Our Brands

New York Post

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Alexa

Join Our Team!

Working at the Post

Internship Program

Wellness & Benefits

View Jobs

Contact

Our Brands

New York Post

Page Six

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Alexa

Partner With Us

Partnerships

Join Our Team!

Working at the Post

Internship Program

Wellness & Benefits

View Jobs

Contact

Our Brands

New York Post

Page Six

Decider

Alexa

Join Our Team!

Working at the Post

Internship Program

Wellness & Benefits

View Jobs

Contact

View Jobs

Self ServiceAds

Join Our Team

Leadership

Employees

Life at the Post

Community Impact

Internship Program

Frequently Asked Questions

Wellness & Benefits

Physical

Emotional

Financial

Caregiving

Lifestyle

Desktop

Mobile

Video

Audio

Email

Print

Cover Wraps

Spotlight

Alexa

Advertising SPECIFICATIONS

Desktop display

Mobile display

Video

Audio

Email

print

Cover wraps

Spotlight

Alexa

SELF SERVICE ADVERTISING

DESKTOP DISPLAY ADS

Available across the Post Digital Network: New York Post, Page Six & Decider.
Rich Media Ad Placements:
Billboard, Half Page, Box, Leaderboard
Custom desktop takeovers offer high-impact brand experiences which may include:
Skin, Billboard, Responsive Marquee, Half Page, Leaderboard, Box

View Additional Digital Advertising Guidelines >

Ad Slot

Creative Dimensions

File Size

File Format

Ad Tag

Ad Slot

Responsive Marquee

more info >

Creative Dimensions

Scaling ad at 3:1 Aspect Ratio. 1200x400 base size.

In banner video: 16:9 / 720p, 15 seconds autoplay max.

File Size

Site served and built in house, all files will be optimized by Post Studios

Custom Formats

Video: MP4

PSD for custom integration.

Ad Tag

Ad Slot

Billboard

Creative Dimensions

970x250

In banner video: 16:9 / 720p, 15 seconds autoplay max.

File Size

Static: 200k

Rich Media:
200k initial
2.2MB Subsequent

Custom Formats

JPG, PNG, GIF
Video: MP4
PSD for custom integration.

Ad Tag

Ad Slot

Half Page

Creative Dimensions

300x600

In banner video: 16:9 / 720p, vertical video also accepted, 15 seconds autoplay max.

File Size

Static: 200k

Rich Media:
200k initial
2.2MB Subsequent

Custom Formats

JPG, PNG, GIF
Video: MP4

PSD for custom integration.

Ad Tag

Ad Slot

Box

Creative Dimensions

300x250

In banner video: 16:9 / 720p, 15 seconds autoplay max.

File Size

Static: 200k

Rich Media:
200k initial
2.2MB Subsequent

Custom Formats

JPG, PNG, GIF
Video: MP4

PSD for custom integration.

Ad Tag

Ad Slot

Leaderboard

Creative Dimensions

728x90

File Size

Static: 200k

Rich Media:
200k initial
2.2MB Subsequent

Custom Formats

JPG, PNG, GIF
Video: MP4

PSD for custom integration.

Ad Tag

Ad Slot

Site Skin

more info >

Creative Dimensions

Static Size: 2500x1200

Messaging Safe Zone: 1366x700 horizontally centered

File Size

Static: 250k

Custom Formats

JPG, PNG
PSD for custom integration.

Ad Tag

Download Custom Templates

Premium Marquee Takeover
(Marquee, Skin, Half Page, Box, Leaderboard)

PSD File

Page Six

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Standard Takeover
(Billboard, Half Page, Box, Leaderboard)

PSD File

Page Six

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SHOW LESS

Mobile DISPLAY ADS

Available across the Post Digital Network: New York Post, Page Six & Decider.
Rich Media Ad Placements:
Scroll to Reveal, Box, Bottom Adhesion
Mobile takeovers may include:
Box, Mobile Scroll, Mobile Bottom Adhesion

View Additional Digital Advertising Guidelines >

Ad Slot

Creative Dimensions

File Size

File Format

Ad Tag

Ad Slot

Scroll to Reveal

more info >

Creative Dimensions

Responsive full phone screen sized ad. Design for 384x615px, assets delivered at 2x intended size.

In banner video: 16:9 / 720p, vertical video also accepted.
15 seconds autoplay max.

File Size

Site served and built in house, all files will be optimized by Post Studios

Custom Formats

Video: MP4

PSD for custom integration.

Ad Tag

Ad Slot

Mobile Box

Creative Dimensions

300x250

In banner video: 16:9 / 720p, 15 seconds autoplay max.

File Size

Static: 200k

Rich Media:
200k initial
2.2MB Subsequent

Custom Formats

JPG, PNG, GIF
Video: MP4
PSD for custom integration.

Ad Tag

Ad Slot

Mobile Bottom Adhesion

Creative Dimensions

320x50 base, can be full width responsive via ad tag or Post Studios custom integration

File Size

Static: 200k

Rich Media:
200k initial
2.2MB Subsequent

Custom Formats

JPG, PNG, GIF
PSD for custom integration.

