Jersey City, New Jersey, United States
Contact Info
14K followers
500+ connections
Articles by Jim
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Misconceptions in Return to Office (RTO) Policies
Misconceptions in Return to Office (RTO) Policies
By Jim Kalbach
Contributions
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How do you share your customer journey maps effectively?
For generative work (i.e., creatively finding new opportunities), it's generally not about the map (the noun) but the mapping (the verb). Dynamic, collaborative formats that encourage participation are the way to go. I view journey maps and similar artifacts, first and foremost, as collaboration tools.
Activity
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Bad meetings are hurting good people 😢 Want to know how to fix it? Check out the awesome conversation I had with Molly Sands, PhD and Joe Thomas…
Bad meetings are hurting good people 😢 Want to know how to fix it? Check out the awesome conversation I had with Molly Sands, PhD and Joe Thomas…
Liked by Jim Kalbach
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I've been a Mural fan for ages, but today they've asked me to share my experience with the platform as a #MuralPartner! Here's an inside tour of how…
I've been a Mural fan for ages, but today they've asked me to share my experience with the platform as a #MuralPartner! Here's an inside tour of how…
Liked by Jim Kalbach
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Use a navigator to create your own journey … Mobius Loop #ExO #JTBD … #kanban #scrum Scrum@Scale Summit #EVO #LeSS #notasubwaymap Gabrielle…
Use a navigator to create your own journey … Mobius Loop #ExO #JTBD … #kanban #scrum Scrum@Scale Summit #EVO #LeSS #notasubwaymap Gabrielle…
Liked by Jim Kalbach
Publications
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The Jobs To Be Done Playbook [BOOK}
Rosenfeld Media
See publicationThese days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn’t a nice-to-have, it’s a strategic imperative.
The Jobs To Be Done Playbook helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering. -
Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams [BOOK]
O'Reilly
See publicationMy second book with O'Reilly covers a broad range of diagrams and related activities when mapping experiences. This is a comprehensive volume made for anyone looking to understand the experiences customers have better.
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Designing Web Navigation [BOOK]
O'Reilly
See publicationIn my first book, I discuss how to design web navigation in detail. This includes theory and research around web navigation, a practical approach to designing navigation, and navigation in special context. This is a bestselling book used by practicioners and educators alike.
Languages
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English
Native or bilingual proficiency
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German
Full professional proficiency
Recommendations received
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Join now to viewMore activity by Jim
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Mapping Experiences I picked up recently in the office’s Book Exchange, where employees can leave a book, or take one! And Culture Map is also on my…
Mapping Experiences I picked up recently in the office’s Book Exchange, where employees can leave a book, or take one! And Culture Map is also on my…
Liked by Jim Kalbach
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Today marks my last day at Mural, concluding a wild journey of over four years. I first met Agustin Soler and Pato at Slush in 2014, when Murally…
Today marks my last day at Mural, concluding a wild journey of over four years. I first met Agustin Soler and Pato at Slush in 2014, when Murally…
Liked by Jim Kalbach
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VIDEO 8: WARNING – UNDERSTAND YOUR CUSTOMER’S JOB-TO-BE-DONE OR YOU CAN MISS THEIR UNMET NEEDS Just like GTM itself, imprecise language impedes the…
VIDEO 8: WARNING – UNDERSTAND YOUR CUSTOMER’S JOB-TO-BE-DONE OR YOU CAN MISS THEIR UNMET NEEDS Just like GTM itself, imprecise language impedes the…
Liked by Jim Kalbach
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Split across Sessions Two and Three of my Maven course Customer JTBD Book Tour (Best of) we are walking through Jim Kalbach's JTBD Five Recipes +…
Split across Sessions Two and Three of my Maven course Customer JTBD Book Tour (Best of) we are walking through Jim Kalbach's JTBD Five Recipes +…
Liked by Jim Kalbach
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What can #jtbd bring to strategy ? Great pleasure to share with Jim Kalbach and an engaged crowd my thoughts what jobs-to-be-done can bring to…
What can #jtbd bring to strategy ? Great pleasure to share with Jim Kalbach and an engaged crowd my thoughts what jobs-to-be-done can bring to…
Liked by Jim Kalbach
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"People buy products and services to get a job done,” Clay Christensen. People hire tools, products, and services to accomplish something, to do a…
"People buy products and services to get a job done,” Clay Christensen. People hire tools, products, and services to accomplish something, to do a…
Liked by Jim Kalbach
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If I look back at the past 15 years in particular, it surprises but pleases me that that I’ve been fairly consistent in applying what I care about…
If I look back at the past 15 years in particular, it surprises but pleases me that that I’ve been fairly consistent in applying what I care about…
Liked by Jim Kalbach
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