“I highly recommend Jo for her outstanding skills as a content designer. During our time together at Meta, I had the pleasure of collaborating with Jo on video discovery experiences. She consistently proved herself to be a valuable asset and a true design ally. Jo's ability to push new initiatives and bring experiences to life with thoughtful content is remarkable. Her creative approach, attention to detail, and passion for delivering exceptional results always shone through in her work. Jo's dedication, professionalism, and collaborative spirit make her an invaluable team member. In addition to our day-to-day collaboration on video discovery experiences, I had the pleasure of working closely with Jo on the Watch Explore strategy in H2 2022. Jo's expertise and creativity were instrumental in framing the story and shaping the overall strategy. Her ability to think strategically while also paying attention to the finer details greatly contributed to the success of the project. Jo's keen understanding of user needs helped us creating a captivating and user-centric strategy. Working with Jo on the Watch Explore strategy was a truly enriching experience, and I have no doubt that her exceptional skills as a content designer will continue to make a significant impact in any project she undertakes.”
Activity
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Excited to announce that “Car Cards”, the poker deck for car enthusiasts, is now live! This deck showcases 52 original illustrations honoring…
Excited to announce that “Car Cards”, the poker deck for car enthusiasts, is now live! This deck showcases 52 original illustrations honoring…
Liked by Joanna di Paolo
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Nothing as satisfying as cleaning up and getting rid of all the dirt that accumulated over time. That goes for cars too. 😏 As creatives we tend…
Nothing as satisfying as cleaning up and getting rid of all the dirt that accumulated over time. That goes for cars too. 😏 As creatives we tend…
Liked by Joanna di Paolo
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Field Trip :-) #config24 #brand #emtivebrand
Field Trip :-) #config24 #brand #emtivebrand
Liked by Joanna di Paolo
Licenses & Certifications
Volunteer Experience
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Creator
The O- Pact (Born to give)
- Present 6 years 8 months
Health
Nonprofit whose mission is to:
• Raise awareness about and encourage regular giving by the universal O- donor, as well as others.
• Create a national-to-global registry of O negs to build a support network (O neg is the uni donor but mono recipient). -
Board Member
WRRAP
- 16 years 8 months
Social Services
Women's Reproductive Rights Assistance Project (WRRAP) is a national fund that partners with health clinic affiliates to help disadvantaged women access reproductive healthcare services. Work included: fundraising, branding/marketing, communications, event planning and production, website production/management, and more.
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Editorial/Strategy
Taproot Foundation
- 1 year 3 months
Social Services
Helped synthesize and create Annual Fundraising Campaign for non-profit Vista Del Mar, which provides educational/counseling/mental health/community outreach resources for children of all ages with emotional, behavioral, and developmental challenges.
Projects
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EU Digital Services Act - Nonprofiled option on Facebook
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Giving Facebook users more control over what they see
Led content design and co-designed the Feeds tab giving Facebook users the option to see unranked content, i.e., exclusively from the people, creators, businesses, and groups they explicitly choose to follow.
Solved super challenging UX design and transparency language problems in collaboration with teams across Instagram and Meta transparency center. Launched in EU regions Aug 2023 per urgent, new European Commission…Giving Facebook users more control over what they see
Led content design and co-designed the Feeds tab giving Facebook users the option to see unranked content, i.e., exclusively from the people, creators, businesses, and groups they explicitly choose to follow.
Solved super challenging UX design and transparency language problems in collaboration with teams across Instagram and Meta transparency center. Launched in EU regions Aug 2023 per urgent, new European Commission regulations.
My content design leadership and contributions on this can't-fail project provides the guidance and clarity people need to discover, access and engage with all types of content on the redesigned. Facebook Feeds surface. -
Passion Project: Mobile Sani Needs a Makeover
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Researching and concepting toward a smarter, less unpleasant, and sustainable solution to replace the old "porta potty" model via new design and system technologies.
It's time to innovate and disrupt mobile waste management as we know (and loathe) it to better meet the challenges of climate change and population displacement, as well as to explore emerging opportunities in construction and outdoor-forward recreation, entertainment, and lifestyle.
Note: This is an ongoing…Researching and concepting toward a smarter, less unpleasant, and sustainable solution to replace the old "porta potty" model via new design and system technologies.
It's time to innovate and disrupt mobile waste management as we know (and loathe) it to better meet the challenges of climate change and population displacement, as well as to explore emerging opportunities in construction and outdoor-forward recreation, entertainment, and lifestyle.
Note: This is an ongoing exploration but shows an end date of May 2023 to order it below the listed Meta project.Other creators -
Languages
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English
Native or bilingual proficiency
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French
Limited working proficiency
Organizations
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Mobile Marketing Association
Project Consultant
Led the creation of the first MMA terminology reference for mobile industry
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Women's Reproductive Rights Assistance Project
Board member
Board member & VP of Communications (all volunteer) for national abortion fund WRRAP
Recommendations received
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LinkedIn User
8 people have recommended Joanna
Join now to viewMore activity by Joanna
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Just questioning the facts of life on a chill Sunday and reminded that not only does it confidently lie, it is also learning how to cover them up. 🤓
Just questioning the facts of life on a chill Sunday and reminded that not only does it confidently lie, it is also learning how to cover them up. 🤓
Liked by Joanna di Paolo
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