Ad Tag

Download Custom Templates

Mobile Takeover
(Box, Bottom Adhesion)

PSD File

Page Six

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Scroll to Reveal

PSD File

Page Six

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Video

Reach news, sports and entertainment enthusiasts across the Post Digital Network.

View Additional Digital Advertising Guidelines >

Ad Slot

Creative Dimensions

File Size

File Format

Ad Tag

Ad Slot

Pre-Roll

Creative Dimensions

16:9 / 720p

File Size

Max: 3mb per 15 seconds

Custom Formats

MP4, MOV

Ad Tag

Ad Slot

In-line

Creative Dimensions

16:9 / 72p

File Size

Max: 3mb per 15 seconds

Custom Formats

MP4, MOV

Ad Tag

AUdio

Pre-recorded ad files: Due 5 business days ahead of airtime.

Custom ad reads or segment intros: Scripts and details due a minimum of 2 weeks ahead of airtime to allow for talent scheduling and client review.

Approved impression trackers:
Doubleclick by Google, Adition, Adform, Delta Projects, Sizmek (subject to testing), Additional 3rd party tracking available.

Ad Slot

Max Length

Allowed dB Levels

File Format

Ad Slot

Pre-record

Creative Dimensions

30 seconds

File Size

Min -9dB / Max -6dB
(50% of maximum output)

Custom Formats

MP3 (at least 192 kbps) 44 100kz

Ad Slot

Host-read

Creative Dimensions

30 seconds

File Size

Min -9dB / Max -6dB
(50% of maximum output)

Custom Formats

MP3 (at least 192 kbps) 44 100kz

Email

Reach news, sports and entertainment enthusiasts across the Post Digital Network.

Ad Slot

Creative Dimensions

File Size

File Format

Ad Tag

Ad Slot

Newsletter Sponsorship

Creative Dimensions

970x250 // 300x250

File Size

Max: 200k

Custom Formats

JPG, PNG, GIF

Ad Tag

Ad Slot

Sponsored Dedicated Email Blast

Creative Dimensions

Optional 600x200 top image,600 wide max feature and body image. Images can be provided at 2x their intended size for retina screens.All image asset text, if applicable, to be legible when scaled down to 300px wide.

File Size

N/A

Custom Formats

PSD for custom integration

Ad Tag

Download Custom Templates

Sponsored Dedicated Email Blast

PSD File

Page Six

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Print ads

Capture and hold the attention of our premium readers by owning a print ad opposite New York Post or Page Six content.All ads should be submitted by 2pm on the prior day except for holidays.

View Special Section Publication Calendar >

View Additional Print Advertising Guidelines >

ROP DISPLAY AD DIMENSIONS

CLASSIFIED COLUMN WIDTHS

Ad Slot

Column Inches

Columns

Mechanical Specifications

Ad Slot

Full Page

Creative Dimensions

66

File Size

6

Custom Formats

9.75" x 11"

Ad Slot

3/4 Page

Creative Dimensions

49.5

File Size

6

Custom Formats

9.75" x 8.25"

Ad Slot

2/3 Page

Creative Dimensions

44

File Size

4

Custom Formats

6.45" x 11"

Ad Slot

1/2 Horizontal Page

Creative Dimensions

32.25

File Size

6

Custom Formats

9.75" x 5.375"

Ad Slot

1/2 Vertical Page

Creative Dimensions

33

File Size

3

Custom Formats

4.8" x 11"

Ad Slot

JR. Page

Creative Dimensions

32.5

File Size

4

Custom Formats

6.45" x 8.125"

Ad Slot

1/3 Page

Creative Dimensions

22

File Size

2

Custom Formats

3.125" x 11"

Ad Slot

1/4 Page

Creative Dimensions

16.125

File Size

3

Custom Formats

4.8" x 5.375"

Ad Slot

1/6 Page

Creative Dimensions

10.75

File Size

2

Custom Formats

3.125" x 5.375”

Ad Slot

1/8 Page

Creative Dimensions

7.875

File Size

3

Custom Formats

4.8" x 2.625"

Ad Slot

1/12 Page

Creative Dimensions

5.25

File Size

12

Custom Formats

3.125" x 2.625"

Ad Slot

Double Truck w/ Gutter Bleed

Creative Dimensions

13.2

File Size

6

Custom Formats

20.5" x 11"

Ad Slot

Strip Ad - Inside

Creative Dimensions

12

File Size

6

Custom Formats

9.75" x 2"

Ad Slot

Strip Ad - Front & TV Grid

Creative Dimensions

10.5

File Size

6

Custom Formats

9.75" x 1.75"

Ad Slot

Strip Ad - Back

Creative Dimensions

10.5

File Size

6

Custom Formats

9.125" x 1.75"

Ad Slot

Full Page

Creative Dimensions

66

File Size

6

Custom Formats

9.75" x 11"

