Defining 2024 so far; plus, why brands 'de-woked'
It is the first week of July, which means we are officially halfway through the year. And what a year it's been! Brittany sat down with NPR Politics reporter Elena Moore and co-host of NPR's Pop Culture Happy Hour Stephen Thompson, to take stock of what's happened so far in 2024.
Then, remember when brands had consciences? Like when Gushers said Black Lives Matter or Pepsi made that Kendall Jenner ad? However, in the past few years brands seem to have shied away from "woke" politics. And if advertising reflects culture, what does that say about our culture now? Brittany sits down with Michael Serazio, professor of communication at Boston University – who specializes in the study of advertising - to uncover the what's at the root of the reversal.
This episode was produced by Barton Girdwood and Liam McBain with support from Alexis Williams. It was edited by Jessica Placzek. Our VP of programming is Yolanda Sangweni.