Lavazza Group’s Post

Have you spotted the giant illy coffee cups floating in the canals of Venice? ☕️ The campaign #illybeyondvenice, where art meets digital innovation. As the main sponsor of the 60th International Art Exhibition, illycaffè is making waves with their Venezia campaign. By placing large coffee cups in the iconic Venetian canals, illy creates a stunning visual experience and transforms the city’s vibrant streets into a digital masterpiece. This campaign demonstrates how innovation and cultural heritage can seamlessly blend, showcasing the endless possibilities for creative marketing. It’s a perfect example of how immersive experiences can capture the public’s imagination. The campaign objective is to position the Illy brand as a sophisticated brand that knowledges its cultural heritage and strengthen its brand identity. What are your thoughts on this artistic and innovative campaign? #ArtMeetsInnovation #illycaffè #marketingstrategy

One of the best things a Swiftie can dream of working on! Check out how Echo Analytics' data tells the story of Swifties' journeys across Europe!

We are excited to introduce the MAPIC Retail Gallery, a highlight of MAPIC 2024! This year’s event will showcase the most dynamic and rapidly expanding brands set for international growth across Europe. Dive into the Observatory guide and explore the Gallery within the exhibition area to connect with these emerging brands. This week, we highlight Fat Phill's Nederland. About Fat Phill’s: Fat Phill’s™ is a fast-casual brand famous for its smash burgers, American-style sandwiches, cheese sauce, and loaded fries. Established in Amsterdam in 2019, Fat Phill’s has swiftly become the fastest growing restaurant brand in the Netherlands. Expansion Plans: In September, Fat Phill’s opened its first UK location in Central London, with plans to open 100 locations in the next decade. Expansion into Germany is also underway, with a new restaurant in Munich. By 2025, Fat Phill’s aims to further expand in the UK and Germany, with additional focus on other Western European countries and the Middle East. Key Highlights: 🗓️ Founded: 2019 in Amsterdam 📍Current Locations: 20 in the Netherlands, 1 in the UK 🌎Future Expansion: UK, Germany, Western Europe, Middle East Visit us at MAPIC 2024, 26-28 November in Cannes to learn more about Fat Phill’s and other exciting brands ready for international growth. #MAPICRetailGallery #RetailInnovation #FatPhills #CrossBorderExpansion #MAPIC2024 #FastCasualDining #FoodIndustry #RestaurantGrowth #InternationalExpansion #FranchisingOpportunities

Today, on International Human Solidarity Day, we reflect on the unity in diversity that binds us all. At Fresco, solidarity is not just a concept but a driving force in our collaborative approach to solving business challenges. We measure success in relationship years, not just revenue. Discover how our engineers creatively partner with clients, delivering unique and pragmatic Solutions globally. Our commitment: never say "no" and strive to exceed expectations.     #HumanSolidarityDay #InnovationInBespokeSolutions #CollaborativeSolutions #Fresco #BespokeSolutions #UnityInDiversity #ProductionSolutions #CustomerCentric #BusinessInnovation

The Heineken Experience isn't just a museum; it's a deep dive into the world of one of the most recognizable beer brands. Read more 👉 https://lttr.ai/AJDAn #FinestHeinekenBrewery #HeinekenExperience #Blogs #VirtualRealityJourney #PracticalInformationLocation #OperationVaryDepending #AvoidLongQueues #WearComfortableShoes #PanoramicCityViews #PricesVaryDepending

On this episode of Alchemy, Andrew B., Founder and CEO of Beverly Spirits, reveals the intricacies of crafting luxury whiskey, the brand's commitment to sustainability, and the role of strategic partnerships in shaping their market presence. Andrew and Jeff discuss: Behind the Barrel: A glimpse into the meticulous craft of luxury whiskey production and how Beverly Spirits infuses tradition with a modern twist. Green Glass: Unveiling the brand’s eco-conscious mission, where every bottle sold contributes to global reforestation efforts. In Good Company: Exploring the collaborations with high-end brands that elevate Beverly Spirits in the competitive landscape.

This is a COOL example of how we can use AI in the spirits space. Just plug in the ingredients you have on hand and have Martin, a cocktail concierge, design a cocktail for you. 🍹 https://lnkd.in/eyAgkqf2

🥂🍾✨ Happy New Year! ✨ 2023 was a year filled with amazing adventures, incredible experiences and unforgettable moments 🤝 I had a chance to collaborate with the most amazing businesses as an influencer throughout London in 2023 Some of the collaborations: Imperial War Museum Japan House London Hayward Gallery Serpentine Galleries Hyde Park NOW Gallery House of Spells Megan’s Restaurant Nightjar Bar HERstorical Tours Fully Loaded Bubble Waffle Hankki Modern Korean Restaurant Coco Playa Exited to see what 2024 brings ✨ #happynewyear ##recap2023 #influencermarketing #socialmediamarketing #socialmediatrends

Value based marketing at it’s best