On today’s episode of Breakfast Epiphanies, the team recaps bold fits and even bolder proclamations about X’s future at Cannes Lions International Festival of Creativity. Tune in here: https://lnkd.in/gd9C6QK4 #cannes #podcast #canneslions
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Podcast Advertising That Works for DTC Brands | SVP, Client Services @ ADOPTER Media | Co-host @ Make Better Podcast | Former VP, Marketing @ Füm
Beyond proud of the webinar Amelia Coomber of Podscribe invited Thomas Mancusi and me to help run on RON buys, and how they can be better used by performance buyers to scale campaigns. This is a strategy I used when my back was against a wall with some small budgets and limited opportunities. It's been beneficial for scaling campaigns from a few $1000 to $50,000+ quickly and profitably for both networks/podcasters and brands. It's not for everyone, and it has nuance, but it may be for you. Enjoy it. https://lnkd.in/gieSTbia
Podscribe Webinar — Pixel Perfect: How to Run Low-Cost Podcast Ad Tests with RON Buys
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How to Catch Customers IRL for Less by Jim James Feel like your ads never catch your ideal customers' eyes? Amanda Dorenberg says it’s time to think outside the mobile. As CEO of COMMB, she’s on a mission to transform outdated billboards into targeted, trackable ads. On this episode, Amanda debunks the myth that mass media is only for big brands. She explains how local […] #boomers #babyboomers
How to Catch Customers IRL for Less
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How do you receive your morning coffee? ☕️ Do you: A. Give the barista a gentle nod or smile B. Say a half-hearted thanks C. Say "Thanks so much have a great day" D. Other? (if so, would love to know what this is in the comments) This was a question posed by Amelia Sordell, when explaining that even the smallest encounters in your day help form your personal brand. It's what others say about you when you're not in the room... 👀 In Amelia's words, it's also "the way you should behave, act, post, dress, and punch for the stars in a way which helps you become future you" 🌟 So what three words, or what song, would you use to describe the "you", you want to become? 🎶 To hear more from Amelia on the "In the Grad Scheme of Things" podcast, listen on Spotify here: https://lnkd.in/ekKE-76B. #personalbrand #personaldevelopment #InTheGradSchemeofThings
11: The Power of Personal Branding, with Amelia Sordell
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Have you ever wondered about the origin story of Michael Erickson Facchin, the CEO of Ad Badger and Search Scientists, and one of the most respected figures in the field? Today, July 18th, just after Prime Day, I had the privilege of meeting him in the fair city of Barcelona for an unscripted one-on-one conversation about the man, the visionary, the innovator. Stay tuned to the PPC Den Podcast to learn the story behind one of the most praised PPC experts. This is one conversation you don't want to miss.
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Who doesn't love some saucy content in their Linkedin feed?! Ep 2 of COMPASS STUDIO's marketing podcast In Conversation, has just hit the digital airways. This week Natalie Dean-Weymark chats with Boody's Global Brand & Marketing Manager Ruth Haffenden about the challenges they've faced with ad approvals and the behind-the-scenes of one of their most compelling marketing campaigns to date. Info on how to listen can be found below ✌️ #marketing #advertising #podcasting
On this week's episode of In Conversation, Boody's Global Brand and Marketing Manager, Ruth Haffenden, talks about the challenges of getting ads approved and how this sheds lights on how we perceive women's bodies in 2024. Boody’s “Make Yourself Comfortable” campaign was one of those golden campaigns. The team got it right—making customers feel seen, heard and represented. But behind the scenes, this campaign wasn’t simple to launch. As many marketers know, getting ANY skin approved in ad content can be difficult. That is unless, you’re body is either deemed acceptable or desirable by masse standards. While side boob seems to be a problem, Jeremy Allen-White's almost side-crotch doesn't seem to be? We sat down with Ruth to unpack what went on behind-the-scenes of the campaign that won customers’ hearts and challenged ad standards. If you want to know how how one of Australia's best purpose-led marketers creates campaigns that really resonate with customers, deals with varying budgets, and where she turns to for inspiration - tune into this ep! Available to listen on Spotify and Apple Podcasts now, and to read on the Journal. Links in the comments 👇
