Ah, the horror! What do you see? How many things can you say about this question well-known banks that are 'WCAG compliant' still ask customers? We will add our thoughts after hearing others...there are too many things to say. #AccessibleLanguage #EmployeeExperience
Tigim
Data Infrastructure and Analytics
Interaction Intelligence to maximize customer engagement and accessibility across cultures and cognitive abilities.
About us
Complexity or wrong style of language use can cost you up to 30% of online product sales. Tigim provides Intelligence on how the language, in an accessible and measurable way, to understand how it impacts customers' behaviour so you can identify and remove the friction. Our data enables you to design buying journeys by speaking their way, not yours. Leading you to a new, and better way, to optimise your offerings for trust, engagement and conversions. Bring clarity, style and impact to every product offering with accessible language. We give a voice to the unheard and put the right data in your hands to build brand trust and transparency.
- Website
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http://www.tigim.co
External link for Tigim
- Industry
- Data Infrastructure and Analytics
- Company size
- 2-10 employees
- Headquarters
- Dublin
- Type
- Privately Held
- Specialties
- Communication, NLP, Data Analytics, English Language, Productivity, Internal Communications, Leadership, Team Management, and Linguistics
Locations
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Primary
Get directions
Dublin, IE
Employees at Tigim
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Pat Ryan
Entrepreneur, Angel Investor, Mentor, Aspiring Social Entrepreneur and Impact Investor, based in Tokyo and working with passionate founders and…
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Ignacio Siroit
Making language accessible to build your customers' trust | Group Founder - 'Leaders for Accessibility' | Promoter of Plain Language & Accessibility |
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pastor silas
Pastor at TIGIM
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Lavanya Mandadapu
Data Engineer at Netquest | NLP Analyst | AI
Updates
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What a fab event to be part of- #ChampionsOfAccessibilityNetwork in-person July event run founded by Heather Hepburn, Charlie Turrell and Gareth Ford Williams and hosted at the StepStone group by Mimouna Mahdaoui. Accessibility champions and advocates were out in full swing coming together to share in the spirit of pushing the agenda forward. The most powerful thing about the evening was sharing stories. Sharing stories of what people face when trying to do better for others. Some are in organisations that fully embrace it, while others feel like it is a fight. How can we get companies to do better before the champions burn out? - Mark Lapole talked about bringing your influence into other departments and for a small accessibility team in a large organisation, there is a lot of influence to bring. - Daniel Devesa Derksen-Staats brought some beautiful, informative and fun graphics to explain the need to advocate for communities to build the agenda. - Mimouna Mahdaoui showcased her journey within Stepstone to create an internal network that educates people across all departments on accessibility (very few bribes were needed for people to attend) - Katherine Moonan stole the show with a brilliant and informative talk about delivering training online. Key tips - use #DADADA instead of white to reduce glare, start at the key points (like Chiq 'la freak') to maintain interest and give breaks (12 mins or the Paralympian break). - Niamh Kelly (our own) spoke about the subjectivity and bias that exists in measuring content and if something is understandable. Without a system of measurement, we are continually creating barriers for people, yet the clue is i their behaviour - we just need to look. - Reginé Gilbert talked about our own biases and assumptions and with some powerful words made us all think about how we need to do better by and for ourselves, so we can then do it for others. #Accessibility #ExmployeeExperience #CustomerExperience
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