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The thrill of landing a sale can turn sour when customers later dispute their charges for illegitimate reasons. In recent years, friendly fraud has transformed from an occasional annoyance to a major challenge that eats into small businesses’ profitability.
Friendly fraud sounds like an oxymoron, but it’s a real and growing challenge – Mastercard estimates that chargeback fees cost businesses around $117.47 billion in 2023 alone.1
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