SMT (SportsMEDIA Technology)

NBC Sports has selected SMT to deliver real-time data and TV graphics interfaces for the 2024 Paris Games, where we'll be bringing every thrilling moment to life through our unique technology. Dan Robertson, VP, Olympics Information Technology, NBC Sports: “SMT has been a reliable partner for over two decades, delivering real-time and post-production data integration with our on-air and digital presentations, which help us produce and highlight the remarkable achievements of the world’s best athletes to viewers in the United States.” Don't miss NBC's official press release for all the details! https://loom.ly/W7Bxkyg

Honored to be named an Elon University Employer Champion for the 2024-2025 academic year. This recognition highlights our exceptional engagement with Elon students through on-campus recruiting events and networking opportunities. We look forward to enhancing our partnership with this esteemed university!

How can we bring viewers closer to the action? This past weekend at Mid-Ohio Sports Car Course, the NTT INDYCAR Series debuted a big development—a hybrid engine that lets drivers generate and deploy extra horsepower. To give race fans an inside look, we delivered a new graphics component that shows engine status and live battery percentage. And fans are loving it! Check out its exciting debut: 👇

🔹 SMT Intern Spotlight 🔹 Meet Anne Thyfault, a rising junior at Elon University, interning in our Operations department this summer. This past weekend, she attended the second annual #ChicagoStreetRaceWeekend, where she explored the technology we provide for NASCAR and NBC Sports, everything from our tracking system and the plethora of data that comes with it, to our Team and Broadcast Analytics, Ghost Car visualizations, virtual graphics and more. 🏁 "Since I grew up in the Chicago suburbs, being able to see the city I know so well turn into a NASCAR event was incredible. To me, the street race encapsulates many of my passions—Chicago, sports, community and broadcast!" #internspotlight #summerintern #nascar #SMTChangingTheGame

Back in Grant Park for NASCAR's 2nd annual #ChicagoStreetRaceWeekend! 🏙️🏁 Last year’s inaugural Cup race, featuring enhanced turn graphics and track maps tailored to the unique style of the course, drew nearly 5 million viewers to NBC, making it the most-watched NASCAR race since 2017! This year, we're bringing it all back and more, leveraging our latest GPS technology. 📈 Xfinity Series: 3:30pm ET (today) Cup Series: 4:30pm ET (tomorrow)

⚾ Go Bulls! ⚾ On Wednesday night, employees from our Durham division, along with their friends and families, braved the heat at our annual SMT baseball outing. It was a fun evening to relax, socialize and cheer on the Bulls' 7-2 victory! Thanks to everyone for coming out!

Looking back at another incredible season! 🏒 Puck and player tracking in the National Hockey League (NHL) is taking storytelling to a whole. new. level. 🙌 This season, we debuted a range of new PPT tools and features to give fans more insights than ever before. We enhanced our OPTICS pointer system and SPRITES application, took our PPT system outdoors for the first time, and gave fans their first-ever fully analytics-driven broadcast. As fans crave deeper insights, the league, broadcasters, and arenas are embracing our technology more than ever, leading to record-high attendance and viewership ratings this year. Get ready for a new era of hockey—the possibilities are endless! #hockey #puckandplayertracking #ppt #trackingtechnology #seasonrecap #SMTChangingTheGame

That's a wrap on another successful season providing our puck- and player-tracking technology and its suite of products to the National Hockey League (NHL). 🏒 📈 Stay tuned, because there's much more to come... 👀

2 years ago today, our on-ice SPRITES app debuted and went viral, changing the National Hockey League (NHL) fan experience forever. 🏒 During the '21-'22 playoffs, we partnered with Tampa Bay's home arena to project our puck- and player-tracking tech on the ice, so fans could join together for the ultimate watch party experience: Live broadcast on the jumbotron, with every player and puck movement displayed in real-time below. This game-changing setup garnered millions of views across major sports channels, with fans asking for similar experiences at their home arenas. Since then, we've worked with several teams to host these popular playoff watch parties, continuously improving the technology to meet fans' demands. And it's been a resounding success! Check out this feature on the Florida Panthers' local Channel 10 News, covering how the technology has been enhancing the fan experience at their home arena in Sunrise, Fla.: 👉 https://loom.ly/iv9iqi4 #nhl #nhlplayoffs #nhlplayoffwatchparty #fanexperience #puckandplayertracking #spritesapp #SMTChangingTheGame

Breaking barriers in sports broadcasting! 🎥 This Stanley Cup Final, the National Hockey League (NHL) is launching special broadcasts with live ASL (American Sign Language) broadcasters providing play-by-play and color commentary—a groundbreaking move for the Deaf community in sports telecasting. Our revamped L-Bar isn't just about visuals; it integrates HITS scoring and real-time puck- and player-tracking data to deliver play-by-play updates as the action unfolds on the ice. Additionally, we're utilizing our full suite of PPT tools with OPTICS to identify various personnel including intelligent possessor identifiers. Check out the highlights from Game 5: https://loom.ly/FzRJb_c More info about 'NHL in ASL': https://loom.ly/Q6W4xfc