Jokes aside about cable bundling and unbundling, I think this is awesome.
🏀🏈⚽️
The announcement of Disney, Fox, and Warner Bros. Discovery coming together to launch a unified sports app is a game-changer.
When I was an intern at WBD (then Turner Sports, and now, TNT Sports), I vividly remember engaging in discussions and brainstorming sessions about the future of sports media. We speculated about how technology would shape the way fans consume their favorite games and events, with a focus on the downstream effects of streaming. I posed the question of the possibility of creating customizable packages tailored to individual consumer preferences, like a sports "super package" of sorts.
Fast forward to yesterday, and we're witnessing this vision come to life. With the convergence of Disney, Fox, and Warner Bros. Discovery's vast array of linear sports products into a single app, fans will have unprecedented access to a diverse range of content in the era of cord-cutting.
An idea in the past decade+'s media landscape that has always intrigued me is the ability to pick and choose specific media products, such as sports, to curate a personalized package. With this new sports app, I believe we're inching closer to that reality. Imagine being able to customize your sports content, selecting only the teams, leagues, and events that matter most to you. Fascinating prospect if this is the road we go down.
As much as this excites me, the questions buzzing around in my head are too loud to ignore. Will this new venture stick to linear content? Will its user experience be focused on connected devices, or is there room for a mobile, or even AR/VR experience? What will the relationship with digital and social content be like? Will and can this new app fold in features that are unique to standalone mobile and league apps, like Bleacher Report, the NBA app, March Madness Live, etc.?
As we embrace this exciting era in sports media, I'm eager to see how this collaboration continues to push boundaries and redefine the fan experience. Kudos to Disney, Fox, and Warner Bros. Discovery for leading the charge into the future. Here's to a thrilling journey ahead for sports enthusiasts worldwide!
WBD, ESPN and FOX to create a sports streaming service with an unparalleled combination of marquee sports rights.
CEO David Zaslav said: “This new sports service exemplifies our ability as an industry to drive innovation and provide consumers with more choice, enjoyment and value."
Read more: https://bit.ly/3SMD9tw
ESPN, FOX and Warner Bros. Discovery Forming Joint Venture to Launch Streaming Sports Service in the U.S.
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Amsoil Dealer
1moI'm interested