Newfangled Studios’ Post

Newfangled Studios is expanding, and we’re looking for creative minds to join the team. Our crew thrives on collaboration, fostering culture, and celebrating big wins alongside everyday moments that make work meaningful. We believe in a remote-first approach where everyone can feel included and empowered. Check out our open positions, and learn a little more about what makes our way of working special: https://lnkd.in/eZK5KcCg

🎧 From living room to lifestyle. This summer we helped Sonos, Inc. launch its first-ever headphones with a high-impact paid social campaign that not only captivated existing Sonos fans but also attracted a whole new audience. Want to know how we turned up the volume? Watch our case study sizzle. 🔥  

Get to know Newfangled Studios writer/director Scott Masterson! With over 20 years experience in the industry, Scott talked with LBBonline - Little Black Book and shared his thoughts about what's on the horizon for the advertising industry and his process in scripting and on set ✏️🎥 "Our team approaches each (social) platform differently, sometimes writing specific scripts, shooting in non-traditional mediums, or approaching the edits completely differently. It matters because what works as a feed ad on Instagram may not work as a reels ad on the same platform. You need to know the nuances if you want to be effective." Read more at the link below ⬇️

🤔 What's been your favorite sports marketing campaign of 2024 so far? Our founder/ECD Macaela VanderMost shared her thoughts with Ad Age and if you are curious to know what she said, you'll just have to click the link below!👇 💯 https://lnkd.in/gWpRPP3d

Congrats to our client, the Boston Celtics, for winning the NBA Championship last night 🏆! The Celtics' victory brings back core memories of this campaign. Check it out at the link below: https://lnkd.in/eVerKPXE Fan art by Newfangled Creative Director Cory Fanjoy 🍀

“It’s so exciting to see the team’s hard work recognized by this year’s FCS judges,” said Macaela VanderMost, founder and executive creative director at Newfangled Studios. “With over 600 entries submitted, it’s great to earn these honors, but what’s even more satisfying for us was the close collaboration and trust we developed with our client partners throughout these projects.” ✨ 🏆 👇 More on our success at the 30th Annual Financial Communications Society (FCS) Portfolio Awards. 💪

Meet Sonos Ace. 🎧 Congrats to our client Sonos, Inc. for announcing their first-ever headphones this week! We've been hard at work helping produce social-first creative that shows off these obsessively crafted headphones and can't wait to share more of our work as it goes live. In the meantime, here's some BTS from our recent shoot in LA. Oh, and go check out these headphones for yourself over at Sonos.com!

🏆 We're beyond excited to share that our client MassMutual just took home "Best In Show" at this year's Financial Communications Society Awards for the work we produced with them telling Command Sergeant Major Gretchen Evans incredible story! 🎉 ✨