eyeo

We welcome Spring Xu Rouhana to our senior leadership team as Chief Financial Officer. As former Executive Vice President and CFO at IntelinAir and in senior roles at WageWorks and Western Digital, Spring has the extensive experience and expertise to help us scale our solutions so that we can continue transforming the internet into a trusted, sustainable and accessible place for everyone. “Spring has a track record of successfully managing finance and operations for high-growth companies – and her arrival at eyeo comes at a critical moment in our growth,” said Frank Einecke, CEO, eyeo. You can read the full press release here. https://lnkd.in/gAkmWBNw We are excited to welcome her aboard!

Share your expertise with us at this year’s Ad-Filtering Dev Summit 24-25 October in Berlin! Submit your proposal for a lightning, regular or long-form talk or a hands-on workshop session by 30 August. Open the dialogue for what you’re passionate about and collaborate with fellow developers and community members at the Ad-Filtering Dev Summit 2024. Let's work together to build a better internet. Register to be a speaker here: https://lnkd.in/gHEanS-q #AFDS2024 #Innovation #technology

Online publishers, are you prioritizing ad revenue over user experience? In the pursuit of maximizing ad revenue, it's crucial not to overlook the benefits of delivering a seamless user experience. A user-centric approach isn't just a buzzword—it's a key driver of long-term success. It’s time to rethink the way we approach content monetization. By prioritizing user experience, publishers can build stronger, more loyal audiences and ultimately drive sustainable revenue growth. Discover how ad filtering can help you build a long-term strategy for success. https://lnkd.in/e9iesyuD #DigitalPublishing #UserExperience #AdRevenue #OnlinePublishing #CustomerRelations #DigitalMarketing

The 2024 AdMonsters Publisher Forum in Boston kicked off yesterday, and we’re excited to be at this community event by publishers, for publishers! As a proud sponsor of this year’s forum, we can’t wait to connect with publishers to explore current trends, boost performance outcomes and uncover new revenue opportunities. So meet us at the forum! Connect with Tim Cronin and Stephen McCaffrey to discuss how we can help you gain revenue lost to ad blocking. #AdMonsters #PublisherForum #AdTech #RevenueRecovery #Adfiltering

Registration for Ad-Filtering Dev Summit 2024 is now open for attendees! Join us on 24-25 October in Berlin for an unforgettable experience filled with sessions by leading experts, workshops and networking opportunities. Be a part of transforming the internet. #AFDS2024 Save your seat today and we’ll see you in Berlin! https://bit.ly/4dpoGuR

We are seeing a rise in ad blocking and anti-ad-blocking from popular content platforms. Are we at an impasse or is there a middle ground? We invented ad filtering to empower a fairer, more sustainable internet. Ad filtering is the user-centric method to show ads to a group of 350 million users who are taking control of their online experience. They don’t hate all ads –just the annoying ones. Discover more about the valuable alternative to ad blocking in our free Guide to Ad Filtering and how it can mutually benefit users, publishers, advertisers and tech providers alike. https://lnkd.in/gpDESs-y 

One of the best parts of the AdMonsters Publisher Forum is getting together with other industry decision-makers. We're thrilled to attend and sponsor AdMonsters' second Publisher Forum in Boston this year and are looking forward to engaging with publishers to address current trends, enhancing performance outcomes, and enabling new revenue opportunities. Remember to use our code, SAVE250, when purchasing your tickets. We can't wait for the exciting discussions and practical insights that will emerge from this event next week. #AdMonsters2024 #eyeoXAdMonsters #PublisherForum #publishers

Where user choice meets revenue growth. Our award-winning technology, powered by Blockthrough (an eyeo Group subsidiary), enables publishers to monetize 350 million ad-filtering users via existing programmatic sources, such as header bidding, direct demand, house ads, Amazon and Google AdX, as well as our own SSP seats, including nonintrusive implementations of in-content formats and ad refresh that are compliant with Acceptable Ads Standard. Generate more revenue and curate a great user experience with just one line of code. Learn more about our solutions for publishers: https://lnkd.in/dPMuJSZj #publishers #userexperience #brandtrust #revenuegrowth

Privacy now surpasses online ads as a top frustration for ad-filtering users and according to our study with GWI in 2023, 96% of those users are taking steps to protect their privacy. While the overwhelming majority are taking some action to protect it, they are not necessarily using privacy software yet – leaving untapped potential to give users what they need to have both personalization and privacy. Learn more about these user insights in our blog https://lnkd.in/eg3jDDbt #userexperience #privacy #eyeo

Have an innovative idea or project around ad filtering, Web3 privacy challenges or the final stages of the MV3 transition? We’re also open to new ideas! Submit your proposal for AFDS 2024 by 31 August and share your insights with the world! 🗣️ #AFDS2024 ➡ https://lnkd.in/gHEanS-q