Riester reposted this
Too many healthcare commercials look the same—a sick patient, a sympathetic doctor, and a mix of fear and hope. But times are changing. Post-pandemic, people are more engaged in their own healthcare, focusing on prevention and integrated care. Riester's new campaign for HonorHealth breaks through the clutter by emphasizing collaboration and prevention. Our films "Inner Universe" and "Foodspiration" highlight the partnership between patients and providers. A big shout out goes to Carbon for realizing our vision for this film titled “Inner Universe” and to California Music for the original soundtrack performed by live musicians. Stay tuned for the film titled “Foodspiration”. Curious how all of this came together? Check out the campaign here https://bit.ly/3YybK1u or connect with our Chief Creative Officer, Peter Buck, for insights into our creative process. #HealthcareMarketing #Innovation