Tags: energy

Pop Culture

Despite all of this hype, all of this media attention, all of this incredible investment, the supposed “innovations” don’t even seem capable of replacing the jobs that they’re meant to — not that I think they should, just that I’m tired of being told that this future is inevitable.

The reality is that generative AI isn’t good at replacing jobs, but commoditizing distinct acts of labor, and, in the process, the early creative jobs that help people build portfolios to advance in their industries.

One of the fundamental misunderstandings of the bosses replacing these workers with generative AI is that you are not just asking for a thing, but outsourcing the risk and responsibility.

Generative AI costs far too much, isn’t getting cheaper, uses too much power, and doesn’t do enough to justify its existence.

AI and Asbestos: the offset and trade-off models for large-scale risks are inherently harmful – Baldur Bjarnason

Every time you had an industry campaign against an asbestos ban, they used the same rhetoric. They focused on the potential benefits – cheaper spare parts for cars, cheaper water purification – and doing so implicitly assumed that deaths and destroyed lives, were a low price to pay.

This is the same strategy that’s being used by those who today talk about finding productive uses for generative models without even so much as gesturing towards mitigating or preventing the societal or environmental harms.

Donuts and Dyson Spheres – Petafloptimism

I really, really like this post from Matt (except for the bit where he breaks Simon’s rule).

ongoing by Tim Bray · Money Bubble

What we’re seeing is FOMO-driven dumb money thrown at technology by people who have no hope of understanding it. Just because everybody else is and because the GPTs and image generators have cool demos.

What’s going to happen, I’m pretty sure, is that AI/ML will, inevitably, disappoint; in the financial sense I mean, probably doing some useful things, maybe even a lot, but not generating the kind of profit explosions that you’d need to justify the bubble. So it’ll pop, and my bet it is takes a bunch of the finance world with it.

This is mostly about the intersection of finance, hype, and technology, but Tim mentions something that I’ve also been saying:

I’m super impressed by something nobody else seems to talk about: Prompt parsing.

Maybe it’s because I spent formative users playing text-only adventure games, but I am way more impressed by the way generative tools do natural language parsing than I am by their output.

Climate Optimism · Matthias Ott – User Experience Designer

Humans are allergic to change. And, as Jeremy impressively demonstrated, we tend to overlook the changes that happen more gradually. We want the Big Bang, the sudden change, the headline that reads, “successful nuclear fusion solves climate change for good.” But that’s (usually) not how change works. Change often happens gradually, first very slowly, and then, once it reaches a certain threshold, it can happen overnight.

CSS { In Real Life } | Choosing a Green Web Host

Earlier this month, Jeremy Keith posed the question: “How green is my server?”. As Jeremy notes, it’s surprisingly hard to get that information! So how do you ensure that you’re hosting your website on a green server?

The Session does very well in terms of performance. You can see the data from the Chrome UX Report (CRUX).

What’s good for performance is good for the environment. Sure enough, The Session gets a very high score from the website carbon calculator:

Hurrah! This web page achieves a carbon rating of A+

This is cleaner than 99% of all web pages globally

But under the details about hosting it says:

Oh no, it looks like this web page uses bog standard energy

The Session is hosted on DigitalOcean, who tend to be quite tight-lipped about their energy suppliers. Fortunately others have done some sleuthing to figure out which facilities are running on green energy.

One of the locations to get the green thumnbs up is the Amsterdam facility housed by Equinix. That’s where The Session is hosted.

I’m glad that I was able to find out that the site is running on 100% renewable energy, but I wish I didn’t need to go searching to find this out. DigitalOcean need to be a lot more transparent about the energy sources for their hosting facilities.

Electric mountain: the power station that shows the beauty of infrastructure | Wales | The Guardian

This extract from Deb Chachra’s new book confirms that it’s a must-read. The writing fairly sings with infectious enthusiasm!

