Kenyan creatives are rapidly adopting #AI and using it to catalyze their creative process, but according to our latest #AfricaMradi research, the bulk of creators are still wary of its bias. Dig into the findings here⤵️ https://mzl.la/3RYoNFz
Ho
Skip to main content
Kenyan creatives are rapidly adopting #AI and using it to catalyze their creative process, but according to our latest #AfricaMradi research, the bulk of creators are still wary of its bias. Dig into the findings here⤵️ https://mzl.la/3RYoNFz
To view or add a comment, sign in
Creatives Garage asked 100+ creatives about AI. Here's what they found: 🎯 Creatives are adopting AI but say it’s not a “silver bullet” 😬 Job displacement, intellectual property, and cultural concerns are the top major AI threats for creatives ⚖ Creatives want robust policies and regulatory interventions to ensure AI is developed ethically and fairly The research is part of Mozilla’s Africa Mradi research series on the impact of AI on communities in Eastern and Southern Africa, examining AI's impact on various intersections of social justice.
Kenyan creatives are rapidly adopting #AI and using it to catalyze their creative process, but according to our latest #AfricaMradi research, the bulk of creators are still wary of its bias. Dig into the findings here⤵️ https://mzl.la/3RYoNFz
To view or add a comment, sign in
🤖🚫 While everybody is talking about AI, more and more advertisers are banning it from creative agencies, adding clauses to contracts, or asking for proof of the reality of productions. “We see a form of schizophrenia from some of our clients. On the one hand, they ask us to be at the forefront of innovation and creativity, in touch with these new creative technologies, and on the other hand they impose contractual amendments to ensure that we do not use AI in projects”, said Vincent Reynaud-Lacroze, general director of We Are Social. 💬 Different reasons can explain why advertisers are so reluctant and so formal in their refusal. “First of all, AI esthetic is still very special, and we quickly identify when AI is behind the creation”, said the general director of We Are Social. “It is especially true on social networks where people are looking for authenticity, and where the simple and DIY aspect works very well.” The other reason is of a legal nature : the subject of copyright in the data used to train generative AI systems has not been resolved yet. Advertisers fear serious legal backlash in the future.
To view or add a comment, sign in
Top line: in the short to medium term AI will complement rather than replace traditional news operations. And generative AI remains sub-par for producing stories that require nuanced reporting. i.e. no real surprises. But still worth reading.
To view or add a comment, sign in
💥 'Whilst we've had AI explosions and 'winters' before, this time is different' - Michelle Sally comments in the Financial Times AI is shaking up many industries across the world. Michelle Sally, digital economy specialist and partner in our tech, IP and data team, gives her view on how AI could impact the media industry, helping outlets stand out in the fast-paced outlet. Read more in the FT: https://lnkd.in/gEkcZESd #AI
To view or add a comment, sign in
As the industry grapples with how to incorporate emerging AI tools, a Slator survey shows that most think watermarking AI content is a positive step. Read more: https://bit.ly/3t4ymJW #AI #ArtificialIntelligence #LanguageIndustry #xl8
To view or add a comment, sign in
Disinformation experts are worried that generative AI and LLMs will make it harder and harder to tell fact from fiction. Differentiating between AI-generated and human-created content is paramount, but it’s also very challenging. Several top US companies have committed to creating ways to identify AI-generated audio or visual content, in coordination with the White House. One key method is watermarking: a marker, visible only to machines, is placed in the content to help pinpoint generated material. In this article, Tim Bernard highlights that the efficacy watermarking depends on the type of media. Audio, video, text, and images each need different techniques, and watermarking doesn't work equally well for all. It can often be bypassed, and it is especially hard to watermark short texts effectively. On the long run watermarking will raise big questions about how open large tech service providers will be about how they use watermarking, and how we can check the information shared. #AI #DigitalTrust #Watermarking #DigitalSafety #TrustandSafety The link to the article : https://lnkd.in/epTSQFYi
To view or add a comment, sign in
Product Management & Business Development | Founder, Non-Executive Director and Charity Board Trustee
The media landscape is on the cusp of a profound transformation, driven by the rapid advancements in AI. As this recent Financial Times article highlights, AI is set to reshape the way we create, distribute, and consume content, bringing unprecedented efficiency and personalisation to our industry. At Kiln, we've been at the forefront of helping media companies navigate this AI-powered future. Our recent work with clients has shown us the immense potential of AI in driving innovation, streamlining operations, and engaging audiences in new and exciting ways. From automating routine tasks and optimising content creation to delivering hyper-personalised user experiences and predictive analytics, the use cases for AI in media are vast and compelling. It's no wonder that the global market for AI in media and entertainment is projected to grow at an astonishing 18.4% annually between 2023 and 2030. However, as the FT article points out, the path to AI adoption is not without its challenges. Concerns around accuracy, misinformation, intellectual property rights, and ethical considerations must be addressed head-on. As we integrate AI into our workflows, we need to ensure that we have robust fact-checking measures, clear legal frameworks, and strong ethical guidelines in place. At Kiln, we believe that the key to successful AI implementation lies in striking the right balance between innovation and responsibility. It's about harnessing the power of AI to augment human creativity, not replace it. It's about using AI to enhance our decision-making, while ensuring that the final decisions rest with human judgment. As we embark on this transformative journey, collaboration and knowledge-sharing will be crucial. We need to come together as an industry to establish best practices, standards, and guidelines for the ethical and responsible use of AI. I'm keen to hear your thoughts and experiences: 1. How is your organisation approaching the integration of AI in your media workflows? 2. What strategies are you implementing to ensure the responsible and ethical use of AI? 3. How can we, as an industry, collaborate to establish best practices and standards for AI in media? Let's engage in this critical dialogue and work together to shape a future where AI empowers us to create, innovate, and inspire, while always staying true to our values and responsibilities as media professionals. #AIinMedia #ResponsibleAI #MediaTransformation #EthicsInAI #Kiln
To view or add a comment, sign in
Join us on Jan 10 at 130 ET for the ASJA webinar on what freelancers and authors need to know about AI
To view or add a comment, sign in
Commercial Lawyer: emerging tech enthusiast (including deploying web3 tech into the supply chain), sourcing specialist with strengths in commercial contracts, IP, data and consumer law). michelle.sally@TLT.com
Psyched to be mentioned in the Financial Times today on AI and the Media. As AI takes a more prominent role in society, and with legislators honing in on ways to keep AI trustworthy, it’s a fantastic time to take a look at your digital transformation strategy and see how these changes impact your business. #ai #ft #financialtimes #artificialintelligence #digitaltransformation #tlt #aiact
To view or add a comment, sign in
AI is accelerating. Fast. 25 global organizations have come together to urge those working with AI to adhere to key principles emphasizing intellectual property, ethics, transparency, and responsible innovation. This article sheds light on the initiative, underscoring the importance of responsible AI in shaping our future. It's great to see the collaboration between these global organizations and let's hope these principles can strike the right balance as AI continues to transform industries such as journalism and media. #responsibleAI #AI #intellectualproperty #innovation #media
Global group of media organizations releases principles for AI development. #shiftlaw #AI #intellectualproperty https://lnkd.in/d7qVs4GY
To view or add a comment, sign in
Create your free account or sign in to continue your search
By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement, Privacy Policy, and Cookie Policy.
New to LinkedIn? Join now
or
By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement, Privacy Policy, and Cookie Policy.
New to LinkedIn? Join now
Mozilla Absolutely amazing! It's inspiring to see Kenyan creatives embracing AI to enhance their creative processes.