Articles by Palmer
Contributions
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Here's how you can harness creativity to conquer challenges in a fast-changing digital realm.
We're living in the greatest moment for learning in human history. More knowledge is available to the average worker (and digital marketer in particular) in a single day than many of our recent ancestors could access in a lifetime. Take advantage of it. Learn by doing, but also learn by knowing. From courses to podcasts, from mentors to events, be active in seeking wisdom from those around you, above you and even below you.
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Here's how you can harness creativity to conquer challenges in a fast-changing digital realm.
Be someone that your teammates and cross-functional partners want to work with. Go outside the scope of your role to deliver value, make yourself available and provide a helpful perspective or even a helping hand. This extends your POV and helps you better understand the multi-dimensional problems you and your team are likely facing.
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Here's how you can harness creativity to conquer challenges in a fast-changing digital realm.
Embrace change these ways: 1) Logistically: don't let every work week (or work day) look the same. Protect your time from constant metings, but shake up your time by pushing yourself to try new things or approaches. 2) Viewpoint: insert yourself at different points of your team's work process. Ff you are an IC, put yourself in your CMO's shoes. If you are CMO, roll up your sleeves and understand the challenge at hand. 3) Accept failure: be ready for some initiatives, campaigns or experiments just to flat out not work. It's more about what you learn and can apply elsewhere than it is about success or failure in the moment. Although try to have more successes than failures!
Activity
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Exciting news! Kaley Klemp and I are launching our new book, Leader Coach: Scaling Conscious Leadership at Work, and you’re invited to the…
Exciting news! Kaley Klemp and I are launching our new book, Leader Coach: Scaling Conscious Leadership at Work, and you’re invited to the…
Liked by Palmer Houchins
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My cup is full. As we wrap up G2’s Mid Year Meet Up, a quick note of gratitude to my fearless team who charges toward change and challenges each…
My cup is full. As we wrap up G2’s Mid Year Meet Up, a quick note of gratitude to my fearless team who charges toward change and challenges each…
Liked by Palmer Houchins
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Did you hear? We are so proud to have been awarded 5 new G2 badges in their Summer reports 🤗 The badges include: ⭐Leader (Europe) ⭐Momentum…
Did you hear? We are so proud to have been awarded 5 new G2 badges in their Summer reports 🤗 The badges include: ⭐Leader (Europe) ⭐Momentum…
Liked by Palmer Houchins
More activity by Palmer
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After 4+ incredible years at G2, it’s time for me to say goodbye. I joined this company in the middle of the pandemic, naive and unsure of the path…
After 4+ incredible years at G2, it’s time for me to say goodbye. I joined this company in the middle of the pandemic, naive and unsure of the path…
Liked by Palmer Houchins
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So good to be back with G2 entrepreneurial family and sponsoring the "hole in one" contest with Threekit Visual Commerce. The annual G2 Golf…
So good to be back with G2 entrepreneurial family and sponsoring the "hole in one" contest with Threekit Visual Commerce. The annual G2 Golf…
Liked by Palmer Houchins
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🧠🧠This is a fascinating podcast on neuroscience & marketing, the importance of appealing to our ‘crocodile brain,’ and how to do it.🧠🧠 Note:…
🧠🧠This is a fascinating podcast on neuroscience & marketing, the importance of appealing to our ‘crocodile brain,’ and how to do it.🧠🧠 Note:…
Liked by Palmer Houchins
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“If you don’t love change, you’re in the wrong industry.” I use this phrase constantly, and constantly remind myself of it. Glenn O’Donnell, a…
“If you don’t love change, you’re in the wrong industry.” I use this phrase constantly, and constantly remind myself of it. Glenn O’Donnell, a…
Liked by Palmer Houchins
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So there’s a lot of discussion on bootstrapped startups vs. venture-backed. But I’d suggest they often miss a point, almost a third category: The…
So there’s a lot of discussion on bootstrapped startups vs. venture-backed. But I’d suggest they often miss a point, almost a third category: The…
Liked by Palmer Houchins
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Huge thanks to Fynn Glover and Schematic for having me on their podcast. Here are just a few highlights from our convo: My experience with B2B SaaS…
Huge thanks to Fynn Glover and Schematic for having me on their podcast. Here are just a few highlights from our convo: My experience with B2B SaaS…
Liked by Palmer Houchins
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