“Brian is among the best Insights leaders I have encountered in my career. We worked closely together as cross-functional partners building an innovation team at Tyson at the request of the company’s board of directors. His leadership, creativity and drive helped us exceed many of our goals and establish modern innovation processes adopted by the rest of the organization. I was particularly impressed by Brian’s creativity and willingness to take smart risks. Although classically trained, he’s never afraid to rewrite the playbook to identify and assess innovation opportunities. He’s excellent at constructively challenging his team to think differently, and his candor and ability to communicate with succinct stories quickly built credibility and influence with key decision-makers. On top of that, his demeanor ensures people enjoy their work and have fun along the way. Any organization focused on building strong brands and successful innovation would be fortunate to have Brian on its leadership team.”
Activity
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Short-term focus on delivering quarterly earnings for Wall Street has driven many sub-optimal brand investment decisions. Private ownership could…
Short-term focus on delivering quarterly earnings for Wall Street has driven many sub-optimal brand investment decisions. Private ownership could…
Liked by Brian Ley
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My family and I had an AMAZING time at the Kraft Heinz Family day. I love what I do each day, but it’s made even more delicious to share what I do…
My family and I had an AMAZING time at the Kraft Heinz Family day. I love what I do each day, but it’s made even more delicious to share what I do…
Liked by Brian Ley
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Wondering what to expect on your first day? Don't worry, our trainees are here to spill the beans on all the right moves to make. From mapping out…
Wondering what to expect on your first day? Don't worry, our trainees are here to spill the beans on all the right moves to make. From mapping out…
Liked by Brian Ley
Experience & Education
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Kraft Heinz
View Brian’s full experience
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Volunteer Experience
Honors & Awards
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2012 ARF David Ogilvy Award GOLD
The Advertising Research Foundation
Successfully demonstrated marketplace effectiveness of “Hunt's Crash Kitchen Tour” for Hunt’s Tomatoes.
https://thearf.org/2012-arf-david-ogilvy-awards-winners/
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8 people have recommended Brian
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I’m happy to share that I’m starting a new position as Chief Sales Officer (CSO) at Mondelēz International!
I’m happy to share that I’m starting a new position as Chief Sales Officer (CSO) at Mondelēz International!
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Had a fantastic time at #IIEX! The sessions were packed with great insights and it was awesome to catch up with so many familiar faces in person…
Had a fantastic time at #IIEX! The sessions were packed with great insights and it was awesome to catch up with so many familiar faces in person…
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So incredibly proud of and excited for Alycia Mason! Way to go! Wavemaker is a lucky shop.
So incredibly proud of and excited for Alycia Mason! Way to go! Wavemaker is a lucky shop.
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A huge congratulations to our HEINZ team and partners at Rethink on their win of Kraft Heinz's very first Grand Prix award for the ‘It Has to be…
A huge congratulations to our HEINZ team and partners at Rethink on their win of Kraft Heinz's very first Grand Prix award for the ‘It Has to be…
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Exciting news! Simple Mills was named as an honoree on Inc.’s Best Workplaces List. Proud to be part of an incredible team that is on a mission to…
Exciting news! Simple Mills was named as an honoree on Inc.’s Best Workplaces List. Proud to be part of an incredible team that is on a mission to…
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Tenacity and perseverance are critical ingredients for our transformation #hereatkraftheinz So, those moments where we experience recognition of our…
Tenacity and perseverance are critical ingredients for our transformation #hereatkraftheinz So, those moments where we experience recognition of our…
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Twenty years ago, Napoleon Dynamite's Tater Tots were heartbreakingly crushed by his school bully. Now, on the iconic movie's 20th anniversary…
Twenty years ago, Napoleon Dynamite's Tater Tots were heartbreakingly crushed by his school bully. Now, on the iconic movie's 20th anniversary…
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If you're in Cannes next week, come hear Kraft Heinz own Diana Frost share her thoughts on how Heinz sparks consumer obsession by tapping into its…
If you're in Cannes next week, come hear Kraft Heinz own Diana Frost share her thoughts on how Heinz sparks consumer obsession by tapping into its…
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Thrilled to be working with Gail Kurpgeweit and the Pivot North Specialty Foods & Consulting team, helping restaurant owners transform top-selling…
Thrilled to be working with Gail Kurpgeweit and the Pivot North Specialty Foods & Consulting team, helping restaurant owners transform top-selling…
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