It can be tempting to focus our communications efforts on policymakers and elected officials, but when we broaden our reach beyond "The Hill," we help bolster our audience's understanding of social issues and we start to build support for lasting, structural change. #OnFrameFridays
FrameWorks Institute
Research Services
Washington, DC 8,703 followers
We conduct and share original communications research to help reframe social issues. Proud recipient of MacArthur Award
About us
The FrameWorks Institute's mission is to advance the nonprofit sector's communications capacity by conducting and translating empirical research on framing the public discourse about a variety of social problems – from health equity to criminal justice to early childhood development to climate change. Our approach is unique in that we focus on both research and application. Our research team studies public thinking on different social issues and conducts original empirical research on frame effects. Our strategy team translates those research findings and turns them into engaging learning experiences and compelling communications products so partners can build their framing capacity and immediately apply our recommendations to their own work. We are committed to collaboratively shifting the way we collectively make sense of and communicate about different social issues in our society. We aim to support advocates' efforts to advance culture and social change through policy change.
- Website
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http://frameworksinstitute.org
External link for FrameWorks Institute
- Industry
- Research Services
- Company size
- 11-50 employees
- Headquarters
- Washington, DC
- Type
- Nonprofit
- Founded
- 1999
- Specialties
- Communications, Research, Framing, Strategic Frame Analysis, Strategy, Training, and Capacity Building
Locations
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Primary
1333 H. St NW
Washington, DC 20006, US
Employees at FrameWorks Institute
Updates
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Amidst talk of "culture wars" and a tense election season, we're seeing attempts to position schools, communities, and government as opponents of parents and children. In case you missed it, our latest blog post provides guidance for combating harmful rhetoric and bolstering more productive understandings of the role that government can play in improving children's lives. Check it out: https://bit.ly/4fE2VcW
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Highlight structures, not struggles. When we use data or examples that are too-heavily focused on individual behavior, our audiences often fall back on individualistic assumptions about why certain problems exist. Instead, we can explain the role of structural factors and make it clear that we need structural solutions. #OnFrameFridays
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NEW RESOURCES: By changing the way we talk, we can change the way people see public health. In a communications landscape where topics like health equity are politicized, misrepresented, or even censored, it’s more important than ever that we continue to have conversations about how to prevent health disparities and promote sound public health solutions. Along with our friends at the National Network of Public Health Institutes, we're sharing new resources to help public health communicators navigate conversations about health disparities in rural contexts: Read the playbook to learn more about the new, evidence-based framing strategy for centering dignity, building a deeper understanding of health equity, and bolstering support for equitable policies and programs: https://bit.ly/3WrJFaT Take a look at the toolkit to find tips for creating reports, website copy, social media messaging, press releases, legislative testimony, and other communications mediums: https://bit.ly/3y8gnon #HealthEquityIs
Talking about Health Equity in Rural Contexts
frameworksinstitute.org
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How can we talk about democracy in a way that our audiences can connect with? Americans have a number of ways of thinking about democracy, and an election season provides an important opportunity for broadening our understanding of what it can be. Check out episode 4 of our new video series, “Election Year Framing” to learn more:
Election Year Framing – Talking about Democracy
https://www.youtube.com/
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It's not too late to register for tomorrow's webinar! Join our friends from The CAYL Institute to learn to communicate more effectively about early care and education.
Don't miss your change to hear from this incredible panel! Register for our August 1 webinar: https://lnkd.in/eCchfKPP In this episode, you’ll be inspired by our panelists’ lessons learned from research and practice, and learn how the images, words, and examples we use can help us take courageous and impactful action on behalf of ECE! Featuring: Dr. Julie Sweetland - Sociolinguist and Senior Advisor, FrameWorks Institute Binta Dixon - Editor-In-Chief, Exchange Press And host, Valora Washington. PhD, CEO & President, The CAYL Institute
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It's not too late to register for this week's webinar, "Talking About Health Disparities in Rural Contexts." Register HERE: https://bit.ly/3VYyYLl
Join us for "Talking about Health Disparities in Rural Contexts" on Wednesday, July 31, from 3-4pm EDT, hosted by FrameWorks Institute! 🌟 Register now at https://buff.ly/4d9wb91 #HealthEquity #PublicHealth #RuralHealth
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Repetition, repetition, repetition... One of the strongest predictors of what people believe is how many times they’ve heard it, so consistent framing is crucial to moving toward large-scale social change. #OnFrameFridays
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FrameWorks Institute reposted this
Don't miss your change to hear from this incredible panel! Register for our August 1 webinar: https://lnkd.in/eCchfKPP In this episode, you’ll be inspired by our panelists’ lessons learned from research and practice, and learn how the images, words, and examples we use can help us take courageous and impactful action on behalf of ECE! Featuring: Dr. Julie Sweetland - Sociolinguist and Senior Advisor, FrameWorks Institute Binta Dixon - Editor-In-Chief, Exchange Press And host, Valora Washington. PhD, CEO & President, The CAYL Institute
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Don't forget to register for next week's webinar, "Talking About Health Disparities in Rural Contexts." Join us on Wednesday, July 31st, from 3-4 p.m. ET to hear from FrameWorks Senior Advisor, Dr. Julie Sweetland, Director of Research, Dr. Theresa Miller, and our friends at the National Network of Public Health Institutes as they take us on a guided tour of new resources and insights to help reframe the conversation about health equity. Register HERE: https://bit.ly/3VYyYLl
Talking about Health Disparities in Rural Contexts
eventbrite.com