Ever wonder what goes into #costuming for America's Thanksgiving Parade® presented by Gardner White Furniture & Mattress? Well look no further! Lynne Price gives us an inside look at how volunteers and #TPC experts come together in the costume shop in preparation for the #DetroitParade. 🧵🤡 Interested in joining us as a volunteer? Head over to https://lnkd.in/ehQNTSZU to learn more! #TheParadeCompany #Costume #Volunteering #Detroit
About us
Since 1924, America’s Thanksgiving Parade® presented by Gardner White has dazzled the residents of the Detroit region and across the country. As a unique and eagerly anticipated holiday tradition, it unites families throughout our community and the nation in a celebration of family spirit and storybook wonder. With soaring balloons, enchanting floats, boisterous bands, and playful clowns, The Parade personifies the joy and magic of the holiday season. The media reach of The Parade is significant. It is estimated that America's Thanksgiving Parade® presented by Gardner White received an unprecedented $15.3 million in publicity and promotional value with 450 million impressions overall. The Parade received incredible exposure throughout the WDIV-TV broadcast receiving a household rating of 25 and share of 40. The Parade is also nationally syndicated and reaches more than 77 million households representing 68% of households in the United States. The Parade is also available worldwide by the live stream provided by WDIV-TV, Local 4 and www.clickondetroit.com. The Parade Company is also home to thousands of metro Detroit volunteers! Without our dedicated corps of volunteers, we would not be able to produce the caliber of event that we do for our community’s enjoyment and cultural enrichment. During the year, more than 2,700 volunteers donate over 36,000 hours of service time to The Parade Company.
- Website
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www.theparade.org
External link for The Parade Company
- Industry
- Events Services
- Company size
- 11-50 employees
- Headquarters
- Detroit, MI
- Type
- Nonprofit
Locations
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Primary
Get directions
9500 Mt. Elliott
Studio A
Detroit, MI 48211, US
Employees at The Parade Company
Updates
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It's almost Friday and we're all smiles! 😎 #tbt to last year's #HobNobbleGobble presented by Ford Motor Company! This year's event is just a few months away, so start practicing for those carnival games! 🎡🎠 #TheParadeCompany #DetroitParade #Detroit #ThrowbackThursday
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Did you know #AmericasThanksgivingParade used to be called The Michigan Thanksgiving Parade and was founded in 1924? ✨ Now, 100 years later, we're still bringing the magic of the holidays straight to #WoodwardAvenue. Only now, our parade includes 60 parade units, including floats, balloons and marching bands in procession! 🎈👽🧑🚀 #TPCHistory #TheParadeCompany #DetroitHistory #Detroit
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Are you a teacher, administrator, or student group leader planning field trips for the upcoming school year? 🍎 #TPCStudios offers group tours all year round! Get a behind the scenes look at all things #DetroitParade including costumes, Big Heads, and the rest of our creative kingdom! Learn more: https://lnkd.in/er9p5SC7 #TheParadeCompany #FieldTrip #BacktoSchool
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Make sure to check out our Detroit Jazz Festival Float at #JazzInTheAve! We'll be on Livernois Ave. between Outer Drive and Clarita St. during the event, which starts at 3pm! 🎺 🎷 If you spot our float, be sure to snap a pic and tag us! 📷 #TheParadeCompany #DetroitJazz #JazzFestival #Detroit
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We know it's still summer, but we're 118 days out until a certain late November morning on #WoodwardAvenue. 💭🦃 What are you most looking forward to seeing at this year's #AmericasThanksgivingParade presented by Gardner White Furniture & Mattress? 📸: @djuntunen (IG) #TheParadeCompany #DetroitParade #Detroit
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Take a look at this cool find from our archive of photos from #AmericasThanksgivingParade presented by Gardner White Furniture & Mattress! 🎞️ Captured in the 1950s, this photo shows the #DetroitParade crowd nearly bursting at the seams! Would we spot your family in this crowd? Extra points if you can tell us what corner of #WoodwardAvenue this was taken 👀💭 #TheParadeCompany #Detroit #ThanksgivingParade #ThrowbackThursday #History
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Our volunteers mean the 🌎 to us! #TPCVolunteers do everything from painting, to marching, to balloon handling, and, like Sharlene, they sew too! 🧵🪡 Interested in putting your talents to work? Learn more about our volunteer opportunities: https://lnkd.in/ehQNTSZU #TheParadeCompany #Detroit #DetroitVolunteering
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Last week some of our Big Heads celebrated #ChristmasInJuly with Infinity and Ovation Yacht Charters' Summer Cruise Series! 🎄☃️ Our Deer and Elf Big Heads greeted guests as they boarded the yacht before cruising off for a night of holiday fun and festivities. 🛥️ #TheParadeCompany #BigHeads #DetroitParade #Detroit
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The #Olympics Opening Ceremony is tonight in Paris. We can't wait to cheer on all the Michiganders competing in this year's #SummerGames! 🏅 What event are you most looking forward to? 🏊 🎾 #TheParadeCompany #Detroit #Olympics #Paris2024
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