Introduction to web sustainability | MDN Blog

You might think that any individual effort to reduce the web’s environmental impact is a drop in the ocean. But as tech workers, we are in a position of relative power compared to other industries. We build products that might be used by thousands, even millions of users. Any improvements we make have the potential for a vast impact when scaled up to that level.

A good overview from Michelle.

CSS { In Real Life } | Greenwashing and the COP28 Website

Maybe when I wrote about performative performance? Michelle has a prime example:

The low carbon toggle does absolutely nothing.

In fact, worse than nothing. It doesn’t prevent images being downloaded. It doesn’t switch the site to dark mode, or prevent autoplaying animations (e.g. the hero carousel), or reduce resources transferred in other way. All it does is overlay an extra element with a background gradient on top of the large images on the site to give the appearance that those images being prevented from loading.

Web Summer Camp in Croatia finished with an interesting discussion. It was labelled a town-hall meeting, but it was more like an Oxford debating club.

Two speakers had two minutes each to speak for or against a particular statement. Their stances were assigned to them so they didn’t necessarily believe what they said.

One of the propositions was something like:

In the future, sustainable design will be as important as UX or performance.

That’s a tough one to argue against! But that’s what Sophia had to do.

She actually made a fairly compelling argument. She said that real impact isn’t going to come from individual websites changing their colour schemes. Real impact is going to come from making server farms run on renewable energy. She advocated for political action to change the system rather than having the responsibility heaped on the shoulders of the individuals making websites.

It’s a fair point. Much like the concept of a personal carbon footprint started life at BP to distract from corporate responsibility, perhaps we’re going to end up navel-gazing into our individual websites when we should be collectively lobbying for real change.

It’s akin to clicktivism—thinking you’re taking action by sharing something on social media, when real action requires hassling your political representative.

I’ve definitely seen some examples of performative sustainability on websites.

For example, at the start of this particular debate at Web Summer Camp we were shown a screenshot of a municipal website that has a toggle. The toggle supposedly enables a low-carbon mode. High resolution images are removed and for some reason the colour scheme goes grayscale. But even if those measures genuinely reduced energy consumption, it’s a bit late to enact them only after the toggle has been activated. Those hi-res images have already been downloaded by then.

Defaults matter. To be truly effective, the toggle needs to work the other way. Start in low-carbon mode, and only download the hi-res images when someone specifically requests them. (Hopefully browsers will implement prefers-reduced-data soon so that we can have our sustainable cake and eat it.)

Likewise I’ve seen statistics bandied about around the energy-savings that could be made if we used dark colour schemes. I’m sure the statistics are correct, but I’d like to see them presented side-by-side with, say, the energy impact of Google Tag Manager or React or any other wasteful dependencies that impact performance invisibly.

That’s the crux. Most of the important work around energy usage on websites is invisible. It’s the work done to not add more images, more JavaScript or more web fonts.

And it’s not just performance. I feel like the more important the work, the more likely it is to be invisible: privacy, security, accessibility …those matter enormously but you can’t see when a website is secure, or accessible, or not tracking you.

I suspect this is why those areas are all frustratingly under-resourced. Why pour time and effort into something you can’t point at?

Now that I think about it, this could explain the rise of web accessibility overlays. If you do the real work of actually making a website accessible, your work will be invisible. But if you slap an overlay on your website, it looks like you’re making a statement about how much you care about accessibility (even though the overlay is total shit and does more harm than good).

I suspect there might be a similar mindset at work when it comes to interface toggles for low-carbon mode. It might make you feel good. It might make you look good. But it’s a poor substitute for making your website carbon-neutral by default.

Web performance is an unalloyed good. No one has ever complained that a website is too fast.

So the benefit is pretty obvious. Users like fast websites. But there are other benefits to web performance. And they don’t all get equal airtime.

Business

A lot of good web performance practices come down to the first half of Postel’s Law: be conservative in what send. Images, fonts, JavaScript …remove what you don’t need and optimise the hell out of what’s left.

