MTV Movie & TV Awards spoof Beauty and the Beast in opening

The MTV Movie & TV Awards kicked off with a tale as old as time: a spoof of Beauty and the Beast with host Adam DeVine as Beast, Hailee Steinfeld as Belle, and appearances from Beauty and the Beast star Josh Gad as well as Rebel Wilson, and Mike Colter.

The fiery opening sequence kicked off the first-ever MTV Movie & TV Awards, which was previously known as the MTV Movie Awards. This year’s show included a number of new features, including gender-neutral awards for acting plus categories such as Best American Story and Best Fight Against the System.

Check out GIFs from the opening below — including Beauty and the Beast star Emma Watson’s adorable response.

The full list of MTV Movie & TV Awards winners can be found here. Red carpet arrivals can be seen here.