“I’ve worked both alongside and for Alison for nearly a decade, and in that time I’ve seen her demonstrate incredible leadership in her approach to developing compelling campaigns, as well as developing high output and harmonious teams. Her partnership over the years has been a critical component to the success of NerdWallet’s Brand Studio team. Alison knows how to work effectively with creative teams to ensure that strategists and creatives are operating as one, which has consistently contributed to standout and effective campaigns driving record high brand health scores.”
About
Activity
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What do we always say? It’s about the people. The Ketchum LA Alumni Networking Event was a smashing success because of YOU! Thank you to everyone…
What do we always say? It’s about the people. The Ketchum LA Alumni Networking Event was a smashing success because of YOU! Thank you to everyone…
Liked by Alison McCoy
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Some personal news - I am excited to share I'll be attending the Full Time MBA program at the University of Virginia Darden School of Business this…
Some personal news - I am excited to share I'll be attending the Full Time MBA program at the University of Virginia Darden School of Business this…
Liked by Alison McCoy
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After a recent sabbatical, I’ve decided that I’m ready to start a new chapter in my career and will be leaving the company by the fall. It’s been an…
After a recent sabbatical, I’ve decided that I’m ready to start a new chapter in my career and will be leaving the company by the fall. It’s been an…
Liked by Alison McCoy
Experience & Education
Volunteer Experience
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Young Professional's Committee
Summer Search
- 2 years 2 months
Education
The YPC supports Summer Search year-round through fundraising, volunteerism, and awareness-building activities.
Honors & Awards
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Promotional Event of the Year - Lay's "Do Us A Flavor" Campaign
PR Week
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Camp Ketchum
Ketchum
Selected to represent Ketchum West's Brand Marketing practice at Camp Ketchum. Recognized as one of the pre-eminent training experience among global communications firms, Camp Ketchum brought together 83 Campers from 15 countries and 36 different offices around the world.
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PR Lions Shortlist 2013 - Lay's "Do Us A Flavor" Campaign
Cannes Lions
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Marketing Consumer Products-Alcoholic Beverages - ABSOLUT BROOKLYN "The Stoop Life Movement"
Silver Anvils
Recommendations received
2 people have recommended Alison
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How can you be sure that a company and an executive role are the right fit for you? Misalignment in expectations often leads to executive roles not…
How can you be sure that a company and an executive role are the right fit for you? Misalignment in expectations often leads to executive roles not…
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👏🏻👏🏻👏🏻 Excerpt from Do the F*cking Work: Lowbrow Advice for High-Level Creativity
👏🏻👏🏻👏🏻 Excerpt from Do the F*cking Work: Lowbrow Advice for High-Level Creativity
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