We’re thrilled to announce the launch of our Humanizing Brand Experience: Healthcare edition, Vol 7 report! This is our most comprehensive study yet on the evolving healthcare landscape and the critical role of brand in driving consumer choice and advocacy. Download the report today: https://lnkd.in/dCwc2T82 #report #healthcarebrands #humanizingbrandexperience
Monigle
Advertising Services
Denver, Colorado 21,095 followers
Challenging the way brands are made and experienced | Denver & NYC
About us
Just like brands that are constantly evolving, we challenge the status quo every day. As the country’s largest independent brand consultancy, we’ve been at the forefront of redefining how brands are made and experienced since 1971. Our ever-growing capabilities mean that we are continually advancing how we help our clients to deliver powerful experiences, create purposeful cultures and tell compelling stories. The net result is hard-working brands that move people.
- Website
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http://www.monigle.com
External link for Monigle
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Denver, Colorado
- Type
- Privately Held
- Founded
- 1971
- Specialties
- Insights, Strategy, Expression, Activation, Brand Asset Management, Innovation, Brand Architecture, Visual Identity, Verbal Identity, Branded Environments, Brand Activation, Brand Governance, Brand Tracking, Brand Valuation, Employer Branding, and Employee Engagement
Locations
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Primary
150 Adams Street
Denver, Colorado 80206, US
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575 8th Avenue
Floor 17
New York, NY 10018, US
Employees at Monigle
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Tracy Kollker Coleman
President of Brand Strategy @ Brave World Marketing | Strategy
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Gabriel Cohen
Chief Marketing Officer at Monigle
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Justin Wartell
Leading a different kind of brand experience agency full of challengers helping brands work harder
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Sara Zweig
Executive Director, Client Experience at Monigle
Updates
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Ever had a coworker try to 'help' with your job? Marketing legend Ian Stewart shares his golden rules for team management: 1️⃣ Hire the best, then trust them to do their job 2️⃣ Respect everyone's lane - especially in marketing! Hear Ian's insights on building high-performing teams and defending your turf. Want more game-changing advice from the mastermind behind Converse, UGG, and TOMS? Listen to the full episode now: https://lnkd.in/gaCTxm7q #marketingleadership #podcast #teambuilding
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Inside this month's Monigle Minute you'll find: - A recent rebrand focused on human connection - Brand expression building blocks - Signage as a storytelling tool - CMO priorities - and more... Check it out! #newsletter #branding #brand
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We’re already gearing up for Humanizing Brand Experience, Healthcare Edition Vol 8 – the definitive brand, culture, and experience report. If you want access to a powerful set of premium data and resources – and guarantee your healthcare brand is included in next year's Most Human Brand rankings in the report – learn more here: https://lnkd.in/g3j_Mywx Join the study. Get your data. Humanize your brand.
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From engaging the senses with rich visual and auditory cues to tapping into aspirations that inspire action, a holistic brand expression strategy immerses visitors in the character of your brand at every touchpoint. Part 2 of our brand expression series, “Crafting consistency: Essentials of a united brand experience,” explores how to tap into the four corners of brand expression – Sensorial, Intellectual, Behavioral, and Emotional – to create a holistic, impactful experience that resonates with your audience on a deeper level. #brandexpression #branding #visualidentity
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We’re excited to share a sneak peek of our brand conversion work with UL Solutions. We translated their new identity system into a series of signage prototypes, exploring materials and fabrication options, optimized for day and night visibility. Collaborating with internal brand and facilities teams, we ensured the final design was both on-brand and technically feasible for seamless implementation. A variety of signs will ultimately be deployed in 100-125 locations globally, demonstrating our commitment to thoughtful and scalable design solutions. For more insight into how we think about signage, check out our latest article: https://lnkd.in/gVcdHx4D #signage #branding #signageconversion
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Is healthcare leaving your customers feeling unheard and undervalued? They’re not alone. Over 1/3 of adults doubt their providers make the best decisions for them. It’s time for a change. Discover the 3 keys to revolutionizing healthcare to build lasting trust and loyalty: • Personalization • Wellness • Listening Learn how leading organizations are redefining care: https://lnkd.in/g2TuFijf #healthcare #healthcarebrands #personalization
3 keys to unlocking the future of Healthcare
monigle.com
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Meet Sola. The combined brand of Fidelity Payment Services, and its payment gateway, Cardknox. A name derived from the Latin term for sun, “sol”, we encapsulated the ideas of vitality and optimism into their new brand expression. The design of the letter “O” in the logo subtly conveys the powerful idea of placing the customer at the heart of our universe, an idea which was further built into the circular graphic elements and overall design system. The new brand brings Sola's deep commitment to nurturing meaningful relationships with clients to the forefront. View the full case study: https://lnkd.in/ggAdtueX #branding #rebrand #brandexpression
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In today's hyper-connected world, customers interact with brands across countless digital touchpoints that are constantly evolving. This means rebranding is no longer a one-time event, but an ongoing journey requiring continuous attention and resources. Curious how leading brands are adapting? Hear Monigle's CMO Gabriel Cohen and WTW's Brand Management Director Molly Fisher unpack the challenges and trends shaping brand management in 2024 and beyond. Watch the full episode now: https://lnkd.in/gYERFFCj #webinar #brandstrategy #brandmanagement
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How does a 100-year-old health system re-position itself after years of uncertainty? Matthew Pinzur, CMO at Jackson Health System, joined Gabriel Cohen on our Brand Enabled podcast earlier this year to discuss the vital role storytelling played in elevating Jackson Health's brand perception, assisting in the comeback of the 100-year-old brand. Listen to the full episode: https://lnkd.in/g7pzdNQp #podcast #branding #healthcaremarketing