Join us at ATS London on September 11, where Index CEO Andrew Casale will be speaking. Catch his session, "What It Means To Be an SSP in 2024," to hear his insights on the rise of curation, evolving market dynamics, the rapidly growing streaming TV landscape, and predictions for the future of SSPs. We’ll see you in London! 🇬🇧 #ATSLondon #AdTech #ProgrammaticAdvertising
Index Exchange
Technology, Information and Internet
Toronto, Ontario 20,622 followers
We're a global supply-side platform enabling media owners to maximize the value of their content on any screen
About us
Index Exchange is a global advertising supply-side platform enabling media owners to maximize the value of their content on any screen. As a trusted partner and ally, we connect leading experience makers with the world’s largest brands to ensure a quality experience for consumers. We’re a proud industry pioneer with over 20 years of experience accelerating the ad technology evolution. With our radically transparent business practices and dedication to total market efficiency, we’re committed to upholding the integrity of the programmatic ecosystem at large. Our global teams are dedicated to driving industry standards and building technology that delivers scale, efficiency, and long-term value for our customers and partners.
- Website
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https://www.indexexchange.com/li
External link for Index Exchange
- Industry
- Technology, Information and Internet
- Company size
- 501-1,000 employees
- Headquarters
- Toronto, Ontario
- Type
- Privately Held
- Founded
- 2003
Locations
Employees at Index Exchange
Updates
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Calling all #JobSeekers! Are you curious about what it’s like to work at Index? How our interview process works? How we foster DEI&B or how we invest in sustainability? We want to make sure you have the information you need if you're thinking about applying for one of our jobs. So, we've answered some of our most common candidate questions. Check them out and learn more about careers at Index: https://lnkd.in/eFSfE8n4 #LifeAtIndex #CareerOpportunities #Hiring
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It's no secret that where your ads land can significantly impact your brand—especially with the prevalence of made-for-advertising (MFA) sites that can undermine your campaign's success. Here are five steps that you can take to protect your ad spend ⤵️ #AdTech #DigitalAdvertising
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Index Exchange reposted this
ONE WEEK AWAY! With the election just a few months away, understanding the role that #streamingTV plays in your political campaign is more crucial than ever. Join DSPolitical's Sarah Ballarini on Tuesday, August 13, at 1 pm ET for a webinar hosted by Index Exchange. Don’t miss out! Register today to secure your spot: https://bit.ly/4bYoNfS
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Since launching IX Labs in 2019, Mayuran Yogarajah, the head of IX Labs, has been entrenched in the startup world, looking for mission-focused leaders who want to change the status quo. So what does it take for a startup to catch the eye of an investor? Well, according to Mayuran, “The team is a big focus for us when we’re looking at and evaluating startups...the single most important thing we’re looking for is grit.” Hear more in his chat with BHive ⤵️
Ever wondered what makes a startup stand out in the eyes of an investor? Well, grab your notepads and get ready for some insider info! We interviewed Mayuran Yogarajah, the Founding CTO of Index Exchange and the Head of IX Labs. Mayuran dives deep into the shift from high-speed growth to rock-solid fundamentals in the startup world over the past few years. He also discusses what his team looks for when investing in startups, including the dream team and the grit to push through obstacles. Whether you're a local entrepreneur or an international founder considering Brampton as your new business home, this one's for you. #Brampton #BusinessSuccess #Startup #Investor
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How can Index Marketplaces help curators and commerce media companies grow their businesses? By leveraging our advanced reporting and log-level data capabilities, you can gain granular insights into campaign performance and purchase data—helping to optimize strategies in real time to demonstrate return on ad spend and ROI for buyers. Attain CEO Brian Mandelbaum shares, “Our collaboration with Index Marketplaces promises to redefine media buying by enabling access to transaction data across premium channels.” Learn about the many use cases for curation and Index Marketplaces here: https://lnkd.in/etpp9B-R #IndexMarketplaces #DigitalAdvertising
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Index Exchange reposted this
Panellists at the launch of AdTech Connect, an initiative for those starting out in ad tech sponsored by Index Exchange and ExchangeWire, reveal their secrets to building out a solid industry network, being a good mentee/mentor, and keeping up with the fast pace of the ever-evolving industry. Thanks to a great set of panellists, Cadi Jones, Paul Wright, Kiessé Lamour, and host Anya Libova. https://lnkd.in/eVx3enN8
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Just one week to go! Have you signed up yet for our upcoming webinar, “The Streaming Election: How To Craft a Winning Political Ad Campaign”? As the political landscape evolves, so does the way we reach voters. The streaming market has significantly matured since the last election cycle and requires a carefully crafted strategy to effectively sway voters. Register today to get insights from leaders at AMERICAN CROSSROADS, DSPolitical, The E.W. Scripps Company, and The Trade Desk. https://lnkd.in/eQQynD_N
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During the first 2024 US presidential debate, over 30 million viewers tuned into CNN's streaming platforms, highlighting the massive opportunity for marketers to capitalize on the shift to live streaming TV. So, what’s preventing us from realizing the full potential of programmatic ads in live event streaming? Catherine J.H. Cho, product manager at Index, breaks down the top challenges and the scalable solutions that can improve event signaling and monetization strategies. Read the full article here: https://lnkd.in/eX_cd6a8 #StreamingTV #LiveEvents #AdTech
The New Era of Live Event Advertising in Streaming - Index Exchange
indexexchange.com
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We're thrilled to announce that Tony Savor has joined Index as our VP of platform engineering. Tony brings over 30 years of engineering leadership experience to Index. Formerly at Google, he led Google Kubernetes Engine (GKE) Engineering, defining the next generation of distributed computing infrastructure. He also led the engineering of the online data storage and serving infrastructure at Facebook, the largest system of its kind in the world at that time. He'll be based in #Toronto, spearheading our global data and exchange platform teams to ensure we scale efficiently while prioritizing innovation in everything we do. Learn more about engineering at Index and our available opportunities: https://bit.ly/3WnAHKq #LifeAtIndex #TorontoJobs #Technology
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