That can translate to savings. If you’re paying for the bandwidth every time a hefty file is downloaded, your monthly bill could get pretty big.

So apart from the indirect business benefits of happy users converting to happy customers, there can be a real nuts’n’bolts bottom-line saving to be made by having a snappy website.

Sustainability

This is related to the cost-savings benefit. If you’re shipping less stuff down the wire, and you’re optimising what you do send, then there’s less energy required.

Whether less energy directly translates to a smaller carbon footprint depends on how the energy is being generated. If your servers are running on 100% renewable energy sources, then reducing the output of your responses won’t reduce your carbon footprint.

But there’s an energy cost at the other end too. Think of all the devices making requests to your server. If you’re making those devices work hard—by downloading, parsing, executing lots of JavaScript, for example—then you’re draining battery life. And you can’t guarantee that the battery will be replenished from renewable energy sources.

That’s why sites like the website carbon calculator have so much crossover with web performance:

From data centres to transmission networks to the billions of connected devices that we hold in our hands, it is all consuming electricity, and in turn producing carbon emissions equal to or greater than the global aviation industry. Yikes!

Inclusivity

There comes a point when a slow website isn’t just inconvenient, it’s inaccessible.

I’ve always liked the German phrase for accessible: barrierefrei—free of barriers. With every file you add to a website’s dependencies, you’re adding one more barrier. Eventually the barrier is insurmountable for people with older devices or slower internet connections. If they can no longer access your website, your website is quite literally inaccessible.

Making the case

I’ve noticed that when it comes to making the argument in favour of better web performance, people often default to the business benefits.

I get it. We’re always being told to speak the language of business. The psychology seems pretty straightforward; if you think that the people you’re trying to convince are mostly concerned with the bottom line, use the language of commerce to change their minds.

But that’s always felt reductive to me.

Sure, those people almost certainly do care about the business. Who doesn’t? But they’re also humans. I feel like if really want to convince them, speak to their hearts. Show them the bigger picture.

Eliel Saarinen said:

Always design a thing by considering it in its next larger context; a chair in a room, a room in a house, a house in an environment, an environment in a city plan.

I think the same could apply to making the case for web performance. Don’t stop at the obvious benefits. Go wider. Show the big-picture implications.

Bitcoin is Commoditized Waste - by Rusty Foster

It’s a popular myth that a Bitcoin’s value is based on nothing, just pulled out of thin air by math. But that’s not true—Bitcoin is a way to commoditize energy consumption without accidentally producing anything useful. Other energy-intensive industries tend to convert energy into useful materials like aluminum or cement. Bitcoin converts electricity into waste heat and records its destruction in the form of numbers, which can then be traded for other numbers but not used to make anything people need or converted back into energy.

GB Renewables Map

A lovely bit of real-time data visualisation from Robin:

It’s a personal project created at home in Wales with an aim to explore and visualise renewable energy systems. Specifically, it aims to visualise live generation from renewable energy systems around Great Britain and to show where that generation is physically coming from.

How slimmed-down websites can cut their carbon emissions - BBC News

Interesting to see an article on web performance on the BBC. Perhaps we should be emphasising green over speed?

Behind the scenes, animation and interaction effects were added using HTML and CSS, two fundamental web languages. That meant there was no need to download large JavaScript files often used to do this on other sites.

The climate cost of the AI revolution • Wim Vanderbauwhede

As a society we need to treat AI resources as finite and precious, to be utilised only when necessary, and as effectively as possible. We need frugal AI.

99 Good News Stories From 2022

A look at back at what wasn’t in the headlines this year.

The Future History of the Nuclear Renaissance With Isabelle Boemeke

I really like the format of this bit of journo-fiction. An interview from the future looking back at the turning point of today.

It probably helps that I’m into nuclearpunk just as much as solarpunk, so I approve this message.

Atomkraft? Ja, bitte!

html energy

Can you feel the energy?

The Year in Cheer

192 more stories of progress from 2021.