Columns

Fractions

Inches (Decimals)

Ad Slot

1 Column

Creative Dimensions

1 5/16"

File Size

1.312"

Ad Slot

2 Columns

Creative Dimensions

2 3/4"

File Size

2.719"

Ad Slot

3 Columns

Creative Dimensions

4 1/8"

File Size

4.125"

Ad Slot

4 Columns

Creative Dimensions

5 9/16"

File Size

5.531"

Ad Slot

5 Columns

Creative Dimensions

7"

File Size

6.938"

Ad Slot

6 Columns

Creative Dimensions

8 3/8"

File Size

8.343"

Ad Slot

7 Columns

Creative Dimensions

9 3/4"

File Size

9.75"

Ad Slot

Page Depth

Creative Dimensions

11"

File Size

11"

Custom cover wrapS

Promotional cover wrapped editions of the New York Post can be distributed on behalf of your brand at strategic locations around the city, or delivered nationally to homes and newsstands.

View Additional Print Advertising Guidelines >

Promotional Cover Wrap

National Cover wrap

CREATIVE DUE: At least 10 Business Days in Advance
5,000 minimum copy distribution
Four-page cover wrap with your messaging

Paper Stock: Bright White or Glossy
Finished Size: 22" x 12"
Color: CMYK
Format supplied: PDF
Front Cover Ad Space: 9.75" x 9"
Back Cover Ad Space: 9.75" x 9"
Inside Spread Ad Size No Bleed: 20.5" x 11"
Inside Spread with full Bleed: 22.5” x 12.5” (safety area is 21.5” x 11.5”)
Compliments of Box: (Provide your Logo 200dpi CMYK)
NYP Red: 100% -M 30%-Y Box Size 1.385” x 1”


CREATIVE DUE: At least 5 Business Days in Advance
Four-page cover wrap with your messagingSubject to editorial approval
Concept due 2 weeks in advance
Must be slugged "Advertisement"

Paper Stock: Newsprint
Finished Size: 22" x 12"
Color: CMYK
Format supplied: PDF
Front Cover Ad Space: 9.85" x 9.2"
Back Cover Ad Space: 9.85" x 9.5"
Compliments of Box: (Provide your Logo 200dpi CMYK)
NYP Red: 100% -M 30%-Y Box Size 1.385” x 1”


Download Custom Templates

CUSTOM COVER WRAPS

PDF File

Page Six

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Spotlight

Have your voice heard in the most iconic newspaper in the city and online through a full page native article in the Spotlight forum section of the New York Post.

View Additional Print Advertising Guidelines >

Spotlight Package Includes:

  • Full page of content with an adjacent full page ad
  • Co-produced native content with Post Studios
  • Content will also be published digitally with native traffic drivers
  • 100% SOV on the article page
  • Two week flight

ALEXA

In an upscale broadsheet format, ALEXA showcases the best in luxury lifestyle, reaching a highly engaged, affluent audience who is ready to take action.

View Publication Calendar >

View Additional Print Advertising Guidelines >

Ad Slot

Inches

Columns

Unit Sizes

Cols x Inches

Page Coverage

Ad Slot

Spread

Creative Dimensions

252

File Size

12

Custom Formats

22.86"x21"

Custom Formats

12"x21"

Ad Tag

200%

Ad Slot

Half Page Spread

Creative Dimensions

126

File Size

12

Custom Formats

22.86"x10.5"

Custom Formats

12”x10.5"

Ad Tag

100%

Ad Slot

Full Page

Creative Dimensions

126

File Size

6

Custom Formats

10.87"x21"

Custom Formats

6"x21"

Ad Tag

100%

Ad Slot

Fireplace

Creative Dimensions

126

File Size

8

Custom Formats

15.52"x15.75"

Custom Formats

8"x15.75"

Ad Tag

100%

Ad Slot

Half Page

Creative Dimensions

63

File Size

6

Custom Formats

9.75"x10.5"

Custom Formats

6"x10.5"

Ad Tag

50%

Ad Slot

Rail (Bookends)

Creative Dimensions

42

File Size

2

Custom Formats

3.25"x21"

Custom Formats

2"x21"

Ad Tag

33.3%

Ad Slot

Big Strip (6x7)

Creative Dimensions

42

File Size

6

Custom Formats

10.87"x7"

Custom Formats

6"x7"

Ad Tag

33.3%

Ad Slot

Strip

Creative Dimensions

23.25

File Size

6

Custom Formats

10.87"x3.875"

Custom Formats

6"x3.875"

Ad Tag

18.5%

Ad Slot

Two Third Rail

Creative Dimensions

28

File Size

2

Custom Formats

3.52"x14"

Custom Formats

2"x14"

Ad Tag

22.2%

Ad Slot

Third Rail (2x7)

Creative Dimensions

14

File Size

2

Custom Formats

3.52"x7"

Custom Formats

2"x7"

Ad Tag

11.1%

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