TravelCompany
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Elevate your B2B communication with our guide on mastering email marketing. From segmentation to personalization, check out our blog to learn how to enhance your strategies: https://bit.ly/4cP2D0Z #Brafton #B2BMarketing #B2BEmail #EmailMarketing
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Master the art of LinkedIn polls with our comprehensive guide on enhancing marketing engagement and content creation. Perfect for B2B marketers who want to refine their strategies: https://bit.ly/3xYvEIr #Brafton #LinkedInPolls #MarketingPolls #ContentCreationIdeas
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