Our opportunity as brands on YouTube now extends far beyond social scrolling — it’s literally how people watch TV today — but not everyone has the creativity or resources required to publish high quality, long-form videos on a regular basis. That’s why Shorts are so exciting.
Shorts look a bit like Reels or TikToks, and right now they’re getting roughly 70 Billion views per day. Most of us are already creating vertical video content for Instagram or other channels, so we already have that muscle available to use.
To read why we think that YouTube is such an incredibly under-appreciated channels for brands right now, click here: https://lnkd.in/gP3ksAdM
Senior Account Director at Newfangled Studios
4moJon Ridzon shining the brightest in this debut!! ☠