How to Build a Profitable IoT Product.pptx
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How do we build an IoT product, and make it profitable? Talk from the IoT meetup in March 2024. https://www.meetup.com/iot-sweden/events/299487375/
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How to Build a Profitable IoT Product.pptx
- 1. How to Build a Profitable IoT Product Adam Dunkels
- 2. Who am I? • Adam Dunkels, PhD, Independent IoT consultant • Wrote lwIP, uIP, Contiki • Academia 2000-2012 • Entrepreneur 2012- • Involved in a bunch of IoT products
- 3. How to Build a Profitable IoT Product – in Three Easy Steps! 1. IoT 2. ??? 3. Profit!
- 4. Profitable? •Make more money than we spend •Successful •Valuable
- 5. Different types of IoT products • The product == the business • The product == older product++ • The product == an internal tool
- 6. The Big Question •Whose problem are we solving? •2 parts: +The problem +Who
- 7. Idea! •“Car key with WiFi”! •Whose problem are we solving?
- 8. Another idea! •Car dealers! •Whose problem are we solving?
- 9. Let’s design it! • Should we add Bluetooth? + Whose problem are we solving?
- 10. Should we add a web frontend? •Whose problem are we solving? +The customer’s? +The devops team’s?
- 11. Any feature request, really •Whose problem are we solving?
- 12. The Purpose •“We solve (person X’s problem)”
- 13. Which is worse? • 10 ⭐⭐⭐⭐⭐ reviews • 1000 ⭐ reviews
- 14. Should we deploy too soon? Yes
- 15. How valuable might we be? •How much are they paying to solve their problem today? •How much will our solution cost to produce?
- 16. How to Build a Profitable IoT Product •The Big Question +Whose problem are we solving?
- 17. Thank you! Questions? Adam Dunkels adam@dunkels.com
Editor's Notes
- Business plan