We are thrilled to share that Cloudinary has been named a Leader in the 2024 IDC MarketScape: Worldwide Intelligent Digital Asset Management report. The IDC MarketScape is a highly respected vendor assessment model designed to provide an overview of the competitive fitness of technology and service suppliers in various…
Captivating images and videos are essential to a brand’s visual experience, but they have to serve a greater purpose than just being eye candy. Content must be optimized to deliver results that help your business reach its goals. But considering the sheer volume of images and videos it takes to…
For over a decade, Cloudinary has been a trailblazer in AI for image and video management. Our generative AI offerings have revolutionized the way businesses handle image and video editing at scale. Today, we are thrilled to announce a suite of new and enhanced features, along with a revamped…
The latest GenAI-powered feature from Cloudinary is here: the Generative Background Replace transformation. Seamlessly replacing or adding backgrounds in images is now faster, far less expensive, and an amazingly scalable way to enhance and customize visuals at scale. It’s perfect for an application that includes enhancing product listings and online…
Processing is an important step for storing and delivering digital media. Many common transformations are applied to videos, such as codecs, bitrate encoding, segmenting, changing resolution, generating thumbnails, applying effects, and adding watermarks. A pipeline is a simple but powerful concept: it’s a series of steps, each building upon the…
When Cloudinary joined the MACH Alliance a little over a year ago, we were planting our flag and stamping the revolutionary importance of MACH (Microservices-based, API-first, Cloud-native SaaS and Headless architecture). We also were establishing our role as an advocate for open technology ecosystems. Today,…