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The recent podcast episode of "Digital Marketing Gyaan" features an insightful conversation with Tiago Faria. We had a conversation on the topic: "How to Use Anti-Marketing Techniques to Sell More Online." In this discussion, Tiago Faria, an industry expert, shared practical insights on leveraging anti-marketing to amp up your online sales game. Key Insights: Stand Out Strategically: Tiago reveals how injecting a bit of uniqueness into your marketing can grab attention and elevate your online sales strategy. Authenticity Drives Trust: We explore the powerful role of authenticity in online presence. Tiago emphasizes how being genuine builds trust, a cornerstone for increasing sales. Addressing Customer Concerns: Tiago provides clever tips on using anti-marketing techniques to address customer doubts effectively, fostering a positive sales environment. A heartfelt thank you to Tiago Faria for sharing his valuable insights! 🙌 #DigitalMarketing #AntiMarketing #OnlineSales #PodcastEpisode #SalesStrategies #DigitalMarketingGyaan #Interview #TiagoFaria #EnhanceYourGame #PodcastAlert
How to Use Anti-Marketing Technique to Sell More Online with Tiago Faria
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Connecting Voices, Amplifying Impact In a world buzzing with conversations, where does your voice fit in? With SocialCast Media, it doesn't just fit; it stands out. We're more than a service; we're a community catalyst. At SocialCast Media, we understand the power of every voice, especially when it comes to the vast sea of broadcasters, podcasters, and audio enthusiasts. Our mission? To bridge the gap between your message and the world, ensuring it's not just heard, but felt and acted upon. What we do: 1. Amplify Your Message: Using targeted social media methods, we ensure your message is heard beyond the airwaves. 2. Engage Your Audience: We use interactive material to convert passive listeners into active participants. 3. Innovate Your Approach: Using the newest digital trends, we keep your material fresh and relevant. 4. Simplify Your Journey: From planning to implementation, we make navigating the digital realm simple. But our role in the community goes deeper. We're here to: • Support: Offering tools and knowledge for broadcasters to grow and thrive. • Connect: Creating spaces for collaboration and conversation among audio enthusiasts. • Empower: Encouraging diverse voices to share their stories, insights, and visions for the future. Every post shared, every podcast episode aired, and every story told contributes to a richer, more connected community. At SocialCast Media, we're proud to be the platform where these connections happen, where voices are not just amplified but celebrated. Join us as we continue to build a community where everyone's story can be told, and every voice can make a difference. Let's create, connect, and change the world together. 😊
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I said 5.... Yesterday I set myself a simple goal of having 5 meaningful conversations. I've wound up having way more than this! 💪. It's incredible what the digital world can do for us to make reaching such a simple goal 10x easier. The results of those conversations range from: - Adding knowledge to my arsenal. - Improving relationships with existing clients. - Forging relationships with new connections (specifically here on LinkedIn) - Understanding more problems my ideal clients face. - Gaining more interest for appearances of my podcast ( Excited about some of the input) I just wanted to sign off the day and say. Behind the Goals are habits, small actionable steps - they compound over time. If you simply commit to putting the right ones in place you'll find that you can reap in the rewards. P.S. - You may notice the beautiful artist drawing in the background if you've engaged before - proudly still in my Office space from my then 4 year old now 6 year old. (alongside one of my favourite pictures of her) Pride and joy. P.S.S - You may also note the Coffee mug - who can guess what it is. Also a gift from my daughter! #meaningfulconnections #goals #linkedintelligence
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LAST CHANCE! This autumn, I am running #DPODailyLive 'Not the Usual Suspects', a free *online* mini-conference with three speakers talking about new and possibly challenging topics. The speakers will - if all works out - be people who haven't spoken at an event before but want to try it out. The deadline for people to put themselves is close of play today. So far, I have some excellent candidates (more than the last time I posted) but there's still today if you want to join in. If you'd like to get a chance to speak to an online audience of potentially hundreds of people (UK time!), with help from me if you want it, send me an email summarising your idea in no more than 100 words, and add a sentence about why you want to join in. Email me your idea by midnight today. Inga Kroener will help me pick the final three, so you even have a grown-up in the mix. Don't be shy: send me your ideas.
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