Marketing in Simple Terms
Marketing is all about getting the word out about a product or service to people who might want it. Here's what happens:
Understanding People: First, we figure out who might be interested in what we're offering. We do this by learning about their likes, dislikes, and what they need.
Planning: We make a plan on how to tell these people about our product. We decide what to say, where to say it, and how much money to spend.
Making Things Look Good: We create things like ads, websites, and social media posts that make our product look appealing.
Getting the Word Out: We put our messages and ads where people can see them, like on TV, online, or in magazines.
Talking to the Media: We talk to newspapers, TV, and online bloggers to share our story and get others to talk about us.
Using the Internet: We use websites, social media, and email to connect with people online.
Selling: We help salespeople by giving them information and materials to convince people to buy our product.
Learning from Data: We look at numbers to see if our plan is working. If it's not, we change our plan.
Keeping Customers Happy: We stay in touch with people who bought our product to make sure they're happy and might buy more.
Following Rules: We always follow the rules and laws to make sure we're being fair and honest.
In a nutshell, marketing is about knowing your audience, making your product look good, spreading the word through various channels, and making sure customers are satisfied. It's like telling a story about your product or service to the right people in the right way.
Host of “Moug & Karla Mornings” on Chicago’s B96
2wCongrats, Joan Reed! 🙌🏼