OneFootball’s Post

The Power of Content Creation in Modern Sports Coverage 🌟 In today's fast-paced digital landscape, content creation has become a pillar of sports coverage. It's not just about broadcasting matches anymore; it's about engaging with fans on a deeper level, telling compelling stories, and providing an immersive experience beyond the game itself. At EHF Marketing we understand the pivotal role content creation plays in reaching new audiences and delivering premium experiences. Our commitment goes beyond the matches; it's about capturing the essence of handball and bringing it to life on our digital platforms. Matches are covered by 15 talented content creators and their creativity and passion will ensure we have a constant stream of engaging content to share with our audience. Our Match of the Week (MOTW) coverage has taken us to 29 clubs across 10 different countries. It's not just about showcasing the game; it's about celebrating the diversity and excitement of handball all over Europe. Dedicated content creators have covered 51 games, capturing every moment, emotion, and highlight to deliver a comprehensive viewing experience to our fans. Thanks to our persistent focus on content creation, our MOTW series now reaches a stunning 1.5 million digital users per game. It's a testament to the power of storytelling and the passion of handball enthusiasts worldwide. EHF Marketing #handball #content #creation

Using mixed media I was able to combine real footage and digital assets to create this ad that promoted the city edition line with Ethika, National Basketball Association (NBA) and Fanatics #digitalmarketing #content #ads

We are on a roll TopVolleyBelgium 👊 Together with Manon Gevaert We increased our number of followers of our accounts & we generated more engagement thanks to our Content Strategy 🤳 🏐 We evolved from Story Telling to Story Selling with native & organic (& non organic) content 🖥 💻 📺 The Belgian Volleyball community is growing & still going ⬆ Discover the results of our Campaigns (#EurovolleyWomen2023, #LottoCupFinals2024 etc...) herehunder 🙌 #Volleyball #Storytelling #LottoCupFinals #Digital #Digitalmarketing

📈 So proud of the results of all of my hard work on organic social media over the past year! 🤝 Been sending out a lot of decks lately as I look to integrate more partners into my content. 🤔 Do you need help driving growth? ℹ️ If so, drop me a message - I’d love to chat! ______ #SocialMedia #Content #ContentCreator #Sports #SportsMedia #SportsBiz #Soccer #Football #TikTok #⚽️ #Community #CommunityManagement #Marketing #DigitalMarketing #SportsMarketing

Doing market validation of a new digital content & ad tech offering over the next month. Would love to speak with any / all of my publisher connections (at your convenience). #DigitalMedia #Content #Sponsorships #AdTech #TechPlatforms #MarketFeedback #FocusGroup #DigitalPublishing

The Sportsbet team is up to their old tricks. Making us feel a certain way. Creating top-tier content. Cementing themselves as an entertainment brand. They know their brand, and they execute content to perfection. And this latest piece doesn't miss. This is why: • It's relatable. • It's laced with Aussie humour. • And plays beautifully into cultural conversation. You bet you'll find their target audience talking about this ahead of UFC 298 this weekend. They'll be talking about it in the pub when the card starts. At the same time, they'll be placing their bets. This isn't about right message, right device, right time. It's creating content that triggers conversation at the point of decision-making. It's persuasive, without being in your face. 𝘗.𝘚. 𝘋𝘰𝘯'𝘵 𝘭𝘦𝘵 𝘢𝘯𝘺𝘰𝘯𝘦 𝘵𝘦𝘭𝘭 𝘺𝘰𝘶 𝘺𝘰𝘶'𝘳𝘦 𝘵𝘰𝘰 𝘰𝘭𝘥.

We get it, it's tempting to want fast results in today's fast-paced world. But here at Track Bar Media, just like perfecting a pit stop, great content takes time. We've honed our craft in motorsports content, creating that on-point post or mind-blowing billboard. For you, small business owners and esports buffs, patience and innovation in content can zoom you past the competition. Let's go full throttle on your social media with fresh, affordable strategies. Check Billboard availability in your area. #SocialMediaStrategy #MotorsportsMarketing #InnovativeContent TBM

It's great to have clients that drive your innovation: take, for example, the DFL Deutsche Fußball Liga with its International Product Portfolio (IPP), a real innovation hotbed rolling out a comprehensive set of tools and assets to the German #football league’s media partners. Now there’s a new feature making it super easy for #DFL partners to compose powerful images enhancing the visibility of #Bundesliga content across their platforms. Specifically for the IPP, Webstrategy GmbH developed an extension to the Martrexo® Enterprise Marketing Platform which the DFL has been using for its e-mail-based digital communication for years. The new Visual Toolbox in #martrexo is an intuitive, fast and versatile add-on for composing effective visuals on the fly. Check it out: https://lnkd.in/ee2eBg4N P.S.: While you're exploring the innovations on dfl.de, don’t forget to subscribe to the 'DFL Focus: Tomorrow' newsletter to receive regular updates like this on exciting innovations in professional football! #Innovation #Marketing #EmailMarketing #SportsMarketing #DigitalMarketing #Branding

What is The Balrs House, well we are a creative media brand from the athletes' perspective, with the vision of creating content that empowers and inspires the athletes of tomorrow. Created with the need to have a platform that can show what it takes to live "This Football Life". Stay locked into the Journey. 🔐 #Football #SportsMarketing #BrandedContent #Sports #ContentMarketing #media

ICYMI: How the NPL can learn off the USL’s content deal with Footballco: The United Soccer League (USL) has launched a strategic content partnership with Footballco, a football media company, being designated as an “Official Content Partner of the USL.” The company will showcase the league, which is the football pyramid separate to the franchised MLS in the US, through existing fan and player-led video content formats, original creatives, features and news. Goal and Mundial will focus on the men’s divisions, while Indivisa will work on the soon-to-be-launched USL Super League and USL W League with a more lifestyle and community-led approach to its content. Footballco is strategically aiming to expand in the US, with the next Men’s World Cup and Olympics taking place there, and a bid for the next Women’s World Cup possibly adding that to the mix. USL Chief Marketing Officer Greg Lalas discussed the importance of fast-tracking the USL's growth with the sport becoming more popular. “The USL is the heartbeat of American soccer, and we are thrilled to partner with Footballco to help bring the story of our leagues and our clubs to new fans around the world,” Lalas explained in a USL released statement. “Brands like Goal, Mundial, and Indivisa are massively influential in the global soccer community, and as we look to extend our reach both domestically and internationally, we were excited about the opportunity Footballco presents. "Likewise, we look forward to supporting Footballco’s strategic expansion in the U.S. This really is a match made in soccer heaven.” Jason Wagenheim, Footballco’s CEO, North America discussed the potential this deal has for both companies. “The USL is among the most exciting soccer leagues in the United States. As we expand our U.S. footprint, we look forward to connecting at an entirely new level with the clubs, players and fans at the heart of the USL,” Wagenheim added in a statement. “Our reporting goes beyond just news and scores to cover the intersection of soccer and lifestyle, and there’s a huge opportunity to put the USL at the centre of that storytelling - something we know our audience craves.” There are a lot of similarities between the NPL and USL in terms of its place in the football pyramid of its respective country and attendance numbers, and whilst the funding is different, it begs the question, should the standard of NPL content be higher from the state federations and clubs? NPL1 matches are currently being streamed on YouTube under the NPL.TV channel, with every game live and with commentary. There have been known issues in recent years with NPL.TV streaming on the now administrated Cluch TV and the absence of live games since had affected the pyramid. After a return to YouTube in 2024, it's good to see a healthy audience watching games live on a big platform but fan and club driven content is still… #Football #Soccer #FootballNews