Tubi’s Post

I'm always AMAZED when ALLAN DIB defines marketing by saying : * If the circus is coming to town and you paint a sign saying “Circus Coming to the Showground Saturday,” that’s advertising. * If you put the sign on the back of an elephant and walk it into town, that’s promotion. * If the elephant walks through the mayor’s flower bed and the local newspaper writes a story about it, that’s publicity. And if you get the mayor to laugh about it, that’s public relations. * If the town’s citizens go to the circus, you show them the many entertainment booths, explain how much fun they’ll have spending money at the booths, answer their questions and ultimately, they spend a lot at the circus, that’s sales. And if you planned the whole thing, that’s marketing. #MarketingSimplified #AllanDibWisdom #CircusOfSuccess #marketing #digitalmarketing

Closing the gap between species one bowl at a time... SURREAL are pretty off the wall with their marketing, but this one is like no other. 👉 With a new bird food range, SURREAL fans will finally be able to share breakfast (in separate bowls of course) with their feathered friends... Have they gone too far this time? Nope, we have - with another hoax campaign inspired by recent events* What do you think? Fancy picking up a new breakfast bestie? 👇 #creativecampaign #creative #hoaxcampaign #surreal #marketing #marketingcampaign #creativemarketing #whosnext

From the archives. We had a lot of fun editing a series of videos for the beverage brand Discarded Spirits co. Here's one of the videos below. Looks delicious 😋 🍸 #videoediting #socialmedia #motiongraphics #motiondesign #advertising #socialmarketing #marketing

What do orange juice, the Santa Claus aesthetic, and the Pledge of Allegiance all have in common? They all started as marketing campaigns. If you've ever wondered, "How did THAT become a thing?" There's a non-zero chance it started in a creative pitch. - Good marketing sells to you. - Great marketing changes you. - The BEST marketing endures so long that you forget that it was marketing at all.* Here are 7 wild -- and maybe a bit surprising? -- examples of campaigns that aged like champagne. Let's pop this cork. [NOTE: When I say "BEST", let's be clear: a couple of these--looking at you especially, de Beers--either directly or indirectly have a body count attached to them. The "change" I'm speaking of isn't necessarily for good or bad. Just obvious and enduring. ] #branding #marketing #behaviorchange #advertising #campaigns

Will you lick to order food? 🥘 This ad is simply awwstatic! It’s the anti thesis ad approach. You pitch something so horrible the next best thing is your service. Comment below 👇 if you have ever seen such an ad! Follow me for marketing ins and outs! #advertising #digitalmarketing #contentmarketing #branding

Never mind Licious’ Marketing team, my praise goes to the Legal department for pulling this off 🤣🤣 Brands everywhere love to pick up on a hook, but Licious has shown us how it’s done on this year’s World Friendship Day! Add in a clever reference to major brands, a funny premise and some hilarious acting – this has GOT to be my #AdOfTheWeek 🍔🧑🤝🧑 #FriendshipDay #FoodMarketing #FamousCampaigns #Advertising #Marketing

If you have Eifel Tower in your profile pic on a dating site, you are more likely to attract right swipes, says one study by Delta. But what if you can't afford to go away to snap that perfect profile pic? welcome to 'Delta Dating Wall'. A wall featuring exotic backdrops that you can stand against for a selfie, instantly making you a lot more windswept and interesting. Agency: Wieden+Kennedy New York Ad no. 200 of #ExtraInningsWithAds #advertising #marketing #creative (Happy 200 to us!)

I finally got to see this corker of an ad on a trip to London yesterday. It is definitely a risky campaign, but the increased exposure and buzz it has created is undeniable 👀 Creative campaigns that cut through the noise of everyday advertising are what excites me most about working in marketing! Whether positive or negative, the strong reaction I’ve seen from this ad means it has definitely done its job of sticking in people’s minds. I think it’s a fantastic example of the power of ‘irratation marketing’. #campaigns #marketing #newcampaign #creativity

Ever wondered how we shoot smooth action shots like this 🎥 & on the go?  The gimbal attached to a support system means that we can operate like this all day, with a second operator capturing details! Our stretching routine to limber up 🏋️♀️ is quite something...  This clip features in Hampton Court Castle & Gardens advert. _______________ #marketing #branding #advertising

📚 Currently diving into the fantastic world of marketing with Allan Dib ‘s book, "The 1-Page Marketing Plan." 🎪🎈📖 This book has given me some awesome marketing insights, and I'm excited to share one of them! 🎯 You know, sometimes people confuse marketing with things like ads, branding, and other fancy terms. But they're not exactly the same thing. Let me break it down in a simple way: 🎪 Imagine the circus is coming to town, and you make a sign that says "Circus Coming to the Showground Saturday." That's like advertising. 🐘 Now, if you put that sign on an elephant's back and walk it around town, that's promotion. 🌼 If the elephant accidentally walks through the mayor's flower garden and the local newspaper writes about it, that's publicity. 😄 And if the mayor laughs about the whole thing, that's public relations. 💰 But the real magic happens when you show the townspeople all the cool stuff at the circus—explaining how much fun they'll have and why spending money at the booths is worth it. When they have a blast and spend a bunch, that's what we call sales. 🌟 This book has been eye-opening, helping me understand that marketing isn't just one thing, but a mix of exciting activities! Can't wait to learn more! 🌐📈 #MarketingMagic #AllanDib #The1PageMarketingPlan